---
title: "Search terms — reisflocken - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/reisflocken/search-terms"
last_updated: "2026-08-09T18:55:42.470Z"
locale: en
meta:
  description: "Niche score 62/100 · €599K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · €599K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — reisflocken - Flapen"
---

# **reisflocken**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 64Growth 16Conversion 69Competition 36Returns 100Price range 77Avg price 92Brand share 62Review moat 92Quality gap 87

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****163.29**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****€21.77**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****€9.29–€34.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****6.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****€599K**

€599K/yr · 436K searches

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-17.2%**

90-day search growth — must beat 0% to launch

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=de&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms