---
title: "Protein Snack — €203K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/protein-snack"
last_updated: "2026-08-10T11:35:09.554Z"
locale: en
meta:
description: "Niche score 60/100 · €203K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · €203K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Protein Snack — €203K/yr Amazon DE Niche (2026) - Flapen"
---
# **protein snack**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 40Growth 19Conversion 44Competition 91Returns 100Price range 62Avg price 36Brand share 73Review moat 69Quality gap 80
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Competition**
**Great****24%**
top-5 click share — an open shelf
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Good****728.75**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****€0.91–€37.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****3.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****€203K**
€203K/yr · 561K searches
**Avg price**
**Okay****€10.31**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-11.4%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, protein snack is a €203K/yr Amazon Germany market (561K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Feb–May. Verdict: Worth a look — 60/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **protein snack market data**
- **Units sold / yr**
- **25K–30K**
- avg 250–500/product
- **Revenue / yr**
- **€258K–€309K**
- units × avg price
- **Conversion rate**
- **3.5%**
- **Avg BSR**
- **#38**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **84%**
- **Out of stock**
- **7.2%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
**Brands**
**31 **▼falling
**Sellers**
**55**
**Top-5 brand share**
**61%**
Top 20: 94%
**Top-5 click share**
**24%**
Top 20: 60%
**Open market**
**35%**
- Corny39% - RUF7% - IronMaxx7% - feel fit6% - Barilla4% - Jack Link's4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -11.4% search growth over the last 90 days.
15K10KPrime Day '24Spike '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, May · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/de/drogerie-koerperpflege/protein-snack/trend)
## **Top protein snack search terms**
- **protein snacks**174K/yr-29.9%2.0% conv. - **high protein**132K/yr-5.4%1.1% conv. - **corny protein riegel**52K/yr+57.1%7.8% conv. - **protein snack**45K/yr-10.2%2.2% conv. - **high protein snacks**34K/yr-12.6%1.2% conv. - **protein essen**18K/yr-6.4%1.0% conv. - **protein schokolade**21K/yr-24.9%2.2% conv. - **corny protein**11K/yr+68.4%7.7% conv. - **protein produkte**14K/yr-3.6%0.7% conv. - **protein lebensmittel**13K/yr-14.8%1.1% conv. [**All search terms **](https://flapen.com/research/de/drogerie-koerperpflege/protein-snack/search-terms)
## **Top protein snack products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€6K6%€12K9%€18K12%€24K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Corny Nussvoll Protein Chocolate | Nussriegel & Proteinriegel ohne Zuckerzusatz | Mit 38% Nüssen & 25% Eiweiß | 3 x 35 g**Corny**€2.40**4.7★269 rev](https://www.amazon.de/dp/B0F4DG53SJ) [2**Müsliriegel Corny Classic Protein Erdnuss Süß & Salzig | 24% Protein | Proteinriegel mit gesalzenen Erdnüssen | Ohne Zuckerzusatz | Genuss für Sport Büro und unterwegs | 4 x 25 g**Corny**€2.15**4.9★69 rev](https://www.amazon.de/dp/B0GH1SMG7R) [3**Barilla Pasta Protein+ Fusilli 400g I der Pasta-Geschmack den Sie lieben mit der Energie die Sie wollen!**Barilla**€2.68**4.5★149 rev](https://www.amazon.de/dp/B0F3PBQYH6) [4**Mandoi Edamame Bohnen 200g geröstet und gesalzen 43% Protein leckerer Snack auch als Topping für Mahlzeiten vegan**Mandoi**€7.39**4.3★253 rev](https://www.amazon.de/dp/B0BXJS78QL) [5**RUF Protein Pancakes Chocolate Chip mit herben Zartbitter Chocolate Chunks schnell zubereitet Power-Frühstück hoher Proteingehalt 1 x 150g-Beutel**RUF**€2.27**4.3★488 rev](https://www.amazon.de/dp/B0922FHSM1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Müsliriegel Corny Classic Protein Erdnuss Süß & Salzig | 24% Protein | Proteinriegel mit gesalzenen Erdnüssen | Ohne Zuckerzusatz | Genuss für Sport Büro und unterwegs | 4 x 25 g**Corny**€2.15**69 rev4mo ago](https://www.amazon.de/dp/B0GH1SMG7R) [**Müsliriegel Corny Classic Protein Banana-Vanilla | 24% Protein| Proteinriegel mit Banane und Vanille | Ohne Zuckerzusatz | Genuss für Sport Büro und unterwegs | 4 x 25 g**Corny**€2.30**48 rev4mo ago](https://www.amazon.de/dp/B0GH1V8QPJ) [**Müsliriegel Corny Classic Protein Schoko | 24% Protein | Proteinriegel mit feiner Schokolade | Ohne Zuckerzusatz | Genuss für Schule Büro und unterwegs | 4 x 25 g**Corny**€2.12**61 rev4mo ago](https://www.amazon.de/dp/B0GH1P7WSX) [**Haferriegel Corny Haferkraft Protein Kakao | 16% Protein | Vollkorn Proteinriegel ohne Zuckerzusatz | Mit feiner Schokolade | Snack für unterwegs | 3 x 40 g**Corny**€2.45**44 rev4mo ago](https://www.amazon.de/dp/B0GH217Y57) [**Feel FIT ENJOY! Choco & Peanut Protein Kekse mit Erdnuss Creme und Erdnüssen in Milchschokolade ohne Zuckerzusatz Low-Carb & Keto-freundlich Süßigkeiten Kekse für Diabetiker Protein Snacks 96 g**feel fit**€2.65**98 rev10mo ago](https://www.amazon.de/dp/B0FTMLX3Y2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Müsliriegel Corny Classic Protein Banana-Vanilla | 24% Protein| Proteinriegel mit Banane und Vanille | Ohne Zuckerzusatz | Genuss für Sport Büro und unterwegs | 4 x 25 g**Corny**€2.30**4.4★**▲ 240%**](https://www.amazon.de/dp/B0GH1V8QPJ) [**Müsliriegel Corny Classic Protein Schoko | 24% Protein | Proteinriegel mit feiner Schokolade | Ohne Zuckerzusatz | Genuss für Schule Büro und unterwegs | 4 x 25 g**Corny**€2.12**4.7★**▲ 226%**](https://www.amazon.de/dp/B0GH1P7WSX) [**Müsliriegel Corny Classic Protein Erdnuss Süß & Salzig | 24% Protein | Proteinriegel mit gesalzenen Erdnüssen | Ohne Zuckerzusatz | Genuss für Sport Büro und unterwegs | 4 x 25 g**Corny**€2.15**4.9★**▲ 220%**](https://www.amazon.de/dp/B0GH1SMG7R) [**Haferriegel Corny Haferkraft Protein Kakao | 16% Protein | Vollkorn Proteinriegel ohne Zuckerzusatz | Mit feiner Schokolade | Snack für unterwegs | 3 x 40 g**Corny**€2.45**4.2★**▲ 179%**](https://www.amazon.de/dp/B0GH217Y57) [**4 x Protein Pizza Boden High Protein Pizzateig Mit Whey Isolat vorgebacken im Steinofen Low Carb ideal für Fitness-Sportler**Pizzahelden**€14.21**4.1★**▲ 93%**](https://www.amazon.de/dp/B0FMY9CNLM)
**~~View all trending →~~**
## **What buyers say about protein snack**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**41%
*“Yum Yum”*
**Geschmack**9%
*“Mein Favorit ist Crunchy Vanilla € White Chocolate flavour”*
**Süße**9%
*“Super schokolade”*
**Ernährungs Gehalt**9%
*“Low carb Schokolade”*
**Qualität insgesamt**3%
*“Super Produkt”*
**Knusprigkeit**3%
*“Sie sind crunchy”*
**Textur/Konsistenz – insgesamt**2%
*“Konsistenz ganz ok”*
**Preis-Leistungs-Verhältnis**2%
*“Preislich noch okay”*
**Gesundheitliche Vorteile – insgesamt**1%
*“Gesund”*
**beworben Vs Tatsächliches Produkt**1%
*“Sieht auf dem Foto besser aus”*
### **What buyers complain about **
**Geschmack insgesamt**18%
*“0 Geschmack”*
**Preis-Leistungs-Verhältnis**10%
*“Doppelt so teuer”*
**Süße**7%
*“Wenig Zucker”*
**Geschmack**6%
*“0 Geschmack”*
**Ernährungs Gehalt**5%
*“Achtung nicht glutenfrei”*
**Feucht/Trocken**4%
*“Trockener, geschmackloser Riegel”*
**Künstliche Süßstoffe**2%
*“5 Stück essen, da der Zuckerersatzstoff abführend wirkt”*
**Textur/Konsistenz – insgesamt**2%
*“enttäuschende Konsistenz”*
**Lagertemperatur**2%
*“Ungenießbar bei den Temperaturen”*
**Gesamtgröße**2%
*“die Riegel wirken 'klein'”*
### **Top return reasons **
**Qualität insgesamt**33%
**Ernährungs Gehalt**33%
**Nicht nachhaltiges Design**17%
**Geschmack**17%
## **Common questions**
- **Is protein snack profitable to sell on Amazon Germany?**
- The niche generates €203K/yr across 67 tracked products. 12 of 14 products launched in the last 360 days are still selling. 90-day search growth is -11.4%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the protein snack niche?**
- 31 brands and 55 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in protein snack?**
- Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Süße. The return rate is 0.0%.
- **When does demand for protein snack peak?**
- Demand peaks in Feb–May; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the protein snack niche?**
- Listings span €0.91–€37.61; the average listing price is €10.31 (sweet spot $15–$100). The average incumbent carries 729 reviews — the moat a new listing must climb.
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