---
title: "Trend — philips sonicare ersatzbürsten sensitive - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/philips-sonicare-ersatzbuersten-sensitive/trend"
last_updated: "2026-08-06T03:28:03.143Z"
locale: en
meta:
  description: "Niche score 48/100 · €399K/yr market · 151K searches/yr · €19.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · €399K/yr market · 151K searches/yr · €19.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — philips sonicare ersatzbürsten sensitive - Flapen"
---

# **philips sonicare ersatzbürsten sensitive**

**Skip it**

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 55Growth 19Conversion 96Competition 23Returns 97Price range 79Avg price 87Brand share 5Review moat 39Quality gap 33

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.4%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****€19.76**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€11.95–€27.02**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****€399K**

€399K/yr · 151K searches

**Review moat**

**Okay****2,604.69**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-11.2%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

## Trend