---
title: "Search terms — philips sonicare 3100 - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/philips-sonicare-3100/search-terms"
last_updated: "2026-08-10T23:13:26.582Z"
locale: en
meta:
  description: "Niche score 52/100 · €469K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · €469K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — philips sonicare 3100 - Flapen"
---

# **philips sonicare 3100**

**Worth a look**

Shows a sweet-spot price point ($36.37 avg), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 58Growth 37Conversion 82Competition 28Returns 74Price range 95Avg price 95Brand share 0Review moat 38Quality gap 67

**Avg price**

**Incredible****€36.37**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****€22.99–€54.41**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****8.7%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Good****2.1%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****€469K**

€469K/yr · 148K searches

**Review moat**

**Okay****2,662.38**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+9.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms