---
title: "Trend — opc - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/opc/trend"
last_updated: "2026-08-10T15:36:19.810Z"
locale: en
meta:
  description: "Niche score 60/100 · €1.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · €1.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — opc - Flapen"
---

# **opc**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 91Growth 15Conversion 95Competition 36Returns 100Price range 83Avg price 84Brand share 66Review moat 27Quality gap 28

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Great****€1.8M**

€1.8M/yr · 768K searches

**Avg price**

**Great****€18.50**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€13.30–€24.99**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****66%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,818.94**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-21.0%**

90-day search growth — must beat 0% to launch

## Trend