---
title: "Trend — gleitgel - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/gleitgel/trend"
last_updated: "2026-08-10T14:48:53.872Z"
locale: en
meta:
  description: "Niche score 55/100 · €2.7M/yr market · 2.5M searches/yr. Prices mostly outside the sweet spot ($4.19–$17.12) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · €2.7M/yr market · 2.5M searches/yr. Prices mostly outside the sweet spot ($4.19–$17.12) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — gleitgel - Flapen"
---

# **gleitgel**

**Worth a look**

Shows low returns (0.2%), but prices mostly outside the sweet spot ($4.19–$17.12) keeps it on the watch list.

Market size 96Growth 29Conversion 95Competition 39Returns 99Price range 16Avg price 24Brand share 26Review moat 22Quality gap 58

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Market size**

**Incredible****€2.7M**

€2.7M/yr · 2.5M searches

**Conversion**

**Incredible****12.7%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+3.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****90%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Bad****€8.61**

avg listing price — sweet spot $15–$100

**Review moat**

**Bad****9,389.15**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Bad****€4.19–€17.12**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Trend