---
title: "Fleckenstift — €110K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/fleckenstift"
last_updated: "2026-08-10T01:18:23.815Z"
locale: en
meta:
description: "Niche score 48/100 · €110K/yr market · 80K searches/yr · €8.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · €110K/yr market · 80K searches/yr · €8.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fleckenstift — €110K/yr Amazon DE Niche (2026) - Flapen"
---
# **fleckenstift**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 26Growth 95Conversion 97Competition 2Returns 99Price range 8Avg price 25Brand share 0Review moat 29Quality gap 67
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****15.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Incredible****+110.9%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,610.67**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****€110K**
€110K/yr · 80K searches
**Avg price**
**Okay****€8.89**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****€2.49–€16.10**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****97%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Trending**](https://flapen.com/research/niches?market=de&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon Germany niche tracking, fleckenstift is a €110K/yr Amazon Germany market (80K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fleckenstift market data**
- **Units sold / yr**
- **6K–8K**
- avg 750–1,000/product
- **Revenue / yr**
- **€53K–€71K**
- units × avg price
- **Conversion rate**
- **15.6%**
- **Avg BSR**
- **#37**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **67%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**57**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**97%**
Top 20: 100%
**Open market**
**0%**
- Dr. Beckmann53% - Tide35% - Aktiv12%
## **Demand**
Weekly Amazon search volume, last 45 weeks — +110.9% search growth over the last 90 days.
10K6KSpike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/de/drogerie-koerperpflege/fleckenstift/trend)
## **Top fleckenstift search terms**
- **stain remover pen**32K/yr+140.1%0.4% conv. - **fleckenstift**22K/yr+99.5%15.4% conv. - **tide pen**6K/yr+97.0%9.9% conv. - **fleckenentferner stift**7K/yr+23.8%11.2% conv. - **fleckenstift für unterwegs**5K/yr+76.6%16.1% conv. - **tide to go**6K/yr+59.8%9.3% conv. - **tide to go pen**2K/yr+25.7%14.5% conv. [**All search terms **](https://flapen.com/research/de/drogerie-koerperpflege/fleckenstift/search-terms)
## **Top fleckenstift products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%€17K30%€33K45%€50K60%€66K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dr. Beckmann eXpress Fleckenstift | Effektiver Fleckentferner für unterwegs | Schnelle und einfache Lösung | 9 ml (1er Pack)**Dr. Beckmann**€2.49**4.4★1,203 rev](https://www.amazon.de/dp/B003U1NE40) [2**Tide Fleckenentferner für Kleidung Tide To Go Stift sofortiger Fleckenentferner für Kleidung Reise- und Taschengröße 3 Stück**Tide**€16.10**4.7★9,042 rev](https://www.amazon.de/dp/B0C4WC8QJR) [3**Tide Go .0338FL oz 3 ct par Tide**Tide**€13.78**4.6★1,523 rev](https://www.amazon.de/dp/B00NR5VTVO) [4**Aktiv Fleckenstift | Effektiver Fleckenentferner für unterwegs | Anti-Flecken-Formel**Aktiv**€5.89**3.7★143 rev](https://www.amazon.de/dp/B0CY7NLXKS) [5**Procter & Gamble 4.749 8 cm Tide To Go Instant Fleckenentferner Stift**Tide**€7.85**4.3★8,550 rev](https://www.amazon.de/dp/B000BGK968)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Aktiv Fleckenstift | Effektiver Fleckenentferner für unterwegs | Anti-Flecken-Formel**Aktiv**€5.89**143 rev2y ago](https://www.amazon.de/dp/B0CY7NLXKS) [**Tide Fleckenentferner für Kleidung Tide To Go Stift sofortiger Fleckenentferner für Kleidung Reise- und Taschengröße 3 Stück**Tide**€16.10**9,042 rev2y ago](https://www.amazon.de/dp/B0C4WC8QJR) [**Tide Go .0338FL oz 3 ct par Tide**Tide**€13.78**1,523 rev9y ago](https://www.amazon.de/dp/B00NR5VTVO) [**2X Dr. Beckmann Express Fleckenstift 9 ml - Soforthilfe f??r Unterwegs**Dr. Beckmann**€7.20**1,203 rev10y ago](https://www.amazon.de/dp/B00ZG28D2E) [**Procter & Gamble 4.749 8 cm Tide To Go Instant Fleckenentferner Stift**Tide**€7.85**8,550 rev15y ago](https://www.amazon.de/dp/B000BGK968)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Tide Fleckenentferner für Kleidung Tide To Go Stift sofortiger Fleckenentferner für Kleidung Reise- und Taschengröße 3 Stück**Tide**€16.10**4.7★**▲ 55%**](https://www.amazon.de/dp/B0C4WC8QJR) [**Dr. Beckmann eXpress Fleckenstift | Effektiver Fleckentferner für unterwegs | Schnelle und einfache Lösung | 9 ml (1er Pack)**Dr. Beckmann**€2.49**4.4★**▲ 37%**](https://www.amazon.de/dp/B003U1NE40) [**Aktiv Fleckenstift | Effektiver Fleckenentferner für unterwegs | Anti-Flecken-Formel**Aktiv**€5.89**3.7★**▼ 12%**](https://www.amazon.de/dp/B0CY7NLXKS) [**Tide Go .0338FL oz 3 ct par Tide**Tide**€13.78**4.6★**▼ 29%**](https://www.amazon.de/dp/B00NR5VTVO) [**Procter & Gamble 4.749 8 cm Tide To Go Instant Fleckenentferner Stift**Tide**€7.85**4.3★**▼ 40%**](https://www.amazon.de/dp/B000BGK968)
**~~View all trending →~~**
## **What buyers say about fleckenstift**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Einfache Reinigung**28%
*“nützliches Reinigungsmittel”*
**Gesamtgröße**17%
*“Passt in die Handtasche”*
**Design insgesamt**11%
*“Tolle Erfindung”*
**Wartung und Reparatur**11%
*“Es eignet sich gut für schnelle Reparaturen”*
**Effizienz**6%
*“Funktioniert sehr gut”*
**Preis-Leistungs-Verhältnis**6%
*“Funktioniert gut für den Preis”*
**Benutzerfreundlichkeit**6%
*“Er ist einfach in der Anwendung”*
**Geeignet für den Innenbereich**6%
*“Für unterwegs sehr gut”*
### **What buyers complain about **
**Fleckenbeständigkeit**50%
*“Fleckenstift”*
**Funktionalität insgesamt**13%
*“Funktioniert nicht”*
**Preis-Leistungs-Verhältnis**13%
*“Vor allem für das Geld habe ich mehr erwartet”*
### **Top return reasons **
**Funktionalität insgesamt**40%
**Fleckenbeständigkeit**27%
**beworben Vs Tatsächliches Produkt**13%
**Preis-Leistungs-Verhältnis**7%
**Haftung/Klebrigkeit**7%
**Waschechtheit**7%
## **Common questions**
- **Is fleckenstift profitable to sell on Amazon Germany?**
- The niche generates €110K/yr across 6 tracked products. 90-day search growth is +110.9%. Flapen's verdict: Skip it (48/100).
- **How competitive is the fleckenstift niche?**
- 3 brands and 57 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in fleckenstift?**
- Top complaints mined from reviews: Fleckenbeständigkeit, Funktionalität insgesamt, Preis-Leistungs-Verhältnis. The return rate is 0.2%.
- **What does it cost to enter the fleckenstift niche?**
- Listings span €2.49–€16.10; the average listing price is €8.89 (sweet spot $15–$100). The average incumbent carries 3,611 reviews — the moat a new listing must climb.
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