---
title: "Products — durex invisible - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/durex-invisible/products"
last_updated: "2026-08-10T18:27:11.754Z"
locale: en
meta:
  description: "Niche score 61/100 · €557K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · €557K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — durex invisible - Flapen"
---

# **durex invisible**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 62Growth 35Conversion 93Competition 82Returns 100Price range 45Avg price 61Brand share 5Review moat 54Quality gap 65

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****11.5%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****€557K**

€557K/yr · 366K searches

**Avg price**

**Good****€13.26**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****1,347.82**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****€4.19–€24.02**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+7.8%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

## Products