---
title: "Trend — casein proteinpulver - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/casein-proteinpulver/trend"
last_updated: "2026-08-10T16:23:09.266Z"
locale: en
meta:
  description: "Niche score 62/100 · €387K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · €387K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — casein proteinpulver - Flapen"
---

# **casein proteinpulver**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 55Growth 13Conversion 38Competition 81Returns 100Price range 90Avg price 95Brand share 59Review moat 60Quality gap 82

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****€35.70**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€11.07–€79.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Review moat**

**Good****1,080.69**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Market size**

**Good****€387K**

€387K/yr · 357K searches

**Conversion**

**Okay****3.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-23.8%**

90-day search growth — must beat 0% to launch

## Trend