---
title: "Search terms — bpc 157 - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/bpc-157/search-terms"
last_updated: "2026-08-05T19:24:52.949Z"
locale: en
meta:
  description: "Niche score 57/100 · €166K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · €166K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — bpc 157 - Flapen"
---

# **bpc 157**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 34Growth 20Conversion 53Competition 41Returns 100Price range 81Avg price 95Brand share 39Review moat 99Quality gap 96

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Incredible****29.35**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Incredible****3.9★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Incredible****€27.05**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€6.30–€56.23**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****4.4%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****€166K**

€166K/yr · 141K searches

**Growth**

**Bad****-9.1%**

90-day search growth — must beat 0% to launch

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=de&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=de&signal=quality_gap "Avg rating < 4.0") [** Out of Stock**](https://flapen.com/research/niches?market=de&signal=out_of_stock "OOS rate > 10%")

## Search terms