---
title: "Trend — boric acid - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/boric-acid/trend"
last_updated: "2026-08-10T08:35:29.959Z"
locale: en
meta:
  description: "Niche score 60/100 · €717K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · €717K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — boric acid - Flapen"
---

# **boric acid**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 69Growth 12Conversion 86Competition 44Returns 100Price range 86Avg price 87Brand share 55Review moat 58Quality gap 55

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****€19.95**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****9.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****€8.11–€67.33**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****€717K**

€717K/yr · 372K searches

**Review moat**

**Good****1,189.92**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****59%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-26.4%**

90-day search growth — must beat 0% to launch

## Trend