---
title: "Search terms — bittersalz - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/bittersalz/search-terms"
last_updated: "2026-08-09T21:36:04.645Z"
locale: en
meta:
  description: "Niche score 50/100 · €226K/yr market · 212K searches/yr. A concentrated shelf (top 5 take 76% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · €226K/yr market · 212K searches/yr. A concentrated shelf (top 5 take 76% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — bittersalz - Flapen"
---

# **bittersalz**

**Worth a look**

Shows low returns (0.1%), but a concentrated shelf (top 5 take 76% of clicks) keeps it on the watch list.

Market size 43Growth 50Conversion 86Competition 20Returns 100Price range 55Avg price 40Brand share 33Review moat 76Quality gap 24

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.8%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****473.25**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****€5.91–€25.89**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+20.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****€226K**

€226K/yr · 212K searches

**Avg price**

**Okay****€10.79**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****76%**

top-5 click share — a locked-up shelf

## Search terms