---
title: "Bio Whey Protein — €303K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/bio-whey-protein"
last_updated: "2026-08-09T22:52:24.379Z"
locale: en
meta:
description: "Niche score 64/100 · €303K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 64/100 · €303K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bio Whey Protein — €303K/yr Amazon DE Niche (2026) - Flapen"
---
# **bio whey protein**
**Worth a look**
Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 51Growth 22Conversion 54Competition 83Returns 99Price range 95Avg price 95Brand share 35Review moat 88Quality gap 75
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€35.20**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****€18.92–€59.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****230.96**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****32%**
top-5 click share — an open shelf
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****€303K**
€303K/yr · 191K searches
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-6.3%**
90-day search growth — must beat 0% to launch
**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=de&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Germany niche tracking, bio whey protein is a €303K/yr Amazon Germany market (191K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jul–Oct. Verdict: Worth a look — 64/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bio whey protein market data**
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **€282K–€352K**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#75**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **93%**
- **Out of stock**
- **14.1%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **195 days**
## **Competition & brand share**
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
**Brands**
**14 **▲rising
**Sellers**
**17**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**32%**
Top 20: 74%
**Open market**
**12%**
- Alpenpower59% - ORGAINIC11% - RheinNatur6% - SUNDAY NATURAL4% - Volksshake4% - Fairprotein4% - Open — no brand owns it (8 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 85 weeks — -6.3% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Black Friday '25 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jul, Oct · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/de/drogerie-koerperpflege/bio-whey-protein/trend)
## **Top bio whey protein search terms**
- **alpenpower**37K/yr+14.0%3.3% conv. - **alpenpower bio whey protein**33K/yr-17.9%5.5% conv. - **bio whey protein**24K/yr-13.3%4.5% conv. - **bio protein pulver**20K/yr-0.1%2.4% conv. - **protein pulver bio**12K/yr-16.0%2.6% conv. - **whey protein bio**10K/yr-7.3%2.9% conv. - **bio whey**9K/yr-15.6%4.5% conv. - **alpenpower protein**7K/yr-17.7%4.7% conv. - **alpenpower whey isolate**4K/yr+44.4%4.0% conv. - **alpen power bio whey protein**4K/yr-3.3%4.8% conv. [**All search terms **](https://flapen.com/research/de/drogerie-koerperpflege/bio-whey-protein/search-terms)
## **Top bio whey protein products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€9K6%€18K9%€27K12%€36K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ORGAINIC Bio Natural Whey Protein - Bio Zertifiziert ohne Zusatzstoffe - Eiweißpulver aus Deutschland - Grasfütterung - 1000g Protein Powder**ORGAINIC**€45.21**4.6★558 rev](https://www.amazon.de/dp/B00NZ2MGZC) [2**AlpenPower BIO WHEY Protein Neutral 500 g - 100% natürliche Zutaten & ohne Zusatzstoffe - Hochwertiges CFM Eiweiß-Pulver aus bester Bio-Alpenmilch**Alpenpower**€29.51**4.5★135 rev](https://www.amazon.de/dp/B071JPL5WD) [3**AlpenPower BIO WHEY Protein Kakao 500 g - 100% natürliche Zutaten & ohne Zusatzstoffe - Hochwertiges CFM Eiweiß-Pulver aus bester Bio-Alpenmilch**Alpenpower**€29.48**4.4★240 rev](https://www.amazon.de/dp/B071WMR3BP) [4**AlpenPower BIO WHEY Protein Neutral 1 kg - 100% natürliche Zutaten & ohne Zusatzstoffe - Hochwertiges CFM Eiweiß-Pulver aus bester Bio-Alpenmilch**Alpenpower**€48.91**4.5★135 rev](https://www.amazon.de/dp/B073W9L2FV) [5**SUNDAY NATURAL Bio Protein Pulver 1000g Veganes Eiweißpulver 80% Eiweiss 12K Proteinpulver Blend Vollständiges EAA & BCAA Profil Ohne Zucker & Süßstoffe Vegan Laborgeprüft - Natural**SUNDAY NATURAL**€25.65**4.0★124 rev](https://www.amazon.de/dp/B0GM1JG3GC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SUNDAY NATURAL Bio Protein Pulver 1000g Veganes Eiweißpulver 80% Eiweiss 12K Proteinpulver Blend Vollständiges EAA & BCAA Profil Ohne Zucker & Süßstoffe Vegan Laborgeprüft - Natural**SUNDAY NATURAL**€25.65**124 rev4mo ago](https://www.amazon.de/dp/B0GM1JG3GC) [**HANS Brainfood 80% Bio Whey Protein Pulver Neutral 1kg von Kühen aus Bayern ohne Zuckerzusatz - Eiweißpulver Whey Eiweiss Protein Pulver - 100% reines Bio Molke-Protein**HANS**€40.20**76 rev1y ago](https://www.amazon.de/dp/B0DNN4MJTX) [**edubily Bio Whey Protein Konzentrat - Sehr gut lösliches Protein Pulver aus zertifizierter Bio Milch - Ohne Zucker (750 g Neutral)**edubily**€33.39**18 rev2y ago](https://www.amazon.de/dp/B0CYT4VK4Q) [**AlpenPower Whey Isolat Proteinpulver Vanille 500g - 100% natürliche Zutaten ohne Süßstoffe Grasfütterung - Hochwertiges Eiweißpulver aus bester Alpenmilch**Alpenpower**€33.24**74 rev3y ago](https://www.amazon.de/dp/B0BK4PXR1S) [**AlpenPower Whey Isolat Proteinpulver Schoko 500g - 100% natürliche Zutaten ohne Süßstoffe Grasfütterung - Hochwertiges Eiweißpulver aus bester Alpenmilch**Alpenpower**€33.22**71 rev3y ago](https://www.amazon.de/dp/B0BK4TX7SM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SUNDAY NATURAL Bio Protein Pulver 1000g Veganes Eiweißpulver 80% Eiweiss 12K Proteinpulver Blend Vollständiges EAA & BCAA Profil Ohne Zucker & Süßstoffe Vegan Laborgeprüft - Natural**SUNDAY NATURAL**€25.65**4.0★**▲ 128%**](https://www.amazon.de/dp/B0GM1JG3GC) [**AlpenPower BIO WHEY Protein Kokosnuss 1 kg - 100% natürliche Zutaten & ohne Zusatzstoffe - Hochwertiges CFM Eiweiß-Pulver aus bester Bio-Alpenmilch**Alpenpower**€48.95**4.2★**▲ 121%**](https://www.amazon.de/dp/B07F2MM21L) [**AlpenPower BIO WHEY Protein Banane 500 g - 100% natürliche Zutaten & ohne Zusatzstoffe - Hochwertiges CFM Eiweiß-Pulver aus bester Bio-Alpenmilch**Alpenpower**€29.49**4.5★**▲ 71%**](https://www.amazon.de/dp/B071WMQNYF) [**AlpenPower BIO WHEY Protein Heidelbeere 500 g - 100% natürliche Zutaten & ohne Zusatzstoffe - Hochwertiges CFM Eiweiß-Pulver aus bester Bio-Alpenmilch**Alpenpower**€29.51**4.4★**▲ 57%**](https://www.amazon.de/dp/B072QDS81W) [**AlpenPower BIO WHEY Protein Kokosnuss 500 g - 100% natürliche Zutaten & ohne Zusatzstoffe - Hochwertiges CFM Eiweiß-Pulver aus bester Bio-Alpenmilch**Alpenpower**€29.55**4.2★**▲ 52%**](https://www.amazon.de/dp/B07F2PJBPC)
**~~View all trending →~~**
## **What buyers say about bio whey protein**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**16%
*“Schmeckt super”*
**Ernährungs Gehalt**15%
*“Bestes Protein”*
**Geschmack**10%
*“Leckerer Kokusgeschmack”*
**Qualität insgesamt**10%
*“Super Produkt”*
**Vegan/Biologisch**9%
*“Vegan”*
**Löslichkeit**8%
*“Tolle Löslichkeit”*
**Inhaltsstoffe – insgesamt**3%
*“Das SUNDAY NATURAL Bio Protein Pulver 1000g Natural überzeugt vor allem durch seine sehr gute Zusammensetzung”*
**Süße**2%
*“angenehm wenig süß”*
**Preis-Leistungs-Verhältnis**2%
*“Wer maximale Performance zu einem fairen Preis sucht ist hier genau richtig”*
**Natürliche Inhaltsstoffe**2%
*“Sehr Gut produkt und natural”*
### **What buyers complain about **
**Geschmack insgesamt**20%
*“Nachgeschmack”*
**Geschmack**15%
*“Geschmacklich ungeniessbar”*
**Löslichkeit**6%
*“Ekelhaft, löst sich überhaupt nicht gut auf”*
**Preis-Leistungs-Verhältnis**5%
*“Schade um die 30€”*
**Süße**4%
*“überhaupt nicht süß”*
**Künstliche Süßstoffe**3%
*“versteh auch nicht warum ein Protein Pulver gesüßt sein muss oder irgendwie Geschmacksorte haben muss. Löst sich”*
**Ernährungs Gehalt**3%
*“Mit Wasser hat man natuerlich etwas weniger Protein als normalerweise, da 400ml Sojamilch auch nochmal gut 12g hochwertiges Protein enthalten”*
**Textur/Konsistenz – insgesamt**2%
*“sandig und nicht gut”*
**Vegan/Biologisch**1%
*“schmeckt super lecker nicht wie die veganen alterniven”*
**Benutzerfreundlichkeit**1%
*“Bisschen für die Magen schwierig”*
### **Top return reasons **
**Geschmack insgesamt**29%
**Geschmack**14%
**Auslaufsicher**9%
**Vegan/Biologisch**8%
**Geruch**6%
**Preis-Leistungs-Verhältnis**5%
**Säureregulator/Linderung von Magenschmerzen**4%
**Ernährungs Gehalt**4%
**Qualität insgesamt**3%
**Inhaltsstoffe – insgesamt**2%
## **Common questions**
- **Is bio whey protein profitable to sell on Amazon Germany?**
- The niche generates €303K/yr across 45 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -6.3%. Flapen's verdict: Worth a look (64/100).
- **How competitive is the bio whey protein niche?**
- 14 brands and 17 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in bio whey protein?**
- Top complaints mined from reviews: Geschmack insgesamt, Geschmack, Löslichkeit. The return rate is 0.1%.
- **When does demand for bio whey protein peak?**
- Demand peaks in Jul–Oct; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the bio whey protein niche?**
- Listings span €18.92–€59.28; the average listing price is €35.20 (sweet spot $15–$100). The average incumbent carries 231 reviews — the moat a new listing must climb.
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