---
title: "Baobab — €109K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/baobab"
last_updated: "2026-08-10T04:52:50.688Z"
locale: en
meta:
description: "Niche score 48/100 · €109K/yr market · 43K searches/yr · €25.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · €109K/yr market · 43K searches/yr · €25.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Baobab — €109K/yr Amazon DE Niche (2026) - Flapen"
---
# **baobab**
**Skip it**
A concentrated shelf (top 5 take 81% of clicks) — this niche doesn't clear our bar today.
Market size 26Growth 22Conversion 87Competition 16Returns 99Price range 85Avg price 95Brand share 28Review moat 87Quality gap 32
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€25.12**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****10.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****267.67**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****€8.42–€104.91**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****€109K**
€109K/yr · 43K searches
**Growth**
**Bad****-5.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****81%**
top-5 click share — a locked-up shelf
According to Flapen's Amazon Germany niche tracking, baobab is a €109K/yr Amazon Germany market (43K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Dec. Verdict: Skip it — 48/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **baobab market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **€75K–€100K**
- units × avg price
- **Conversion rate**
- **10.1%**
- **Avg BSR**
- **#902**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **83%**
- **Out of stock**
- **14.5%**
- **Avg brand age**
- **65 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **—flat
**Sellers**
**15**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**81%**
Top 20: 100%
**Open market**
**7%**
- Alpi Nature39% - sevenhills wholefoods17% - vom-Achterhof14% - Biojoy12% - eltabia6% - NaturaleBio5% - Open — no brand owns it (3 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -5.6% search growth over the last 90 days.
4K3KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/de/drogerie-koerperpflege/baobab/trend)
## **Top baobab search terms**
- **baobab pulver bio**17K/yr+4.8%9.5% conv. - **baobab**19K/yr-10.9%3.1% conv. - **baobab pulver**7K/yr-15.6%7.5% conv. [**All search terms **](https://flapen.com/research/de/drogerie-koerperpflege/baobab/search-terms)
## **Top baobab products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€11K20%€22K30%€33K40%€44K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Alpi Nature Baobab Pulver BIO 250g gemahlenes Baobab Frucht Baobabpulver glutenfrei**Alpi Nature**€9.38**4.5★444 rev](https://www.amazon.de/dp/B09NMDX2D3) [2**Sevenhills Wholefoods Baobab Pulver Bio 1kg Affenbrotbaum Fruchtpulver handverlesen in Südafrika baobabpulver**sevenhills wholefoods**€26.23**4.3★1,357 rev](https://www.amazon.de/dp/B06Y3L4CP1) [3**Baobab Pulver Bio | 500g | Affenbrotbaum Fruchtpulver | 100% reines Baobabpulver | für Müsli Smoothie Joghurt Salatdressing oder Desserts | vom Achterhof**vom-Achterhof**€21.43**4.6★149 rev](https://www.amazon.de/dp/B086K3RBQZ) [4**Biojoy BIO-Baobab Pulver (1 kg) Baobab Fruchtfleisch schonend gemahlen ohne Zusätze Affenbrotbaum Pulver (Adansonia digitata)**Biojoy**€27.71**4.6★162 rev](https://www.amazon.de/dp/B0CJFL6QY7) [5**NaturaleBio Baobab Pulver Bio 200g. Ballaststoffreiches Vitamin-C-Superfood Pulver. Unterstützt Immunsystem Verdauung und Hautgesundheit. Rohes Fruchtpulver aus afrikanischem Baobab. Vegan & Non-GMO.**NaturaleBio**€8.42**4.4★89 rev](https://www.amazon.de/dp/B0G54BL6GK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NaturaleBio Baobab Pulver Bio 200g. Ballaststoffreiches Vitamin-C-Superfood Pulver. Unterstützt Immunsystem Verdauung und Hautgesundheit. Rohes Fruchtpulver aus afrikanischem Baobab. Vegan & Non-GMO.**NaturaleBio**€8.42**89 rev7mo ago](https://www.amazon.de/dp/B0G54BL6GK) [**2x500 g BIO Baobab Pulver | 100% reines Baobabpulver ohne Zusätze | Affenbrotbaum Frucht | Fruchtpulver für Smoothies Shakes & Müsli**TASTE MARKET Guter Geschmack**€12.10**2 rev3y ago](https://www.amazon.de/dp/B0BTDR8PGF) [**Bio Baobab Pulver 1kg | Affenbrotbaum gemahlen | Apothekerbaum in Rohkost Qualität | 100% rein und ohne Zusatzstoffe | Veganes Fruchtpulver**eltabia**€28.09**105 rev3y ago](https://www.amazon.de/dp/B0BT236SS1) [**Bio Baobab Pulver 500g | Affenbrotbaum gemahlen | Apothekerbaum in Rohkost Qualität | 100% rein und ohne Zusatzstoffe | Veganes Fruchtpulver**eltabia**€18.77**105 rev3y ago](https://www.amazon.de/dp/B0BT23NLPD) [**Alpi Nature Baobab Pulver BIO 250g gemahlenes Baobab Frucht Baobabpulver glutenfrei**Alpi Nature**€9.38**444 rev4y ago](https://www.amazon.de/dp/B09NMDX2D3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**NaturaleBio Baobab Pulver Bio 200g. Ballaststoffreiches Vitamin-C-Superfood Pulver. Unterstützt Immunsystem Verdauung und Hautgesundheit. Rohes Fruchtpulver aus afrikanischem Baobab. Vegan & Non-GMO.**NaturaleBio**€8.42**4.4★**▲ 128%**](https://www.amazon.de/dp/B0G54BL6GK) [**2x500 g BIO Baobab Pulver | 100% reines Baobabpulver ohne Zusätze | Affenbrotbaum Frucht | Fruchtpulver für Smoothies Shakes & Müsli**TASTE MARKET Guter Geschmack**€12.10**5.0★**▲ 67%**](https://www.amazon.de/dp/B0BTDR8PGF) [**Sevenhills Wholefoods Baobab Pulver Bio 1kg Affenbrotbaum Fruchtpulver handverlesen in Südafrika baobabpulver**sevenhills wholefoods**€26.23**4.3★**▲ 29%**](https://www.amazon.de/dp/B06Y3L4CP1) [**Alpi Nature Baobab Pulver BIO 500g gemahlenes Baobab Frucht Baobabpulver glutenfrei**Alpi Nature**€16.75**4.5★**▲ 15%**](https://www.amazon.de/dp/B09NMHVP8V) [**Baobab Pulver Bio | 500g | Affenbrotbaum Fruchtpulver | 100% reines Baobabpulver | für Müsli Smoothie Joghurt Salatdressing oder Desserts | vom Achterhof**vom-Achterhof**€21.43**4.6★**— 8%**](https://www.amazon.de/dp/B086K3RBQZ)
**~~View all trending →~~**
## **What buyers say about baobab**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**18%
*“Super Produkt”*
**Geschmack insgesamt**11%
*“Schmeckt sehr gut”*
**Vegan/Biologisch**9%
*“Bio Produkte”*
**Vitamin**7%
*“Extrem gesund und vitaminreich”*
**Löslichkeit**6%
*“Man kann das Pulver gut in Müsli mischen oder einen Frucht-Smoothie”*
**Geschmack**6%
*“Guter Geschmack”*
**Geruch**5%
*“riecht neutral”*
**Inhaltsstoffe – insgesamt**5%
*“Hier gibt’s nichts zu meckern, 100 % Baobab, keine Zusätze.”*
**Preis-Leistungs-Verhältnis**4%
*“Gutes Produkt zum fairen Preis”*
**Ernährungs Gehalt**4%
*“Natürliches Superfood für kreative und gesunde Küche”*
### **What buyers complain about **
**Sauer**21%
*“Schmeckt ein wenig säuerlich und leicht bitter”*
**Löslichkeit**8%
*“wirklich auflösen tut sich das Pulver auch nicht.”*
**Geschmack insgesamt**5%
*“Grauenhafter Geschmack egal in was ich es mixe”*
**Verschwendung natürlicher Ressourcen**5%
*“Komplett rausgeschmissenes Geld”*
**Bitter**3%
*“Der Geschmack ist zwar bitter,”*
**Geschmack**3%
*“Ich fand den Geschmack ziemlich neutral”*
**Geruch**3%
*“eher dumpfen Geruch, der mich irgendwie an Heu und Silage erinnert. Geschmacklich”*
**Ernährungs Gehalt**2%
*“Denn Baobab ist zwar meiner Meinung nach an sich kein "Superfood",”*
### **Top return reasons **
**Geruch**100%
## **Common questions**
- **Is baobab profitable to sell on Amazon Germany?**
- The niche generates €109K/yr across 12 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -5.6%. Flapen's verdict: Skip it (48/100).
- **How competitive is the baobab niche?**
- 9 brands and 15 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in baobab?**
- Top complaints mined from reviews: Sauer, Löslichkeit, Geschmack insgesamt. The return rate is 0.3%.
- **When does demand for baobab peak?**
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the baobab niche?**
- Listings span €8.42–€104.91; the average listing price is €25.12 (sweet spot $15–$100). The average incumbent carries 268 reviews — the moat a new listing must climb.
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