---
title: "Search terms — ätherische öle roll on - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/aetherische-oele-roll-on/search-terms"
last_updated: "2026-08-09T20:16:06.308Z"
locale: en
meta:
  description: "Niche score 46/100 · €36K/yr market · 59K searches/yr · €10.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · €36K/yr market · 59K searches/yr · €10.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — ätherische öle roll on - Flapen"
---

# **ätherische öle roll on**

**Skip it**

A small market ($36K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 15Conversion 64Competition 60Returns 98Price range 26Avg price 38Brand share 28Review moat 80Quality gap 68

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****404.19**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****5.7%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****€10.58**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****€7.49–€17.58**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-20.3%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****€36K**

€36K/yr · 59K searches

## Search terms