---
title: "Steelseries Tastatur — €253K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/computer-zubehoer/steelseries-tastatur"
last_updated: "2026-08-10T02:34:28.267Z"
locale: en
meta:
  description: "Niche score 32/100 · €253K/yr market · 138K searches/yr · €90.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 32/100 · €253K/yr market · 138K searches/yr · €90.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Steelseries Tastatur — €253K/yr Amazon DE Niche (2026) - Flapen"
---

# **steelseries tastatur**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 47Growth 6Conversion 25Competition 12Returns 19Price range 76Avg price 78Brand share 0Review moat 65Quality gap 65

**Avg price**

**Great****€90.86**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€24.00–€123.68**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****908.75**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****€253K**

€253K/yr · 138K searches

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****6.7%**

return rate — above 5% kills the launch gate

**Competition**

**Bad****86%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-37.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")

According to Flapen's Amazon Germany niche tracking, steelseries tastatur is a €253K/yr Amazon Germany market (138K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 32/100.

Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **steelseries tastatur market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–3K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**€182K–€227K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.0%**</dd>

<dt>**Avg BSR**</dt><dd>**#138**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**88%**</dd>

<dt>**Sponsored**</dt><dd>**50%**</dd>

<dt>**Out of stock**</dt><dd>**4.7%**</dd>

<dt>**Avg brand age**</dt><dd>**29 months**</dd>

<dt>**Avg seller age**</dt><dd>**209 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **▲rising

**Sellers**

**39**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**86%**

Top 20: 100%

**Open market**

**0%**

- SteelSeries64% - Corsair19% - Razer16%

## **Demand**

Weekly Amazon search volume, last 22 weeks — -37.6% search growth over the last 90 days.

12K8KSpike '26Feb '26Mar '26Mar '26Apr '26May '26May '26Jun '26

[**Open Trend **](https://flapen.com/research/de/computer-zubehoer/steelseries-tastatur/trend)

## **Top steelseries tastatur search terms**

- **steelseries tastatur**76K/yr-44.1%0.0% conv. - **steelseries apex 3**12K/yr-17.9%0.0% conv. - **steelseries keyboard**9K/yr-9.5%0.0% conv. - **gaming tastatur steelseries**6K/yr-27.4%0.0% conv. - **steelseries apex**6K/yr-24.4%0.0% conv. - **steelseries apex 5**4K/yr-18.5%0.0% conv. - **tastatur steelseries**6K/yr-40.4%0.0% conv. - **steel series tastatur gaming**5K/yr-47.4%0.3% conv. - **steelseries gaming tastatur**4K/yr-59.8%0.0% conv. - **steelseries tastatur wireless**4K/yr-32.3%0.4% conv. [**All search terms **](https://flapen.com/research/de/computer-zubehoer/steelseries-tastatur/search-terms)

## **Top steelseries tastatur products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€25K20%€51K30%€76K40%€101K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SteelSeries Apex Pro TKL HyperMagnetic Gaming-Tastatur Die schnellste Tastatur Anpassbares Ansprechverhalten OLED-Bildschirm PBT-Keycaps USB-C 2023 Edition Deutsches Tastatur QWERTZ](https://m.media-amazon.com/images/I/41CM4rUGmIL.jpg)**SteelSeries Apex Pro TKL HyperMagnetic Gaming-Tastatur Die schnellste Tastatur Anpassbares Ansprechverhalten OLED-Bildschirm PBT-Keycaps USB-C 2023 Edition Deutsches Tastatur QWERTZ**SteelSeries**€116.24**4.3★1,564 rev](https://www.amazon.de/dp/B0BFFTDQR2) [2![SteelSeries Apex Pro Mini Wireless HyperMagnetic Gaming-Tastatur Die weltweit schnellste Tastatur 60%-Formfaktor RGB PBT-Keycaps Bluetooth 2 4 GHz USB-C Deutsches Tastatur QWERTZ](https://m.media-amazon.com/images/I/41o2I-Ptw4L.jpg)**SteelSeries Apex Pro Mini Wireless HyperMagnetic Gaming-Tastatur Die weltweit schnellste Tastatur 60%-Formfaktor RGB PBT-Keycaps Bluetooth 2 4 GHz USB-C Deutsches Tastatur QWERTZ**SteelSeries**€123.68**4.6★231 rev](https://www.amazon.de/dp/B0B2X1KDDY) [3![Razer BlackWidow V4 - Mechanische Gaming-Tastatur Chroma RGB (Mechanische Green Switches 6 eigene Makro-Tasten Doubleshot-ABS-Tastenkappen) QWERTZ DE-Layout | Schwarz](https://m.media-amazon.com/images/I/41C7JYHV7lL.jpg)**Razer BlackWidow V4 - Mechanische Gaming-Tastatur Chroma RGB (Mechanische Green Switches 6 eigene Makro-Tasten Doubleshot-ABS-Tastenkappen) QWERTZ DE-Layout | Schwarz**Razer**€92.98**4.3★191 rev](https://www.amazon.de/dp/B0C6DZW8YM) [4![SteelSeries PrismCaps Double-Shot-Tastenset mit Pudding-Optik Kompatibilität mit allen gängigen mechanischen Tastaturen MX-Stößel Schwarz (Deutsches Tastaturlayout)](https://m.media-amazon.com/images/I/41hBjEeX+zL.jpg)**SteelSeries PrismCaps Double-Shot-Tastenset mit Pudding-Optik Kompatibilität mit allen gängigen mechanischen Tastaturen MX-Stößel Schwarz (Deutsches Tastaturlayout)**SteelSeries**€24.00**4.4★2,708 rev](https://www.amazon.de/dp/B0B1N5K1S8) [5![Corsair Vanguard 96 Kabelgebundene Mechanische Gaming-Tastatur Schwarz](https://m.media-amazon.com/images/I/31w3FVPXhCL.jpg)**Corsair Vanguard 96 Kabelgebundene Mechanische Gaming-Tastatur Schwarz**Corsair**€119.26**4.5★36 rev](https://www.amazon.de/dp/B0FTZDRSL9)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Corsair Vanguard 96 Kabelgebundene Mechanische Gaming-Tastatur Schwarz](https://m.media-amazon.com/images/I/31w3FVPXhCL.jpg)**Corsair Vanguard 96 Kabelgebundene Mechanische Gaming-Tastatur Schwarz**Corsair**€119.26**36 rev8mo ago](https://www.amazon.de/dp/B0FTZDRSL9) [![Corsair K65 Plus Wireless 75% RGB Mechanische Gaming-Tastatur - Schwarz](https://m.media-amazon.com/images/I/41bjY0TlbYL.jpg)**Corsair K65 Plus Wireless 75% RGB Mechanische Gaming-Tastatur - Schwarz**Corsair**€98.03**315 rev2y ago](https://www.amazon.de/dp/B0CTCWVC9M) [![Corsair K70 CORE RGB SOCD Mechanische Gaming-Tastatur Schwarz](https://m.media-amazon.com/images/I/41md1GndgfL.jpg)**Corsair K70 CORE RGB SOCD Mechanische Gaming-Tastatur Schwarz**Corsair**€72.15**250 rev2y ago](https://www.amazon.de/dp/B0CH8VQNJC) [![Razer BlackWidow V4 - Mechanische Gaming-Tastatur Chroma RGB (Mechanische Green Switches 6 eigene Makro-Tasten Doubleshot-ABS-Tastenkappen) QWERTZ DE-Layout | Schwarz](https://m.media-amazon.com/images/I/41C7JYHV7lL.jpg)**Razer BlackWidow V4 - Mechanische Gaming-Tastatur Chroma RGB (Mechanische Green Switches 6 eigene Makro-Tasten Doubleshot-ABS-Tastenkappen) QWERTZ DE-Layout | Schwarz**Razer**€92.98**191 rev2y ago](https://www.amazon.de/dp/B0C6DZW8YM) [![SteelSeries Apex Pro TKL HyperMagnetic Gaming-Tastatur Die schnellste Tastatur Anpassbares Ansprechverhalten OLED-Bildschirm PBT-Keycaps USB-C 2023 Edition Deutsches Tastatur QWERTZ](https://m.media-amazon.com/images/I/41CM4rUGmIL.jpg)**SteelSeries Apex Pro TKL HyperMagnetic Gaming-Tastatur Die schnellste Tastatur Anpassbares Ansprechverhalten OLED-Bildschirm PBT-Keycaps USB-C 2023 Edition Deutsches Tastatur QWERTZ**SteelSeries**€116.24**1,564 rev3y ago](https://www.amazon.de/dp/B0BFFTDQR2)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Corsair Vanguard 96 Kabelgebundene Mechanische Gaming-Tastatur Schwarz](https://m.media-amazon.com/images/I/31w3FVPXhCL.jpg)**Corsair Vanguard 96 Kabelgebundene Mechanische Gaming-Tastatur Schwarz**Corsair**€119.26**4.5★**▲ 544%**](https://www.amazon.de/dp/B0FTZDRSL9) [![Corsair K70 CORE RGB SOCD Mechanische Gaming-Tastatur Schwarz](https://m.media-amazon.com/images/I/41md1GndgfL.jpg)**Corsair K70 CORE RGB SOCD Mechanische Gaming-Tastatur Schwarz**Corsair**€72.15**4.0★**▲ 201%**](https://www.amazon.de/dp/B0CH8VQNJC) [![Razer BlackWidow V4 - Mechanische Gaming-Tastatur Chroma RGB (Mechanische Green Switches 6 eigene Makro-Tasten Doubleshot-ABS-Tastenkappen) QWERTZ DE-Layout | Schwarz](https://m.media-amazon.com/images/I/41C7JYHV7lL.jpg)**Razer BlackWidow V4 - Mechanische Gaming-Tastatur Chroma RGB (Mechanische Green Switches 6 eigene Makro-Tasten Doubleshot-ABS-Tastenkappen) QWERTZ DE-Layout | Schwarz**Razer**€92.98**4.3★**▲ 118%**](https://www.amazon.de/dp/B0C6DZW8YM) [![SteelSeries PrismCaps Double-Shot-Tastenset mit Pudding-Optik Kompatibilität mit allen gängigen mechanischen Tastaturen MX-Stößel Schwarz (Deutsches Tastaturlayout)](https://m.media-amazon.com/images/I/41hBjEeX+zL.jpg)**SteelSeries PrismCaps Double-Shot-Tastenset mit Pudding-Optik Kompatibilität mit allen gängigen mechanischen Tastaturen MX-Stößel Schwarz (Deutsches Tastaturlayout)**SteelSeries**€24.00**4.4★**▲ 25%**](https://www.amazon.de/dp/B0B1N5K1S8) [![SteelSeries Apex 5 - Hybrid-Mechanische Gaming Tastatur - Tastenweise RGB-Beleuchtung - Oled Smart-Display - Amerikanisch (QWERTY) Layout Schwarz](https://m.media-amazon.com/images/I/41DNAHQ6gAL.jpg)**SteelSeries Apex 5 - Hybrid-Mechanische Gaming Tastatur - Tastenweise RGB-Beleuchtung - Oled Smart-Display - Amerikanisch (QWERTY) Layout Schwarz**SteelSeries**€80.51**4.4★**▲ 20%**](https://www.amazon.de/dp/B082WHHZFS)

**~~View all trending →~~**

## **What buyers say about steelseries tastatur**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Qualität insgesamt**25%

*“Top Verarbeitung”*

**Preis-Leistungs-Verhältnis**10%

*“Lohnt sich”*

**Touch-/Tastensteuerung**9%

*“der click-moment sitzt perfekt”*

**Design insgesamt**6%

*“Schönes Design,”*

**Audioqualität**5%

*“Tastensound ist auch einfach geil”*

**Gesamtgröße**5%

*“Und passt perfekt”*

**Stärke**4%

*“Super Tastatur auch robust”*

**Software/Anwendung**4%

*“gute und einfach zu verstehende Software,”*

**Konnektivität – insgesamt**3%

*“Großartige Gaming Tastatur, lässt sich Wireless mit Dongle, Bluetooth und Usb an vielen Systemen verwenden”*

**Einstellbarkeit/Drehbarkeit/lehnend**2%

*“Das Rädchen daneben ist einstellbar in der Funktion”*

### **What buyers complain about **

**Haltbarkeit**12%

*“Nach 1 1/2 Jahren defekt”*

**Software/Anwendung**11%

*“Software Fail”*

**Geräuschpegel**9%

*“Ja sie ist laut, weil es eine mechanische Tastatur ist”*

**Preis-Leistungs-Verhältnis**6%

*“ziemlich teuer”*

**Kompatibilität – insgesamt**5%

*“funktioniert nicht mit playstation”*

**Konnektivität – insgesamt**5%

*“Verbindungsverlust”*

**Helligkeit anzeigen**5%

*“leider ist die Tastatur Beleuchtung nicht so optimal - die Doppelbelegung ist nur schwach zu sehen; man muss schon die Helligkeit bis zum Anschlag drehen, bis es besser wird”*

**Qualität insgesamt**4%

*“Absoluter Horror”*

**Touch-/Tastensteuerung**4%

*“Taste Tippt nach 2 Wochen Benutzung doppelt”*

**Defekt Material/Teile**3%

*“der Artikel war defekt”*

### **Top return reasons **

**Geräuschpegel**20%

**Gesamtgröße**15%

**Funktionalität insgesamt**9%

**Touch-/Tastensteuerung**8%

**Kompatibilität – insgesamt**7%

**Qualität insgesamt**6%

**Konnektivität – insgesamt**5%

**Defekt Material/Teile**5%

**Software/Anwendung**3%

**Produktzustand**3%

## **Common questions**

<dl>

<dt>**Is steelseries tastatur profitable to sell on Amazon Germany?**</dt><dd>The niche generates €253K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -37.6%. Flapen's verdict: Skip it (32/100).</dd>

<dt>**How competitive is the steelseries tastatur niche?**</dt><dd>3 brands and 39 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in steelseries tastatur?**</dt><dd>Top complaints mined from reviews: Haltbarkeit, Software/Anwendung, Geräuschpegel. The return rate is 6.7% — above our launch gate.</dd>

<dt>**What does it cost to enter the steelseries tastatur niche?**</dt><dd>Listings span €24.00–€123.68; the average listing price is €90.86 (sweet spot $15–$100). The average incumbent carries 909 reviews — the moat a new listing must climb.</dd>

</dl>

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