---
title: "Trend — externe festplatte - Flapen"
canonical_url: "https://flapen.com/research/de/computer-zubehoer/externe-festplatte/trend"
last_updated: "2026-07-21T14:42:35.336Z"
locale: en
meta:
  description: "Niche score 56/100 · €12.7M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · €12.7M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — externe festplatte - Flapen"
---

# **externe festplatte**

**Worth a look**

Shows a $12.7M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 17Conversion 33Competition 80Returns 87Price range 29Avg price 83Brand share 49Review moat 0Quality gap 40

**Market size**

**Incredible****€12.7M**

€12.7M/yr · 6.2M searches

**Returns**

**Great****1.4%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****€77.76**

avg listing price — sweet spot $15–$100

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.6%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****€17.09–€301.30**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-16.8%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****67,668.35**

avg incumbent reviews — the moat a new listing must climb