---
title: "Apple Bluetooth Tastatur — €36K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/computer-zubehoer/apple-bluetooth-tastatur"
last_updated: "2026-08-10T01:14:10.346Z"
locale: en
meta:
description: "Niche score 36/100 · €36K/yr market · 51K searches/yr · €63.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · €36K/yr market · 51K searches/yr · €63.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Apple Bluetooth Tastatur — €36K/yr Amazon DE Niche (2026) - Flapen"
---
# **apple bluetooth tastatur**
**Skip it**
Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Market size 9Growth 64Conversion 14Competition 20Returns 50Price range 62Avg price 88Brand share 8Review moat 63Quality gap 47
**Avg price**
**Great****€63.26**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+41.6%**
90-day search growth — must beat 0% to launch
**Review moat**
**Good****999.44**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****€19.10–€149.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****3.0%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****€36K**
€36K/yr · 51K searches
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")
According to Flapen's Amazon Germany niche tracking, apple bluetooth tastatur is a €36K/yr Amazon Germany market (51K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jan–Feb–Nov. Verdict: Skip it — 36/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **apple bluetooth tastatur market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **€32K–€47K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#115**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **83%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **205 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **—flat
**Sellers**
**75**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**2%**
- Apple72% - OMOTON11% - Logitech10% - LOFREE2% - B.FRIENDIT2% - ProtoArc2% - Open — no brand owns it (1 brand, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 62 weeks — +41.6% search growth over the last 90 days.
4K3KSpike '25Prime Day '25Black Friday '25Spike '26 seasonMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Feb, Nov · busiest ÷ quietest = 4.2×
[**Open Trend **](https://flapen.com/research/de/computer-zubehoer/apple-bluetooth-tastatur/trend)
## **Top apple bluetooth tastatur search terms**
- **mac keyboard**42K/yr+54.0%0.4% conv. - **magic keyboard touch id**7K/yr-1.8%3.8% conv. - **magic keyboard mit touch id**2K/yr-32.9%6.6% conv. - **magic keyboard usb c**558/yr-34.4%7.1% conv. [**All search terms **](https://flapen.com/research/de/computer-zubehoer/apple-bluetooth-tastatur/search-terms)
## **Top apple bluetooth tastatur products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€4K20%€7K30%€11K40%€14K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Apple Magic Keyboard mit Touch ID und Ziffernblock für Mac Modelle mit Apple Chip Deutsch Weiße Tasten**Apple**€125.35**4.7★1,203 rev](https://www.amazon.de/dp/B0DL6LHYQM) [2**Apple Magic Keyboard mit Touch ID für Mac Modelle mit Chip â Deutsch Bluetooth USB-C**Apple**€109.72**4.7★687 rev](https://www.amazon.de/dp/B0DL6WQ554) [3**Apple Magic Keyboard Deutsch**Apple**€76.67**4.6★1,261 rev](https://www.amazon.de/dp/B0DL6L9ZFS) [4**Apple Magic Keyboard mit Touch ID und Ziffernblock für Mac Modelle mit Apple Chip Deutsch Schwarze Tasten**Apple**€149.96**4.7★1,205 rev](https://www.amazon.de/dp/B0DL6SLG4K) [5**Logitech MX Keys S kabellose Tastatur Low Profile Fluid Quiet Typing Programmable Backlighting Bluetooth USB C Rechargeable für Windows PC Linux Chrome Mac Deutsches QWERTZ - Grau**Logitech**€65.38**4.6★1,939 rev](https://www.amazon.de/dp/B07W8Q8VY6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ProtoArc Beleuchtet Kompakte Kabellose Tastatur für Mac K90-A Bluetooth QWERTZ Funk Tastatur Mehrgeräte-Gerät Aufladbar Leise Wireless Keyboard Kompatibel mit MacBook Pro/Air iPad iPhone**ProtoArc**€35.28**420 rev10mo ago](https://www.amazon.de/dp/B0FH72YG4F) [**Flow Lite84 Tasten Low Profile Mechanische Tastatur (Deutsches Layout QWERTZ) - Kabellos Bluetooth/2.4G/Kabel Swappable mit Specter Linearen Switches Wiederaufladbar - Für Win&Mac (Marmor Grau)**LOFREE**€89.86**128 rev11mo ago](https://www.amazon.de/dp/B0FKM2J6FG) [**OMOTON Mac-Kabelgebundene-Tastatur mit Ziffernblock Tastatur Kabel mit Dualem Anschluss (Type C/USB) Flüsterleise Tasten & Stabiler Verbindung Deutsches Layout (QWERTZ)**OMOTON**€24.80**4,730 rev1y ago](https://www.amazon.de/dp/B0FH2DZJ19) [**Apple Magic Keyboard mit Touch ID (QWERTZ Deutsch) Gelb (Generalüberholt)**Apple**€72.26**0 rev1y ago](https://www.amazon.de/dp/B0F8PFDVQQ) [![Logitech MX Keys Mini for Mac - kabellose Bluetooth Tastatur für MacBook Pro MacBook Air iMac iPad Tasten Hintergrundbeleuchtung Suisse/Schweizer QWERTZ-Layout - Pale Gray [Bulk]](https://m.media-amazon.com/images/I/41b6dogAsjL.jpg)**Logitech MX Keys Mini for Mac - kabellose Bluetooth Tastatur für MacBook Pro MacBook Air iMac iPad Tasten Hintergrundbeleuchtung Suisse/Schweizer QWERTZ-Layout - Pale Gray \[Bulk\]**Logitech**€21.97**36 rev1y ago](https://www.amazon.de/dp/B0F7HT51V5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Apple Magic Keyboard mit Touch ID (QWERTZ Deutsch) Gelb (Generalüberholt)**Apple**€72.26**0.0★**▲ 176%**](https://www.amazon.de/dp/B0F8PFDVQQ) [**OMOTON Bluetooth Mac Tastatur Wiederaufladbar Kabellos Tastatur mit QWERTZ DE-Layout 3 Bluetooth-Kanäle für MacBook Air MacBook iMac iMac Pro Mac mini Vollformat mit Ziffernblock**OMOTON**€29.28**4.4★**▲ 166%**](https://www.amazon.de/dp/B0DWRP46XN) [![Logitech MX Keys Mini for Mac - kabellose Bluetooth Tastatur für MacBook Pro MacBook Air iMac iPad Tasten Hintergrundbeleuchtung Suisse/Schweizer QWERTZ-Layout - Pale Gray [Bulk]](https://m.media-amazon.com/images/I/41b6dogAsjL.jpg)**Logitech MX Keys Mini for Mac - kabellose Bluetooth Tastatur für MacBook Pro MacBook Air iMac iPad Tasten Hintergrundbeleuchtung Suisse/Schweizer QWERTZ-Layout - Pale Gray \[Bulk\]**Logitech**€21.97**4.6★**▲ 144%**](https://www.amazon.de/dp/B0F7HT51V5) [**OMOTON Mac-Kabelgebundene-Tastatur mit Ziffernblock Tastatur Kabel mit Dualem Anschluss (Type C/USB) Flüsterleise Tasten & Stabiler Verbindung Deutsches Layout (QWERTZ)**OMOTON**€24.80**4.4★**▲ 70%**](https://www.amazon.de/dp/B0FH2DZJ19) [**Bluetooth Aluminium Wireless Tastatur für Mac Low-Profile und leise Tasten für Multi-Device Kompatibel mit Apple iMac MacBook Mac und iPad wiederaufladbarer Akku Silber Schwarz - KB-K2-SV-DE**B.FRIENDIT**€44.64**4.2★**▲ 66%**](https://www.amazon.de/dp/B0C6K2LZLC)
**~~View all trending →~~**
## **What buyers say about apple bluetooth tastatur**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**21%
*“Super Produkt”*
**Touch-/Tastensteuerung**9%
*“Super Tastatur mit TouchId”*
**Konnektivität – insgesamt**9%
*“Mit Dongle klappt es super, ginge auch per Bluetooth”*
**Preis-Leistungs-Verhältnis**9%
*“Für das Geld OK”*
**Benutzerfreundlichkeit**6%
*“Angenehmes Keyboard, Super Handhabung”*
**Design insgesamt**5%
*“Gies Design”*
**Kompatibilität – insgesamt**4%
*“Magic Keyboard und Magic Trackpad perfekte Kombi für MacOS”*
**Akkulaufzeit**4%
*“Aber die Batterie scheint voll zu sein”*
**beworben Vs Tatsächliches Produkt**3%
*“Hält was sie verspricht”*
**Haltbarkeit**3%
*“Seit über einem haben Jahr im Einsatz, alles bestens inkl. der Verarbeitung”*
### **What buyers complain about **
**Konnektivität – insgesamt**10%
*“Verbindungsprobleme”*
**Preis-Leistungs-Verhältnis**9%
*“Enttäuschend und überteuert”*
**Kompatibilität – insgesamt**7%
*“Wir von Mac nicht erkannt”*
**Qualität insgesamt**6%
*“Richtig billige Qualität”*
**Haltbarkeit**6%
*“Short Durability”*
**Materialqualität**4%
*“Unterm Strich: Viel zu viel Geld für ein Stück Material, das weder qualitativ noch funktional überzeugt”*
**Geräuschpegel**4%
*“teilweise laut”*
**Funktionalität insgesamt**4%
*“Klappt nicht”*
**Aufladen**3%
*“Der Akku schmilzt mit Beleuchtung”*
**Gesamtgröße**3%
*“zu klein”*
### **Top return reasons **
**Kompatibilität – insgesamt**18%
**Konnektivität – insgesamt**13%
**Funktionalität insgesamt**11%
**Gesamtgröße**11%
**Touch-/Tastensteuerung**9%
**Qualität insgesamt**6%
**Defekt Material/Teile**5%
**beworben Vs Tatsächliches Produkt**4%
**Produktzustand**3%
**Geräuschpegel**3%
## **Common questions**
- **Is apple bluetooth tastatur profitable to sell on Amazon Germany?**
- The niche generates €36K/yr across 18 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +41.6%. Flapen's verdict: Skip it (36/100).
- **How competitive is the apple bluetooth tastatur niche?**
- 7 brands and 75 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in apple bluetooth tastatur?**
- Top complaints mined from reviews: Konnektivität – insgesamt, Preis-Leistungs-Verhältnis, Kompatibilität – insgesamt. The return rate is 3.0%.
- **When does demand for apple bluetooth tastatur peak?**
- Demand peaks in Jan–Feb–Nov; the busiest month runs 4.2× the quietest.
- **What does it cost to enter the apple bluetooth tastatur niche?**
- Listings span €19.10–€149.96; the average listing price is €63.26 (sweet spot $15–$100). The average incumbent carries 999 reviews — the moat a new listing must climb.
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