---
title: "Mitsubishi Pencil — €102K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/buerobedarf-schreibwaren/mitsubishi-pencil"
last_updated: "2026-08-10T12:11:04.888Z"
locale: en
meta:
description: "Niche score 36/100 · €102K/yr market · 191K searches/yr · €11.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · €102K/yr market · 191K searches/yr · €11.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mitsubishi Pencil — €102K/yr Amazon DE Niche (2026) - Flapen"
---
# **mitsubishi pencil**
**Skip it**
Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Market size 25Growth 13Conversion 55Competition 38Returns 99Price range 42Avg price 48Brand share 10Review moat 47Quality gap 18
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Okay****€11.80**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****1,807.06**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****€5.52–€21.74**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****€102K**
€102K/yr · 191K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-24.6%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, mitsubishi pencil is a €102K/yr Amazon Germany market (191K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Mar. Verdict: Skip it — 36/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mitsubishi pencil market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **€94K–€118K**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#2,157**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **33%**
- **Out of stock**
- **2.0%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**58**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 100%
**Open market**
**2%**
- uni-ball82% - VOLBOZ4% - 三菱鉛筆4% - dsetryj3% - EYEYE3% - uni2% - Open — no brand owns it (1 brand, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 62 weeks — -24.6% search growth over the last 90 days.
4K3KPrime Day '25Spike '25Black Friday '25 seasonMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Mar · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/de/buerobedarf-schreibwaren/mitsubishi-pencil/trend)
## **Top mitsubishi pencil search terms**
- **uniball**53K/yr-27.7%2.5% conv. - **uniball eye fine**28K/yr-4.5%8.8% conv. - **mitsubishi**19K/yr+10.6%0.0% conv. - **mitsubishi pencil**24K/yr-38.6%1.9% conv. - **uni ball pen**20K/yr-36.1%3.2% conv. - **uni ball**13K/yr-15.9%2.1% conv. - **uniball eye**11K/yr-44.1%6.8% conv. - **uni-ball**8K/yr-19.3%2.6% conv. - **uni-ball eye fine**5K/yr-37.5%8.4% conv. - **uniball pen**4K/yr-20.8%2.4% conv. [**All search terms **](https://flapen.com/research/de/buerobedarf-schreibwaren/mitsubishi-pencil/search-terms)
## **Top mitsubishi pencil products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€10K20%€20K30%€31K40%€41K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**uni-ball - Uni Mitsubishi Pencil 10 Eye-Fineliner-Stifte UB-157 Tintenroller Flüssigtinte Schwarz Spitze 0 7 mm Schreiben Medium**uni-ball**€12.85**4.8★1,881 rev](https://www.amazon.de/dp/B07XZCGHXX) [2**uni-ball Etui 8 Roller Flüssigtinte UB-157 Grundfarben**uni-ball**€10.20**4.7★374 rev](https://www.amazon.de/dp/B0937G5JGF) [3**Uni-ball Etui 8 Farbenflüssigtinte UB-157**uni-ball**€10.94**4.8★404 rev](https://www.amazon.de/dp/B0937DX2SD) [4**uni-ball - Uni Mitsubishi Pencil 10 Eye-Fineliner-Stifte UB-157 Tintenroller mit flüssiger Tinte blau Spitze 0 7 mm Schreiben Medium**uni-ball**€13.31**4.8★1,880 rev](https://www.amazon.de/dp/B09SBF8W4S) [5**uni-ball - Uni Mitsubishi Pencil 10 Eye-Fineliner UB-157 Tintenroller mit Flüssigtinte Spitze 0 7 mm Schreiben Medium Sortiment von 8 verschiedenen Farben**uni-ball**€15.17**4.8★1,881 rev](https://www.amazon.de/dp/B07XZD26N3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**dsetryj Auto Schlüssel für Mitsubishi Pajero Outlander XL Montero Lancer Triton l200 Galant ASX Anhänger Geschenk Schlüsselanhänger Auto Schlüsselanhänger Zubehör A**dsetryj**€8.80**0 rev1y ago](https://www.amazon.de/dp/B0F37LZDGJ) [**uni-ball Zento Gelschreiber Schwarz mittlere Spitze glatte Spitze japanische Stifte bunte Farben 4 Stück**uni-ball**€16.52**1,160 rev1y ago](https://www.amazon.de/dp/B0DLX3SYLP) [**Uni One P Gel Pen | 0 38 mm | Black Ink (Soda)**三菱鉛筆**€7.08**2,443 rev2y ago](https://www.amazon.de/dp/B0BZHCZTC8) [**VOLBOZ Autoschlüssel Hülle und Schlüsselanhänger für Mitsubishi Outlander ASX Eclipse Cross Lancer-EX Auto Schlüssel Fernbedienung Schlüsselgehäuse Schlüsselhülle Cover Protector Auto Zubehör**VOLBOZ**€13.15**5 rev2y ago](https://www.amazon.de/dp/B0CH4BQYFN) [**uni-ball Etui 8 Roller Flüssigtinte UB-157 Grundfarben**uni-ball**€10.20**374 rev5y ago](https://www.amazon.de/dp/B0937G5JGF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**VOLBOZ Autoschlüssel Hülle und Schlüsselanhänger für Mitsubishi Outlander ASX Eclipse Cross Lancer-EX Auto Schlüssel Fernbedienung Schlüsselgehäuse Schlüsselhülle Cover Protector Auto Zubehör**VOLBOZ**€13.15**4.7★**▲ 278%**](https://www.amazon.de/dp/B0CH4BQYFN) [**Uni-ball 153544320 UB-157ye Fine Kugelschreiber Uni Super-Tinte 0.7 mm Spitze 5 Stück schwarz**uni-ball**€7.75**4.7★**▲ 133%**](https://www.amazon.de/dp/B076KQN613) [**uni-ball Zento Gelschreiber Schwarz mittlere Spitze glatte Spitze japanische Stifte bunte Farben 4 Stück**uni-ball**€16.52**4.7★**▲ 119%**](https://www.amazon.de/dp/B0DLX3SYLP) [**dsetryj Auto Schlüssel für Mitsubishi Pajero Outlander XL Montero Lancer Triton l200 Galant ASX Anhänger Geschenk Schlüsselanhänger Auto Schlüsselanhänger Zubehör A**dsetryj**€8.80**0.0★**▲ 85%**](https://www.amazon.de/dp/B0F37LZDGJ) [**Uni-ball Etui 8 Farbenflüssigtinte UB-157**uni-ball**€10.94**4.8★**▲ 73%**](https://www.amazon.de/dp/B0937DX2SD)
**~~View all trending →~~**
## **What buyers say about mitsubishi pencil**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Schreiberfahrung**52%
*“DER beste dokumentenechte Schreiber”*
**Qualität insgesamt**8%
*“Super Qualität”*
**Farbe**4%
*“Super Produkt, schöne Farben, gute Auswahl”*
**Preis-Leistungs-Verhältnis**4%
*“spart Geld”*
**Stift/Bleistiftqualität**3%
*“Tintenroller erstklasssig”*
**Druckqualität**3%
*“Gutes Schriftbild”*
**Haltbarkeit**2%
*“hält auch super lange”*
**Gesamtgröße**2%
*“Produkt wie beschrieben geliefert und passt perfekt”*
**Tintennachfüllung**2%
*“wirklich gut zu schreiben mit den Tintenroller”*
**Wischfestigkeit**2%
*“Mann muss paar Sekunden warten bis es getrocknet ist damit es nicht verschmiert”*
### **What buyers complain about **
**Wischfestigkeit**21%
*“Stifte verlieren die Tinte und schmieren”*
**Tintennachfüllung**17%
*“40% mit Tinte befüllt”*
**Trocknungszeit**8%
*“Leider auch nach langer Trockenzeit überhaupt gar nicht”*
**Tintenleck**8%
*“Stifte verlieren die Tinte und schmieren”*
**beworben Vs Tatsächliches Produkt**8%
*“In der Beschreibung zu dem Artikel konnte ich das nicht finden”*
**Wasserbeständigkeit**8%
*“Leider nicht wasserfest”*
**Schreiberfahrung**8%
*“Stifte schreiben nicht 0,7 mm”*
### **Top return reasons **
**Farbe**14%
**Gesamtgröße**9%
**Schreiberfahrung**9%
**Qualität insgesamt**7%
**Tintennachfüllung**7%
**Papierqualität**7%
**Druckqualität**6%
**Wasserbeständigkeit**4%
**beworben Vs Tatsächliches Produkt**4%
**Kratzfestigkeit**3%
## **Common questions**
- **Is mitsubishi pencil profitable to sell on Amazon Germany?**
- The niche generates €102K/yr across 18 tracked products. 90-day search growth is -24.6%. Flapen's verdict: Skip it (36/100).
- **How competitive is the mitsubishi pencil niche?**
- 7 brands and 58 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in mitsubishi pencil?**
- Top complaints mined from reviews: Wischfestigkeit, Tintennachfüllung, Trocknungszeit. The return rate is 0.2%.
- **When does demand for mitsubishi pencil peak?**
- Demand peaks in Mar; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the mitsubishi pencil niche?**
- Listings span €5.52–€21.74; the average listing price is €11.80 (sweet spot $15–$100). The average incumbent carries 1,807 reviews — the moat a new listing must climb.
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