---
title: "Products — kalendereinlagen 2023 - Flapen"
canonical_url: "https://flapen.com/research/de/buerobedarf-schreibwaren/kalendereinlagen-2023/products"
last_updated: "2026-08-10T16:10:04.303Z"
locale: en
meta:
  description: "Niche score 46/100 · €189K/yr market · 454K searches/yr · €32.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · €189K/yr market · 454K searches/yr · €32.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — kalendereinlagen 2023 - Flapen"
---

# **kalendereinlagen 2023**

**Skip it**

Soft demand (-27.8% this quarter) — this niche doesn't clear our bar today.

Market size 38Growth 11Conversion 16Competition 87Returns 75Price range 63Avg price 95Brand share 28Review moat 77Quality gap 24

**Avg price**

**Incredible****€32.79**

avg listing price — sweet spot $15–$100

**Competition**

**Great****28%**

top-5 click share — an open shelf

**Review moat**

**Great****462.25**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****2.0%**

return rate — above 5% kills the launch gate

**Price range**

**Good****€5.27–€140.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****€189K**

€189K/yr · 454K searches

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.3%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-27.8%**

90-day search growth — must beat 0% to launch

## Products