---
title: "Trend — geburtstagskarte - Flapen"
canonical_url: "https://flapen.com/research/de/buerobedarf-schreibwaren/geburtstagskarte/trend"
last_updated: "2026-07-21T13:23:34.002Z"
locale: en
meta:
  description: "Niche score 57/100 · €734K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · €734K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — geburtstagskarte - Flapen"
---

# **geburtstagskarte**

**Worth a look**

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 70Growth 20Conversion 51Competition 87Returns 98Price range 5Avg price 18Brand share 78Review moat 83Quality gap 22

**Returns**

**Incredible****0.4%**

return rate — above 6% kills the launch gate

**Competition**

**Great****28%**

top-5 click share — an open shelf

**Review moat**

**Great****336.69**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Great****57%**

top-5 brand share — no brand owns this niche

**Market size**

**Good****€734K**

€734K/yr · 2.8M searches

**Conversion**

**Good****4.1%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-9.3%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****€6.47**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****€2.50–€15.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100