---
title: "Trend — buttonmaschine - Flapen"
canonical_url: "https://flapen.com/research/de/buerobedarf-schreibwaren/buttonmaschine/trend"
last_updated: "2026-07-21T13:14:20.473Z"
locale: en
meta:
  description: "Niche score 54/100 · €207K/yr market · 276K searches/yr · €55.13 avg price. Weak search conversion (1.4%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · €207K/yr market · 276K searches/yr · €55.13 avg price. Weak search conversion (1.4%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — buttonmaschine - Flapen"
---

# **buttonmaschine**

**Worth a look**

Shows beatable incumbent ratings (4.0★), but weak search conversion (1.4%) keeps it on the watch list.

Market size 40Growth 38Conversion 17Competition 71Returns 49Price range 70Avg price 91Brand share 36Review moat 89Quality gap 95

**Quality gap**

**Incredible****4.0★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****€55.13**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****216.34**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****€15.62–€136.15**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****3.1%**

return rate — above 6% kills the launch gate

**Market size**

**Okay****€207K**

€207K/yr · 276K searches

**Growth**

**Okay****+10.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****1.4%**

search→purchase rate — share of searches ending in a sale