---
title: "Products — brush pen - Flapen"
canonical_url: "https://flapen.com/research/de/buerobedarf-schreibwaren/brush-pen/products"
last_updated: "2026-08-10T10:43:31.121Z"
locale: en
meta:
  description: "Niche score 51/100 · €217K/yr market · 380K searches/yr · €17.64 avg price. Soft demand (-34.2% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · €217K/yr market · 380K searches/yr · €17.64 avg price. Soft demand (-34.2% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — brush pen - Flapen"
---

# **brush pen**

**Worth a look**

Shows low returns (0.7%), but soft demand (-34.2% this quarter) keeps it on the watch list.

Market size 42Growth 8Conversion 40Competition 91Returns 97Price range 41Avg price 82Brand share 58Review moat 43Quality gap 24

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Competition**

**Great****24%**

top-5 click share — an open shelf

**Avg price**

**Great****€17.64**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,150.46**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****€217K**

€217K/yr · 380K searches

**Price range**

**Okay****€2.88–€209.02**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****3.2%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-34.2%**

90-day search growth — must beat 0% to launch

## Products