---
title: "Search terms — zigbee - Flapen"
canonical_url: "https://flapen.com/research/de/baumarkt/zigbee/search-terms"
last_updated: "2026-08-06T20:53:36.753Z"
locale: en
meta:
  description: "Niche score 51/100 · €349K/yr market. Brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · €349K/yr market. Brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — zigbee - Flapen"
---

# **zigbee**

**Worth a look**

Shows a sweet-spot price point ($22.54 avg), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.

Market size 53Growth 17Conversion 21Competition 80Returns 59Price range 84Avg price 94Brand share 4Review moat 66Quality gap 82

**Avg price**

**Great****€22.54**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€7.78–€58.09**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Review moat**

**Good****847.6**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.7%**

return rate — above 5% kills the launch gate

**Market size**

**Good****€349K**

€349K/yr · 906K searches

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-15.9%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand

## Search terms