---
title: "Vliestapete — €39K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/baumarkt/vliestapete"
last_updated: "2026-08-10T17:18:38.620Z"
locale: en
meta:
description: "Niche score 47/100 · €39K/yr market · 1.3M searches/yr · €15.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · €39K/yr market · 1.3M searches/yr · €15.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Vliestapete — €39K/yr Amazon DE Niche (2026) - Flapen"
---
# **vliestapete**
**Skip it**
Weak search conversion (0.2%) — this niche doesn't clear our bar today.
Market size 10Growth 4Conversion 3Competition 96Returns 86Price range 83Avg price 76Brand share 52Review moat 86Quality gap 45
**Competition**
**Incredible****15%**
top-5 click share — an open shelf
**Review moat**
**Great****272.62**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Price range**
**Great****€4.24–€77.92**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****€15.49**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****€39K**
€39K/yr · 1.3M searches
**Growth**
**Bad****-42.4%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, vliestapete is a €39K/yr Amazon Germany market (1.3M searches/yr). The top 5 brands hold 74% of demand. Verdict: Skip it — 47/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **vliestapete market data**
- **Units sold / yr**
- **8K–10K**
- avg 0–100/product
- **Revenue / yr**
- **€124K–€155K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#498**
- **Page quality**
- **0%**
- **Prime**
- **56%**
- **Sponsored**
- **84%**
- **Out of stock**
- **3.7%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.
**Brands**
**31 **▼falling
**Sellers**
**68**
**Top-5 brand share**
**74%**
Top 20: 98%
**Top-5 click share**
**15%**
Top 20: 41%
**Open market**
**19%**
- A.S. Création32% - Newroom13% - Rasch12% - marburg10% - Pamatio8% - Veluxis7%
## **Demand**
Weekly Amazon search volume, last 30 weeks — -42.4% search growth over the last 90 days.
30K20KSpike '26Dec '25Jan '26Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/de/baumarkt/vliestapete/trend)
## **Top vliestapete search terms**
- **vliestapete**457K/yr-41.4%0.2% conv. - **tapeten vliestapete**163K/yr-39.3%0.1% conv. - **tapete grün**79K/yr-45.9%0.1% conv. - **tapete blumen**53K/yr-30.6%0.1% conv. - **tapete beige**49K/yr-44.7%0.3% conv. - **vliestapete blumen**34K/yr-32.7%0.2% conv. - **küchentapeten**40K/yr-38.6%0.1% conv. - **tapete vintage**32K/yr-28.2%0.0% conv. - **tapete schlafzimmer**41K/yr-46.6%0.1% conv. - **tapeten wohnzimmer**39K/yr-50.0%0.1% conv. [**All search terms **](https://flapen.com/research/de/baumarkt/vliestapete/search-terms)
## **Top vliestapete products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%€3922%€7843%€1K4%€2K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**A.S. Création Maison Charme Vliestapete mit floralem Muster Blümchen 0 53 x 10 05 m Creme Grün Bunt Blumentapete Made in Germany 937701**A.S. Création**€12.92**4.7★833 rev](https://www.amazon.de/dp/B00DJO7H7S) [2**Newroom Tapete Grün Vlies Betonoptik - Industrial Putzstruktur Metallic Glanz für Wohnzimmer Schlafzimmer**Newroom**€17.79**4.6★181 rev](https://www.amazon.de/dp/B0D7D1X7GZ) [3**marburg Tapete Weiß Struktur Putzoptik für Wohnzimmer Schlafzimmer Made in Germany 10 05 x 0 53m**marburg**€8.97**4.5★624 rev](https://www.amazon.de/dp/B0B1J5TCQG) [4**Swehooirt Betonoptik Tapete Weiß Putz Beton Architekt Vliestapete Weiß Vlies moderne Design Optik Tapete Struktur Premium Industrial stucco vliestapete**Swehooirt**€7.40**4.2★61 rev](https://www.amazon.de/dp/B0CXXQTQWJ) [5**Pamatio Tapete Silber Grau Vliestapete 3D Glitzernde Wellenstreifen Streifentapete Wanddekoration in Wohnzimmer Schlafzimmer und Büro 0 53m x 9.5m**Pamatio**€6.69**4.0★53 rev](https://www.amazon.de/dp/B0D1G7C1HL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Veluxis Vliestapete Vliestapete farbig UNI Tapete einfarbig Salbeigrün XXL 15 00 m x 0 53 m matt waschbeständig stoßfest Made in Germany**Veluxis**€13.01**28 rev5mo ago](https://www.amazon.de/dp/B0GJNR35TC) [**Pamatio Tapete Vliestapete Heller Braun Betonoptik für Wohnzimmer Schlafzimmer Leicht Metallic Glanz tapeten in Zementoptik Moderne Industrial Wand Wallpaper 9 5 x 0 53 m**Pamatio**€6.63**21 rev11mo ago](https://www.amazon.de/dp/B0FLXBNKS4) [**Rasch Tapete 793925 Vliestapete in Cremeweiß mit floralem Muster im Vintage Stil in Grün - 10 05 x 0 53 (LXB)**Rasch**€18.92**172 rev1y ago](https://www.amazon.de/dp/B0DQQ7P1WF) [**Newroom Tapete Beige Vlies Marmoroptik - Modern Metallic 3D Optik Glamour für Wohnzimmer Schlafzimmer**Newroom**€16.59**142 rev2y ago](https://www.amazon.de/dp/B0D92QWTTL) [**Newroom Tapete Grün Vlies Betonoptik - Industrial Putzstruktur Metallic Glanz für Wohnzimmer Schlafzimmer**Newroom**€17.79**181 rev2y ago](https://www.amazon.de/dp/B0D7D1X7GZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Veluxis Vliestapete Vliestapete farbig UNI Tapete einfarbig Salbeigrün XXL 15 00 m x 0 53 m matt waschbeständig stoßfest Made in Germany**Veluxis**€13.01**4.5★**▲ 342%**](https://www.amazon.de/dp/B0GJNR35TC) [**Swehooirt Betonoptik Tapete Weiß Putz Beton Architekt Vliestapete Weiß Vlies moderne Design Optik Tapete Struktur Premium Industrial stucco vliestapete**Swehooirt**€7.40**4.2★**▲ 206%**](https://www.amazon.de/dp/B0CXXQTQWJ) [**Pamatio Tapete Vliestapete Heller Braun Betonoptik für Wohnzimmer Schlafzimmer Leicht Metallic Glanz tapeten in Zementoptik Moderne Industrial Wand Wallpaper 9 5 x 0 53 m**Pamatio**€6.63**4.2★**▲ 173%**](https://www.amazon.de/dp/B0FLXBNKS4) [**Pamatio Tapete Silber Grau Vliestapete 3D Glitzernde Wellenstreifen Streifentapete Wanddekoration in Wohnzimmer Schlafzimmer und Büro 0 53m x 9.5m**Pamatio**€6.69**4.0★**▲ 103%**](https://www.amazon.de/dp/B0D1G7C1HL) [**Newroom Tapete Beige Vlies Betonoptik - Industrial Glamour Glanzeffekt Zementoptik für Wohnzimmer Schlafzimmer**Newroom**€23.77**4.4★**▲ 79%**](https://www.amazon.de/dp/B0CSGV2B6V)
**~~View all trending →~~**
## **What buyers say about vliestapete**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**29%
*“Super Ware”*
**Haftung/Klebrigkeit**20%
*“Beste Tapete”*
**Benutzerfreundlichkeit**10%
*“war super easy in der Handhabung”*
**Design insgesamt**7%
*“Das Design”*
**Farbe**7%
*“warmer Farbton”*
**beworben Vs Tatsächliches Produkt**6%
*“Passt das in der Information und den Produktbildern an”*
**Preis-Leistungs-Verhältnis**5%
*“Preis optimal”*
**Materialqualität**2%
*“Muster und Material Top”*
**Dicke**2%
*“Recht dick”*
**Stärke**1%
*“Sehr stabil und Wischfest, leicht zu verkleben”*
### **What buyers complain about **
**Qualität insgesamt**20%
*“nicht 100% Schöne Tapete”*
**Haftung/Klebrigkeit**12%
*“allerdings nur auf eine Wand geklebt, sonst wäre es zuviel und erdrückend, für große Räume sieht es dann wahrscheinlich anders aus.”*
**beworben Vs Tatsächliches Produkt**10%
*“Nicht wie auf dem Produktbild”*
**Dicke**10%
*“dünne Tapete”*
**Farbe**9%
*“Farbe stimmt nicht”*
**Gesamtgröße**4%
*“Sehr großer verschnitt”*
**Kompatibilität – insgesamt**4%
*“Leider nicht geeignet”*
**Materialqualität**3%
*“Sehr schlechte material”*
**Helligkeit/Glanz/Glühen**3%
*“Etwas weniger glanz wäre aber noch besser”*
**Funktionalität insgesamt**3%
*“Das geht überhaupt nicht”*
### **Top return reasons **
**Farbe**39%
**Gesamtgröße**17%
**beworben Vs Tatsächliches Produkt**13%
**Haftung/Klebrigkeit**9%
**Dünn**5%
**Qualität insgesamt**4%
**Kompatibilität – insgesamt**2%
**Defekt Material/Teile**1%
**Funktionalität insgesamt**1%
**Materialqualität**1%
## **Common questions**
- **Is vliestapete profitable to sell on Amazon Germany?**
- The niche generates €39K/yr across 158 tracked products. 2 of 19 products launched in the last 360 days are still selling. 90-day search growth is -42.4%. Flapen's verdict: Skip it (47/100).
- **How competitive is the vliestapete niche?**
- 31 brands and 68 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in vliestapete?**
- Top complaints mined from reviews: Qualität insgesamt, Haftung/Klebrigkeit, beworben Vs Tatsächliches Produkt. The return rate is 1.4%.
- **What does it cost to enter the vliestapete niche?**
- Listings span €4.24–€77.92; the average listing price is €15.49 (sweet spot $15–$100). The average incumbent carries 273 reviews — the moat a new listing must climb.
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