---
title: "Search terms — swiss card - Flapen"
canonical_url: "https://flapen.com/research/de/baumarkt/swiss-card/search-terms"
last_updated: "2026-08-07T11:37:47.929Z"
locale: en
meta:
  description: "Niche score 44/100 · €199K/yr market · 45K searches/yr · €41.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · €199K/yr market · 45K searches/yr · €41.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — swiss card - Flapen"
---

# **swiss card**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 39Growth 23Conversion 89Competition 17Returns 97Price range 95Avg price 95Brand share 0Review moat 44Quality gap 21

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****€41.24**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****€21.14–€67.57**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****10.6%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****2,090**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****€199K**

€199K/yr · 45K searches

**Growth**

**Bad****-3.9%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****80%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms