---
title: "Stromkabel — €126K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/baumarkt/stromkabel"
last_updated: "2026-08-11T01:18:06.671Z"
locale: en
meta:
description: "Niche score 47/100 · €126K/yr market · 501K searches/yr · €13.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · €126K/yr market · 501K searches/yr · €13.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Stromkabel — €126K/yr Amazon DE Niche (2026) - Flapen"
---
# **stromkabel**
**Skip it**
Soft demand (-12.3% this quarter) — this niche doesn't clear our bar today.
Market size 29Growth 19Conversion 23Competition 65Returns 97Price range 84Avg price 64Brand share 75Review moat 27Quality gap 21
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Price range**
**Great****€5.14–€74.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****60%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Good****€13.71**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****€126K**
€126K/yr · 501K searches
**Review moat**
**Okay****3,788.72**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-12.3%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon Germany niche tracking, stromkabel is a €126K/yr Amazon Germany market (501K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Mar–May. Verdict: Skip it — 47/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **stromkabel market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **€137K–€171K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#19**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **76%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **188 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**19 **▼falling
**Sellers**
**74**
**Top-5 brand share**
**60%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 89%
**Open market**
**33%**
- Elpar17% - Kopp14% - deleyCON13% - Voxura9% - M&G Techno7% - Viabrico7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -12.3% search growth over the last 90 days.
10K6KPrime Day '24Spike '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, May · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/de/baumarkt/stromkabel/trend)
## **Top stromkabel search terms**
- **kabel**242K/yr-6.9%0.6% conv. - **stromkabel**115K/yr+20.2%2.1% conv. - **stromkabel 3 polig**72K/yr-62.8%3.2% conv. - **cable**22K/yr-35.4%0.3% conv. - **elektrokabel**17K/yr-1.9%0.8% conv. - **elektrische leitungen**8K/yr+5.4%0.3% conv. - **strom kabel**6K/yr-16.0%2.3% conv. - **cables**4K/yr-9.9%0.4% conv. - **230v kabel**4K/yr-24.5%2.9% conv. - **electric cable**3K/yr+5.1%1.4% conv. [**All search terms **](https://flapen.com/research/de/baumarkt/stromkabel/search-terms)
## **Top stromkabel products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%€6K10%€13K15%€19K20%€25K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mantel-Leitung NYM-J 3 x 1.5 mm (5)**Elpar**€7.50**4.6★467 rev](https://www.amazon.de/dp/B0CLVM4DGC) [2**deleyCON 2m Netzkabel Stromkabel Strom Kabel Stecker Typ C Eurostecker auf C7 Buchse Euro-Netzkabel Kleingerätekabel Euro 8 TV Blu-Ray Haushaltsgeräte Netzteile - Schwarz**deleyCON**€5.86**4.7★9,101 rev](https://www.amazon.de/dp/B07Y1TJH5R) [3**NYM-J 3x1 5 mm 50m Ring Mantelleitung Installationskabel Stromkabel Feuchtraumkabel Kupfer**Voxura**€40.41**4.7★866 rev](https://www.amazon.de/dp/B0D3LYJVXJ) [4**Kopp 151605844 Schlauchleitung H03 VV-F 3 x 0.75 mm 5 m weiß**Kopp**€6.57**4.7★3,532 rev](https://www.amazon.de/dp/B000VDFP38) [5**Kopp 150810841 Mantel-Leitung NYM-J 3 x 1.5 mm 10 m grau**Kopp**€13.67**4.7★6,582 rev](https://www.amazon.de/dp/B000VDAKSI)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NYM Kabel 3x1 5 mm YDYp Stromkabel 3-polig Flachkabel 5 m 10×5 mm Fensterdurchführung Feuchtraumkabel massive Kupferleiter 300/500 V**BM Electric**€12.09**369 rev1y ago](https://www.amazon.de/dp/B0FBS77HWR) [**VIABRICO 30 Meter 16AWG 2x1 5mm Elektrischer Draht 2 Adrig Kabel 5V/12V/24V Stromkabel Kupferummanteltes Aluminium-KupferkabelFlexibel und Weich Niedrige Impedanz Verlängerungskabel**Viabrico**€11.78**2,435 rev1y ago](https://www.amazon.de/dp/B0B49TQZHV) [**M&G Techno NYM-J 3x1 5 mm Stromkabel 3 Polig NYM Kabel 3 adrig Mantelleitung Erdkabel Elektrokabel Feuchtraumkabel elektrische Leitung 25m**M&G Techno**€24.58**572 rev2y ago](https://www.amazon.de/dp/B0D77T1KSB) [**M&G Techno NYM-J 3x1 5 mm Stromkabel 3 Polig NYM Kabel 3 adrig Mantelleitung Erdkabel Elektrokabel Feuchtraumkabel elektrische Leitung 5m**M&G Techno**€12.94**572 rev2y ago](https://www.amazon.de/dp/B0D77T1KW2) [**LightingWill 20 AWG 0 5mm Silikon Elektrokabel Set in 8 Farben 5 Meter pro Rolle Litzendraht Kabel Flexibel Verzinntes Kupferkabel für DIY KFZ Heiminstallationen und Stromverkabelungen**LightingWill**€19.77**109 rev2y ago](https://www.amazon.de/dp/B0D3LT9915)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Fermerry 28 AWG Litzendraht Silikon verzinnte Kupferdrahtspule je 10 Fuß 6 Farben Flexibel 28 Gauge Kit 0.08mm Kabel Electrical Wire Anschlusskabelsatz 200 C Elektrischer Sortiment Schaltlitze**Fermerry**€8.96**4.5★**▲ 203%**](https://www.amazon.de/dp/B098JKC4HW) [![INIU 240W USB C Kabel [2 Stück 2m] PD Schnellladekabel USB C auf USB C Kabel Nylon Geflochten Ladekabel USBC für iPhone 17 16 15 Pro Max Samsung Galaxy S25 S24 Ultra Pixel 10 9a iPad Pro MacBook Air](https://m.media-amazon.com/images/I/41r3DXOHFvL.jpg)**INIU 240W USB C Kabel \[2 Stück 2m\] PD Schnellladekabel USB C auf USB C Kabel Nylon Geflochten Ladekabel USBC für iPhone 17 16 15 Pro Max Samsung Galaxy S25 S24 Ultra Pixel 10 9a iPad Pro MacBook Air**INIU**€7.60**4.7★**▲ 200%**](https://www.amazon.de/dp/B0BR3L78XN) [**deleyCON 2m Kaltgerätekabel Netzkabel Stromkabel Kaltgeräte Strom Kabel Schutzkontakt Stecker Typ F (CEE 7/7) auf Kaltgerätekupplung C13 Buchse PC Computer Monitor Drucker Beamer - Schwarz**deleyCON**€7.30**4.8★**▲ 148%**](https://www.amazon.de/dp/B07Y1TP4YN) [**Kopp 151610846 Schlauchleitung H03 VV-F 3 x 0.75 mm 10 m weiß**Kopp**€5.14**4.7★**▲ 145%**](https://www.amazon.de/dp/B000VDEX2M) [**M&G Techno NYM-J 3x1 5 mm Stromkabel 3 Polig NYM Kabel 3 adrig Mantelleitung Erdkabel Elektrokabel Feuchtraumkabel elektrische Leitung 25m**M&G Techno**€24.58**4.7★**▲ 128%**](https://www.amazon.de/dp/B0D77T1KSB)
**~~View all trending →~~**
## **What buyers say about stromkabel**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**36%
*“Good quality”*
**Aufladen**20%
*“Robuste USB C Ladekabel”*
**beworben Vs Tatsächliches Produkt**12%
*“Funktion erfüllt”*
**Preis-Leistungs-Verhältnis**9%
*“super ware,super preis”*
**Gesamtgröße**5%
*“Passt perfekt”*
**Stärke**5%
*“robust”*
**Buchse/Anschluss/Stecker**2%
*“Super USB-C Kabel”*
**Materialqualität**2%
*“Material sonst Okay”*
**Flexibilität**1%
*“sehr schöne flexible Leitung”*
**Haltbarkeit**1%
*“Robust und zuverlässig”*
### **What buyers complain about **
**Aufladen**17%
*“Lädt weder das tablet noch die switch das is miss”*
**Haltbarkeit**14%
*“Leider schnell defekt”*
**Qualität insgesamt**12%
*“knickt leicht - absolute billig Ware”*
**beworben Vs Tatsächliches Produkt**6%
*“Nicht richtige beschreibung”*
**Dicke**5%
*“Dünner als 1,5 qmm”*
**Konnektivität – insgesamt**5%
*“Außerdem wackelt der stecker im handy sehr schlechte Kontakt Verbindung zum Handy”*
**Flexibilität**4%
*“Kabel dürfte (bisschen) flexibler sein,”*
**Steifheit**3%
*“sehr steif, läßt sich nur schwer abisolieren”*
**Gesamtgröße**3%
*“Die 2 Meter sind mir zu lang”*
**Geruch**3%
*“Steif und riechen nach Chemie”*
### **Top return reasons **
**Gesamtgröße**36%
**Kompatibilität – insgesamt**12%
**Aufladen**12%
**Buchse/Anschluss/Stecker**8%
**Funktionalität insgesamt**7%
**Dünn**5%
**beworben Vs Tatsächliches Produkt**3%
**Konnektivität – insgesamt**3%
**Qualität insgesamt**2%
**Defekt Material/Teile**2%
## **Common questions**
- **Is stromkabel profitable to sell on Amazon Germany?**
- The niche generates €126K/yr across 29 tracked products. 90-day search growth is -12.3%. Flapen's verdict: Skip it (47/100).
- **How competitive is the stromkabel niche?**
- 19 brands and 74 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in stromkabel?**
- Top complaints mined from reviews: Aufladen, Haltbarkeit, Qualität insgesamt. The return rate is 0.6%.
- **When does demand for stromkabel peak?**
- Demand peaks in Mar–May; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the stromkabel niche?**
- Listings span €5.14–€74.37; the average listing price is €13.71 (sweet spot $15–$100). The average incumbent carries 3,789 reviews — the moat a new listing must climb.
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