---
title: "Shisha Kohle 20kg — €20K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/baumarkt/shisha-kohle-20kg"
last_updated: "2026-08-06T13:38:11.907Z"
locale: en
meta:
description: "Niche score 54/100 · €20K/yr market · 12K searches/yr · €51.31 avg price. A small market ($20K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · €20K/yr market · 12K searches/yr · €51.31 avg price. A small market ($20K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Shisha Kohle 20kg — €20K/yr Amazon DE Niche (2026) - Flapen"
---
# **shisha kohle 20kg**
**Worth a look**
Shows low returns (0.1%), but a small market ($20K/yr) keeps it on the watch list.
Market size 5Growth 33Conversion 41Competition 50Returns 99Price range 89Avg price 93Brand share 42Review moat 72Quality gap 95
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Incredible****4.0★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****€51.31**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€9.27–€89.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****617.71**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****55%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****80%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****3.3%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+6.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****€20K**
€20K/yr · 12K searches
**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=de&signal=quality_gap "Avg rating < 4.0") [** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")
According to Flapen's Amazon Germany niche tracking, shisha kohle 20kg is a €20K/yr Amazon Germany market (12K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 54/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **shisha kohle 20kg market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **€13K–€26K**
- units × avg price
- **Conversion rate**
- **3.3%**
- **Avg BSR**
- **#33**
- **Page quality**
- **0%**
- **Prime**
- **33%**
- **Sponsored**
- **33%**
- **Out of stock**
- **26.2%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **232 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▲rising
**Sellers**
**15**
**Top-5 brand share**
**80%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 99%
**Open market**
**12%**
- BLACKCOCO's23% - One Nation16% - King Crocodile16% - trendforge15% - Brococo11% - BlackSellig8% - Open — no brand owns it (3 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +6.5% search growth over the last 90 days.
400300Prime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/de/baumarkt/shisha-kohle-20kg/trend)
## **Top shisha kohle 20kg products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€7828%€2K12%€2K16%€3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**G.O.A.T Kokosnuss Kohle 20 kg 100% Kokusnussschale geruchlos geschmacklos dampfarm & umweltfreundlich - perfekt für Lange Grill-Sessions im freien und unterwegs - Premium Ware**trendforge**€60.79**4.7★17 rev](https://www.amazon.de/dp/B0FDCSFQTS) [2**BLACKCOCOs Shisha Kohle 20kg Premium Kokoskohle Naturkohle für Shisha & Grill Cocos Grillkohle mit Langer Brenndauer ohne Zusätze - CUBES26**BLACKCOCO's**€76.90**4.7★1,155 rev](https://www.amazon.de/dp/B08463ZXP5) [3**BROCOCO Premium Shisha Kohle 27mm 100% Natur Kokosnusskohle 54 Cubes 20 kg Box extra Lange Brenndauer geringe Asche geruchsneutral Naturkohle für Shisha & Hookah**Brococo**€57.41**2.3★4 rev](https://www.amazon.de/dp/B0GSC228QZ) [4**BlackSellig 20 kg Shisha BBQ Kohle Premium 100% Natur Kokosgrillbriketts in Würfelform aus reinen Kokosnussschalen**BlackSellig**€49.95**4.1★20 rev](https://www.amazon.de/dp/B07W5PBGZ5) [5**BLACKCOCOs Shisha Kohle 20kg Premium Kokoskohle Naturkohle für Shisha & Grill Cocos Grillkohle mit Langer Brenndauer ohne Zusätze - CUBES27+**BLACKCOCO's**€76.34**4.5★84 rev](https://www.amazon.de/dp/B09KYCWTWL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**King Crocodile Kokosnuss Kohle mit Langer Brenndauer I Grillkohle Hexagonal I wenig Asche I geringe Rauchentwicklung I Nachhaltige Naturkohle I Kohle Stangen in Profi Qualität I 10 kg**King Crocodile**€24.61**1 rev2mo ago](https://www.amazon.de/dp/B0GZW94PVX) [**BROCOCO Premium Shisha Kohle 27mm 100% Natur Kokosnusskohle 54 Cubes 20 kg Box extra Lange Brenndauer geringe Asche geruchsneutral Naturkohle für Shisha & Hookah**Brococo**€57.41**4 rev3mo ago](https://www.amazon.de/dp/B0GSC228QZ) [**G.O.A.T Kokosnuss Kohle 20 kg 100% Kokusnussschale geruchlos geschmacklos dampfarm & umweltfreundlich - perfekt für Lange Grill-Sessions im freien und unterwegs - Premium Ware**trendforge**€60.79**17 rev1y ago](https://www.amazon.de/dp/B0FDCSFQTS) [**ONE Nation | Premium 27er Kokoskohle Naturkohle Coconut Charcoal Kokosnuss Kohle Briketts aus Kokosnussschalen Grillkohle Kohlewürfel I Geschmacksneutral Langer Brenndauer 20kg**Generisch**€71.06**31 rev1y ago](https://www.amazon.de/dp/B0DT1NT6RC) [**ONE Nation | Premium 28er Kokoskohle Naturkohle Coconut Charcoal Kokosnuss Kohle Briketts aus Kokosnussschalen Grillkohle Kohlewürfel I Geschmacksneutral Langer Brenndauer 20kg**Generisch**€71.14**31 rev1y ago](https://www.amazon.de/dp/B0DT1KYBFL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**King Crocodile Kokosnuss Kohle mit Langer Brenndauer I Grillkohle Hexagonal I wenig Asche I geringe Rauchentwicklung I Nachhaltige Naturkohle I Kohle Stangen in Profi Qualität I 10 kg**King Crocodile**€24.61**1.0★**▲ 275%**](https://www.amazon.de/dp/B0GZW94PVX) [**One Nation | Shisha Kohle Naturkohle aus 100% Kokosnuss - bis zu 120 Minuten Brenndauer | Starke Hitze | kein Eigengeschmack (17kg)**One Nation**€64.85**4.5★**▲ 274%**](https://www.amazon.de/dp/B08VW67HMT) [**BROCOCO Premium Shisha Kohle 27mm 100% Natur Kokosnusskohle 54 Cubes 20 kg Box extra Lange Brenndauer geringe Asche geruchsneutral Naturkohle für Shisha & Hookah**Brococo**€57.41**2.3★**▲ 257%**](https://www.amazon.de/dp/B0GSC228QZ) [**One Nation | Shisha Kohle Naturkohle aus 100% Kokosnuss - bis zu 120 Minuten Brenndauer | Starke Hitze | kein Eigengeschmack (10kg)**One Nation**€44.04**4.5★**▲ 184%**](https://www.amazon.de/dp/B08VWK5P3H) [**King Crocodile Kokosnuss Kohle mit Langer Brenndauer I 28x28mm Nachhaltige Naturkohle I wenig Asche I geringer Rauchentwicklung I Grillkohle I Kohle Würfel in Premium Qualität I 1 kg**King Crocodile**€9.27**3.8★**▲ 119%**](https://www.amazon.de/dp/B09XQN64GJ)
**~~View all trending →~~**
## **What buyers say about shisha kohle 20kg**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**50%
*“Super Produkt, zuverlässiger Verkäufer”*
**Geruch**25%
*“entwickelt keine störenden Gerüche.”*
**Preis-Leistungs-Verhältnis**25%
*“Super Preis Leistung”*
### **What buyers complain about **
**Gesamtgröße**25%
*“Mich stört nur die Größe”*
**Qualität insgesamt**18%
*“Sehr schlecht Qualität”*
**Haltbarkeit**10%
*“Brechen beim Abtupfen auseinander”*
**Geruch**10%
*“Kohle stinkt beim anzünden/ komischen Geschmack beim Rauchen”*
**Funktionalität insgesamt**10%
*“Es läuft mehr als Normalerweise”*
**Entflammbar**10%
*“Schlechte Kohle”*
**beworben Vs Tatsächliches Produkt**5%
*“nicht der Beschreibung sowie den Produktbildern entspricht.”*
**Preis-Leistungs-Verhältnis**5%
*“Preis/Leistung stimmt überhaupt nicht”*
**Heizung**3%
*“entwickelte kaum Hitze.”*
**Feucht/Trocken**3%
*“Erst beim Gebrauch stellte sich heraus, dass sie feucht war”*
### **Top return reasons **
**Qualität insgesamt**33%
**Preis-Leistungs-Verhältnis**17%
**beworben Vs Tatsächliches Produkt**13%
**Haltbarkeit**8%
**Auslaufsicher**8%
**Defekt Material/Teile**8%
**Geruch**8%
**Messung / Ablesegenauigkeit**4%
## **Common questions**
- **Is shisha kohle 20kg profitable to sell on Amazon Germany?**
- The niche generates €20K/yr across 21 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +6.5%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the shisha kohle 20kg niche?**
- 9 brands and 15 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 80% of demand.
- **What do buyers complain about in shisha kohle 20kg?**
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Haltbarkeit. The return rate is 0.1%.
- **When does demand for shisha kohle 20kg peak?**
- Demand peaks in Oct–Nov; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the shisha kohle 20kg niche?**
- Listings span €9.27–€89.49; the average listing price is €51.31 (sweet spot $15–$100). The average incumbent carries 618 reviews — the moat a new listing must climb.
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