---
title: "Search terms — schlüsseltresor - Flapen"
canonical_url: "https://flapen.com/research/de/baumarkt/schluesseltresor/search-terms"
last_updated: "2026-08-11T07:40:17.096Z"
locale: en
meta:
  description: "Niche score 60/100 · €1.6M/yr market · 1.3M searches/yr · €18.26 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · €1.6M/yr market · 1.3M searches/yr · €18.26 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Search terms — schlüsseltresor - Flapen"
---

# **schlüsseltresor**

**Launch it**

A $1.6M/yr market growing +5.8% this quarter with returns at 1.2% — clears our launch bar.

Market size 88Growth 32Conversion 72Competition 47Returns 91Price range 83Avg price 83Brand share 45Review moat 39Quality gap 37

**Returns**

**Great****1.2%**

return rate — above 5% kills the launch gate

**Market size**

**Great****€1.6M**

€1.6M/yr · 1.3M searches

**Avg price**

**Great****€18.26**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€7.79–€55.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****6.6%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,614.48**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+5.8%**

90-day search growth — must beat 0% to launch

## Search terms