---
title: "Maglite — €183K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/baumarkt/maglite"
last_updated: "2026-08-06T17:54:55.178Z"
locale: en
meta:
description: "Niche score 36/100 · €183K/yr market · 276K searches/yr · €35.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · €183K/yr market · 276K searches/yr · €35.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Maglite — €183K/yr Amazon DE Niche (2026) - Flapen"
---
# **maglite**
**Skip it**
Soft demand (-47.2% this quarter) — this niche doesn't clear our bar today.
Market size 37Growth 1Conversion 24Competition 32Returns 87Price range 89Avg price 95Brand share 6Review moat 25Quality gap 38
**Avg price**
**Incredible****€35.32**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€8.24–€97.21**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****€183K**
€183K/yr · 276K searches
**Competition**
**Okay****66%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Bad****4,042.96**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-47.2%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, maglite is a €183K/yr Amazon Germany market (276K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **maglite market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **€141K–€177K**
- units × avg price
- **Conversion rate**
- **1.9%**
- **Avg BSR**
- **#744**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **17%**
- **Out of stock**
- **12.6%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **189 days**
## **Competition & brand share**
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**52**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**66%**
Top 20: 97%
**Open market**
**1%**
- Maglite88% - Shadowhawk4% - Glarylight2% - LICHTMEISTER2% - VARTA1% - Blukar1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -47.2% search growth over the last 90 days.
15K10KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.6×
[**Open Trend **](https://flapen.com/research/de/baumarkt/maglite/trend)
## **Top maglite search terms**
- **maglite taschenlampe**91K/yr-46.7%1.6% conv. - **maglite**73K/yr-47.6%0.8% conv. - **maglite led**26K/yr-51.4%1.1% conv. - **taschenlampe maglite**21K/yr-42.8%2.4% conv. - **mag lite**18K/yr-43.2%1.0% conv. - **mag light**8K/yr-47.1%0.6% conv. - **maglite taschenlampe led**6K/yr-52.3%0.8% conv. - **maglite taschenlampe groß**9K/yr-61.6%1.2% conv. - **maglight**6K/yr-40.6%1.0% conv. - **maglight led taschenlampe**4K/yr-36.4%2.3% conv. [**All search terms **](https://flapen.com/research/de/baumarkt/maglite/search-terms)
## **Top maglite products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€7K8%€15K12%€22K16%€29K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mag-Lite ML25LT-S3016 Stablampe 3 C-Cell 173 lm Aluminium Schwarz 10 x 15 x 20 cm**Maglite**€37.03**4.6★604 rev](https://www.amazon.de/dp/B016U0F0EO) [2**Maglite Taschenlampe Mini R6 + Zubehör im Blister geliefert - Schwarz**Maglite**€20.13**4.4★97 rev](https://www.amazon.de/dp/B001C3WVM4) [3**MAGLITE MAGLITE Xenon-Lampe 5D Taschenlampe schwarz Display Box**Maglite**€56.61**4.5★310 rev](https://www.amazon.de/dp/B0002JT3J8) [4**MAGLITE MAGLITE Xenon-Lampe 2D Taschenlampe schwarz Display Box**Maglite**€40.50**4.5★4,100 rev](https://www.amazon.de/dp/B0002JT3FW) [5**Maglite ML300L LED Taschenlampe 3x Batterien D - Schwarz**Maglite**€73.60**4.5★1,955 rev](https://www.amazon.de/dp/B00FVC2ZPK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Glarylight Taschenlampe LED Aufladbar 1000000 Lumen LED Taschenlampe Extrem Hell XHP70.2 mit 5 Modi & Zoomable & IPX7 wasserdicht 24 Laufzeit Starke Taschenlampen für Camping Wandern Notfälle(2 Stück)**Glarylight**€36.45**522 rev2y ago](https://www.amazon.de/dp/B0CRB1MNBQ) [**LICHTMEISTER Taschenlampe (2000 Lumen 5000 mAh Akku) - Taschenlampe LED aufladbar und extrem Hell**LICHTMEISTER**€40.03**875 rev2y ago](https://www.amazon.de/dp/B0CKHNQL27) [**Blukar LED Taschenlampe Aufladbar 2000L Extrem Helle Zoombares Taschenlampen mit 5 Lichtmodi und Langer Betriebsdauer IPX6 Wasserdichte Handlampe für Camping Wandern Angeln Outdoor Notfäll**Blukar**€8.24**16,592 rev3y ago](https://www.amazon.de/dp/B0C3VZ57NY) [**Glarylight Taschenlampe LED Aufladbar 600000 Lumen LED Taschenlampen Extrem Hell XHP70.2 Taschenlampen Akku USB Starke Taschenlampe IPX7 Wasserdicht Zoombar Flashlight für Outdoor NotfäLle**Glarylight**€25.26**858 rev3y ago](https://www.amazon.de/dp/B0BZCT3LV6) [**VARTA Taschenlampe LED inkl. 2x AA Batterien Aluminium Light F20 Pro Leuchte Lampe mit drei Leuchtmodi Taschenleuchte mit Aluminiumgehäuse texturiertem Griff stoßfest**VARTA**€9.23**805 rev3y ago](https://www.amazon.de/dp/B0BBS4JRQM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MagLite SJ3A012U Solitaire LED Taschenlampen mit Alkaline-Batterie im Etui 1 3 cm Kopfdurchmesser 8 cm Länge Schwarz**Maglite**€21.02**4.5★**▲ 178%**](https://www.amazon.de/dp/B009WA65FI) [**MAGLITE MAGLITE Xenon-Lampe 5D Taschenlampe schwarz Display Box**Maglite**€56.61**4.5★**▲ 152%**](https://www.amazon.de/dp/B0002JT3J8) [**MAGLITE Mini Maglite Glühlampe 2AAA Taschenlampe blau**Maglite**€18.96**4.4★**▲ 130%**](https://www.amazon.de/dp/B000056BML) [**Maglite ML300LX LED Taschenlampe 3x D-Batterien - Schwarz**Maglite**€97.21**4.7★**▲ 128%**](https://www.amazon.de/dp/B00S7W3GDQ) [**Mag-Lite SP22097F Mini Maglite 2AA Multimode Hochleistungs-LED-Taschenlampe 17 cm titan-grau inkl. 2 Mignon-Batterien im Etui**Maglite**€33.99**4.5★**▲ 126%**](https://www.amazon.de/dp/B0024NLH3A)
**~~View all trending →~~**
## **What buyers say about maglite**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Helligkeit/Glanz/Glühen**51%
*“Super Lampe”*
**Qualität insgesamt**12%
*“Super Produkt”*
**Preis-Leistungs-Verhältnis**8%
*“Für den Preis sehr cool”*
**beworben Vs Tatsächliches Produkt**6%
*“Hält was sie verspricht”*
**Stärke**4%
*“robuste”*
**Akkulaufzeit**3%
*“Akku super Alles super”*
**Aufladen**3%
*“die ist wirklich super, strahlt weit, SOS, man kann sein Handy daran aufladen”*
**Benutzerfreundlichkeit**2%
*“Leichte Handhabung”*
**Gesamtgröße**1%
*“Passt”*
**Design insgesamt**1%
*“Robustes Design”*
### **What buyers complain about **
**Aufladen**14%
*“USB laden funktioniert nicht”*
**Akkulaufzeit**13%
*“Akku defekt”*
**Haltbarkeit**11%
*“6 Monate - 3 mal benutzt - defekt”*
**Helligkeit/Glanz/Glühen**7%
*“LED lade Anzeige fehlerhaft”*
**Qualität insgesamt**6%
*“Einfach Müll”*
**beworben Vs Tatsächliches Produkt**6%
*“Kundentäuschung”*
**Preis-Leistungs-Verhältnis**5%
*“sehr enttäuschend für 40 Euro”*
**Funktionalität insgesamt**4%
*“USB laden funktioniert nicht”*
**Gesamtgröße**2%
*“Klein und sehr hell”*
**Heizung**1%
*“Manko ist, dass sie relativ sehr warm wird”*
### **Top return reasons **
**Gesamtgröße**15%
**Helligkeit/Glanz/Glühen**14%
**Aufladen**13%
**Funktionalität insgesamt**10%
**Defekt Material/Teile**9%
**Batterieeinschluss**8%
**Akkulaufzeit**5%
**Gewicht schwer**4%
**Qualität insgesamt**4%
**beworben Vs Tatsächliches Produkt**4%
## **Common questions**
- **Is maglite profitable to sell on Amazon Germany?**
- The niche generates €183K/yr across 23 tracked products. 90-day search growth is -47.2%. Flapen's verdict: Skip it (36/100).
- **How competitive is the maglite niche?**
- 7 brands and 52 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in maglite?**
- Top complaints mined from reviews: Aufladen, Akkulaufzeit, Haltbarkeit. The return rate is 1.4%.
- **When does demand for maglite peak?**
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 3.6× the quietest.
- **What does it cost to enter the maglite niche?**
- Listings span €8.24–€97.21; the average listing price is €35.32 (sweet spot $15–$100). The average incumbent carries 4,043 reviews — the moat a new listing must climb.
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