---
title: "Kohle — €117K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/baumarkt/kohle"
last_updated: "2026-08-11T04:42:37.466Z"
locale: en
meta:
description: "Niche score 50/100 · €117K/yr market · 62K searches/yr. Prices mostly outside the sweet spot ($5.22–$577.58) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · €117K/yr market · 62K searches/yr. Prices mostly outside the sweet spot ($5.22–$577.58) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Kohle — €117K/yr Amazon DE Niche (2026) - Flapen"
---
# **kohle**
**Worth a look**
Shows low returns (0.2%), but prices mostly outside the sweet spot ($5.22–$577.58) keeps it on the watch list.
Market size 27Growth 21Conversion 56Competition 61Returns 99Price range 15Avg price 95Brand share 54Review moat 44Quality gap 53
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€40.08**
avg listing price — sweet spot $15–$100
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****4.7%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,119.59**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****€117K**
€117K/yr · 62K searches
**Growth**
**Bad****-8.8%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****€5.22–€577.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon Germany niche tracking, kohle is a €117K/yr Amazon Germany market (62K searches/yr). The top 5 brands hold 72% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kohle market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **€80K–€100K**
- units × avg price
- **Conversion rate**
- **4.7%**
- **Avg BSR**
- **#19**
- **Page quality**
- **0%**
- **Prime**
- **55%**
- **Sponsored**
- **66%**
- **Out of stock**
- **4.2%**
- **Avg brand age**
- **61 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**19 **▲rising
**Sellers**
**54**
**Top-5 brand share**
**72%**
Top 20: 100%
**Top-5 click share**
**48%**
Top 20: 91%
**Open market**
**23%**
- BLACKCOCO's29% - King Crocodile19% - NKlaus10% - Kamado Joe7% - Deuba7% - Trintura5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -8.8% search growth over the last 90 days.
2K2KBlack Friday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/de/baumarkt/kohle/trend)
## **Top kohle search terms**
- **kohle**41K/yr-18.5%2.4% conv. - **charcoal**16K/yr+9.9%1.6% conv. - **black coco**3K/yr+14.2%10.2% conv. - **blackcocos**1K/yr+43.5%6.4% conv. [**All search terms **](https://flapen.com/research/de/baumarkt/kohle/search-terms)
## **Top kohle products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€5K8%€9K12%€14K16%€19K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BLACKCOCOs Shisha Kohle 4kg Premium Kokoskohle Naturkohle für Shisha & Grill BBQ Lange Brenndauer Cocos Kohlen ohne Zusätze**BLACKCOCO's**€22.26**4.7★5,877 rev](https://www.amazon.de/dp/B016ZKBXKE) [2**King Crocodile Kokosnuss Kohle mit Langer Brenndauer I 26x26mm Nachhaltige Naturkohle I wenig Asche I geringer Rauchentwicklung I Grillkohle I Kohle Würfel in Premium Qualität (Consumer 1kg)**King Crocodile**€8.54**4.0★480 rev](https://www.amazon.de/dp/B09VVYHZWP) [3**BLACKCOCOs - 1 KG Premium Shisha Kohle Naturkohle Kokosnuss und BBQ - Hochwertige Kokos Coal Briketts für Wasserpfeife & Grill - Shisha Würfel Kohlen & Grillkohle mit Langer Brenndauer**BLACKCOCO's**€8.36**4.6★14,785 rev](https://www.amazon.de/dp/B010MWVZL8) [4**Kamado Joe 9.1kg XL Natürliche wiederverwendbare Stückholzkohle für BBQ Räuchern Grillen. Lange Lebensdauer bis zu 18 Stunden Schwartz**Kamado Joe**€23.20**4.3★6,462 rev](https://www.amazon.de/dp/B004JMZDB6) [5**Deuba 27 kg Grillbriketts 9 x 3 kg Holzkohle Grillkohle Holzkohlebriketts Holzkohlegrill Grill Brikett Kohle**Deuba**€29.59**4.3★1,901 rev](https://www.amazon.de/dp/B01F94SSB4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Räucherkohle Kokoskohle 33 mm Großpack 10 Rollen (100 Tabletten) | Selbstzündende Kohletabletten mit Mulde | Gleichmäßige Glut | Schwarze Rollen im Karton**Lebensquelle Plus**€11.03**74 rev7mo ago](https://www.amazon.de/dp/B0G2BQ828N) [**Räucherkohle zum Räuchern Schnellzünd-Kohle Kohletabletten für Weihrauch Räucherpfanne und Weihrauchbrenner geeignet (Ø 33 mm)**Trintura**€6.91**900 rev1y ago](https://www.amazon.de/dp/B0F53JW5X2) [**Neandertaler Feuer Holzkohle Grillkohle Buche - 10kg 20kg 30kg Charcoal BBQ Kohle für Grill Smoker Kamin | Grillholzkohle aus Laubholz Buchenholzkohle | Restaurant Qualität**Neandertaler Feuer**€31.38**222 rev1y ago](https://www.amazon.de/dp/B0F3NV9Z4Y) [**LotusGrill Superior BBQ-Briketts aus Buchenholzkohle 3KG Pack - CO2 neutral zündet schnell Lange Brenndauer aus Buchenholzkohle (bis zu 3 Stunden Grill spaß)**LotusGrill**€15.93**241 rev2y ago](https://www.amazon.de/dp/B0D6YVGWPX) [**Incensera Räucherkohle 10 selbstzündende Kohle-Tabletten geruchsneutral | Für Weihrauch Harze Bakhoor & Kräuter Einfaches Räuchern zu Hause**Incensera**€6.87**829 rev2y ago](https://www.amazon.de/dp/B0CMXTJXBL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**6 kg Grillbriketts (2 x 3 kg Säcke) Grillkohle Holzkohle Holzkohlebriketts Holzkohlegrill Grill**BELKO**€12.90**4.3★**▲ 264%**](https://www.amazon.de/dp/B0B3RND846) [**BlackSellig Steakhouse Grillkohle - Premium Quebracho Blanco Holzkohle | Lange Brenndauer | Hohe Hitze | Geringe Rauchentwicklung (20kg)**BlackSellig**€41.76**4.7★**▲ 156%**](https://www.amazon.de/dp/B00KM4HCSC) [**proFagus - Buchen Grill-Holzkohle - 2 5kg**Profagus**€7.39**4.4★**▲ 155%**](https://www.amazon.de/dp/B0033I4I18) [**LotusGrill Superior BBQ-Briketts aus Buchenholzkohle 3KG Pack - CO2 neutral zündet schnell Lange Brenndauer aus Buchenholzkohle (bis zu 3 Stunden Grill spaß)**LotusGrill**€15.93**4.6★**▲ 135%**](https://www.amazon.de/dp/B0D6YVGWPX) [**Deuba 27 kg Grillbriketts 9 x 3 kg Holzkohle Grillkohle Holzkohlebriketts Holzkohlegrill Grill Brikett Kohle**Deuba**€29.59**4.3★**▲ 110%**](https://www.amazon.de/dp/B01F94SSB4)
**~~View all trending →~~**
## **What buyers say about kohle**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**31%
*“Super Produkt”*
**Preis-Leistungs-Verhältnis**14%
*“Preis-Leistung super”*
**beworben Vs Tatsächliches Produkt**9%
*“So soll es sein”*
**Heizung**8%
*“Gute Hitzeentwicklung”*
**Feuerwiderstand**7%
*“lassen sich gut anzünden und brennen super”*
**Grillen**5%
*“Grillen”*
**Benutzerfreundlichkeit**4%
*“leicht anzuzünden”*
**Gesamtgröße**4%
*“Passt”*
**Haltbarkeit**3%
*“Schöne große Stücke, hält lange, wenig Rauch”*
**Geruch**3%
*“Angenehm im geruch”*
### **What buyers complain about **
**Preis-Leistungs-Verhältnis**24%
*“27€ fürn Müll”*
**Gesamtgröße**12%
*“kleine Stücke”*
**Qualität insgesamt**10%
*“Leider Qualitativ minderwertig, jede kohle bricht auseinander”*
**Haltbarkeit**9%
*“Kurze Nutzbarkeit, qualmt lange bis komplett durchgeglüht”*
**Entflammbar**8%
*“Massive Rauchentwicklung”*
**Heizung**7%
*“Schrott, keine Hitze”*
**Geruch**5%
*“benzolgeruch”*
**Funktionalität insgesamt**3%
*“Stinken etwas aber danach machen die was die sollen”*
**Feder-/Spitzenqualität**2%
*“jedoch bricht beim ersten Anspitzen von einigen Stiften die Spitze ab.”*
**Form/Stil**2%
*“Sehr ungleichmäßige Form”*
### **Top return reasons **
**Gesamtgröße**28%
**Qualität insgesamt**22%
**Preis-Leistungs-Verhältnis**11%
**Entflammbar**6%
**Defekt Material/Teile**6%
**Kompatibilität – insgesamt**5%
**Funktionalität insgesamt**5%
**Geruch**3%
**Produktzustand**3%
**Heizung**3%
## **Common questions**
- **Is kohle profitable to sell on Amazon Germany?**
- The niche generates €117K/yr across 29 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -8.8%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the kohle niche?**
- 19 brands and 54 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in kohle?**
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Gesamtgröße, Qualität insgesamt. The return rate is 0.2%.
- **When does demand for kohle peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the kohle niche?**
- Listings span €5.22–€577.58; the average listing price is €40.08 (sweet spot $15–$100). The average incumbent carries 2,120 reviews — the moat a new listing must climb.
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