---
title: "Grundfos Alpha 2 25-40 180 — €124K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/baumarkt/grundfos-alpha-2-25-40-180"
last_updated: "2026-08-11T09:29:21.918Z"
locale: en
meta:
  description: "Niche score 38/100 · €124K/yr market · 20K searches/yr · €139.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · €124K/yr market · 20K searches/yr · €139.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Grundfos Alpha 2 25-40 180 — €124K/yr Amazon DE Niche (2026) - Flapen"
---

# **grundfos alpha 2 25-40 180**

**Skip it**

Soft demand (-56.5% this quarter) — this niche doesn't clear our bar today.

Market size 28Growth 0Conversion 54Competition 43Returns 93Price range 30Avg price 62Brand share 3Review moat 88Quality gap 33

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****240.45**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****€139.66**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****4.4%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****59%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****€34.08–€251.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****€124K**

€124K/yr · 20K searches

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-56.5%**

90-day search growth — must beat 0% to launch

**Signals**[** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")

According to Flapen's Amazon Germany niche tracking, grundfos alpha 2 25-40 180 is a €124K/yr Amazon Germany market (20K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **grundfos alpha 2 25-40 180 market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**250–500**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**€35K–€70K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**4.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#394**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**40%**</dd>

<dt>**Sponsored**</dt><dd>**50%**</dd>

<dt>**Out of stock**</dt><dd>**4.0%**</dd>

<dt>**Avg brand age**</dt><dd>**65 months**</dd>

<dt>**Avg seller age**</dt><dd>**209 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**6 **▲rising

**Sellers**

**56**

**Top-5 brand share**

**99%**

Top 20: 100%

**Top-5 click share**

**59%**

Top 20: 100%

**Open market**

**0%**

- Grundfos70% - HST - Austria14% - Rohtenbach11% - CHM GmbH2% - Hocamel2% - IBO1%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -56.5% search growth over the last 90 days.

2K1KPrime Day '24Spike '24Black Friday '24Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.3×

[**Open Trend **](https://flapen.com/research/de/baumarkt/grundfos-alpha-2-25-40-180/trend)

## **Top grundfos alpha 2 25-40 180 search terms**

- **grundfos alpha 2 25-40 180**9K/yr-52.2%2.6% conv. - **grundfos ups 25-40 180**7K/yr-61.1%2.0% conv. - **grundfos alpha 1 25-40 180**4K/yr-59.8%1.9% conv. [**All search terms **](https://flapen.com/research/de/baumarkt/grundfos-alpha-2-25-40-180/search-terms)

## **Top grundfos alpha 2 25-40 180 products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€6K10%€12K15%€19K20%€25K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 20 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Grundfos Oem Zirkulator ALPHA2 25-40 180 GRUNDFOS OEM 99411165 Grau](https://m.media-amazon.com/images/I/41HZOLBfWNL.jpg)**Grundfos Oem Zirkulator ALPHA2 25-40 180 GRUNDFOS OEM 99411165 Grau**Grundfos**€190.35**4.2★39 rev](https://www.amazon.de/dp/B08L57S36B) [2![Zirkulationspumpe Rohtenbach 2540/180 für Zentralheizung](https://m.media-amazon.com/images/I/31Fz8iJa2UL.jpg)**Zirkulationspumpe Rohtenbach 2540/180 für Zentralheizung**Rohtenbach**€39.45**4.4★194 rev](https://www.amazon.de/dp/B07M6PM4DX) [3![Grundfos Alpha 2 25-40 180mm Umwälzpumpe Heizung Heizungspumpe Alpha2](https://m.media-amazon.com/images/I/41o7hXHGIVL.jpg)**Grundfos Alpha 2 25-40 180mm Umwälzpumpe Heizung Heizungspumpe Alpha2**Grundfos**€199.91**4.6★119 rev](https://www.amazon.de/dp/B077HZ597Z) [4![Grundfos Alpha 1 Umwälzpumpe Heizungspumpe 25-40/60 180mm Pumpe Hocheffizient Auswahl-Alpha 1 9085629-25.40](https://m.media-amazon.com/images/I/51nqMiEQmbL.jpg)**Grundfos Alpha 1 Umwälzpumpe Heizungspumpe 25-40/60 180mm Pumpe Hocheffizient Auswahl-Alpha 1 9085629-25.40**Grundfos**€178.89**4.5★68 rev](https://www.amazon.de/dp/B07NQP83TY) [5![Grundfos Alpha1 L 25-40/180 Umwälzpumpe (Heizungspumpe) - 2.800 L/Std. - 25W - Förderhöhe 4 4 m - Einbaugröße 180 mm - Sehr energieeffizient](https://m.media-amazon.com/images/I/31VBnzzXMJL.jpg)**Grundfos Alpha1 L 25-40/180 Umwälzpumpe (Heizungspumpe) - 2.800 L/Std. - 25W - Förderhöhe 4 4 m - Einbaugröße 180 mm - Sehr energieeffizient**Grundfos**€133.41**4.6★83 rev](https://www.amazon.de/dp/B077HRQRPT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Grundfos Alpha1 25-40 180 Umwälzpumpe Heizungspumpe 93074166 Hocheffizient 220-240 V](https://m.media-amazon.com/images/I/51zUjm25qXL.jpg)**Grundfos Alpha1 25-40 180 Umwälzpumpe Heizungspumpe 93074166 Hocheffizient 220-240 V**Grundfos**€126.14**1 rev1mo ago](https://www.amazon.de/dp/B0H1WZ18PH) [![Grundfos Alpha1 25-60 180 Umwälzpumpe Heizungspumpe 93074163 Hocheffizient 2.28 m/h 220-240 V](https://m.media-amazon.com/images/I/51zUjm25qXL.jpg)**Grundfos Alpha1 25-60 180 Umwälzpumpe Heizungspumpe 93074163 Hocheffizient 2.28 m/h 220-240 V**Grundfos**€148.90**0 rev1mo ago](https://www.amazon.de/dp/B0H1WJR4YL) [![Umwälzpumpe Heizung 220V RS25-6/180 Heizungspumpe mit 3 Leistungsstufen (46/85/100w) Zirkulationspumpe Warmwasser 3-stufiger Druck (3/5/6m) Poolheizung Umwelzpumpepumpe Heizung Effizienzpumpe](https://m.media-amazon.com/images/I/31otx9r3H5L.jpg)**Umwälzpumpe Heizung 220V RS25-6/180 Heizungspumpe mit 3 Leistungsstufen (46/85/100w) Zirkulationspumpe Warmwasser 3-stufiger Druck (3/5/6m) Poolheizung Umwelzpumpepumpe Heizung Effizienzpumpe**Hocamel**€34.08**45 rev10mo ago](https://www.amazon.de/dp/B0FPCLZMX4) [![Zirkulationspumpe Rohtenbach 2540/180 für Zentralheizung](https://m.media-amazon.com/images/I/31Fz8iJa2UL.jpg)**Zirkulationspumpe Rohtenbach 2540/180 für Zentralheizung**Rohtenbach**€39.45**194 rev1y ago](https://www.amazon.de/dp/B07M6PM4DX) [![3-Stufige Zirkulationspumpe CRS25/4-180 CHM GmbH 50l/min Förderhöhe 4m](https://m.media-amazon.com/images/I/41GASC957eL.jpg)**3-Stufige Zirkulationspumpe CRS25/4-180 CHM GmbH 50l/min Förderhöhe 4m**CHM GmbH**€41.25**101 rev3y ago](https://www.amazon.de/dp/B0BN629KWS)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Grundfos Alpha1 25-60 180 Umwälzpumpe Heizungspumpe 93074163 Hocheffizient 2.28 m/h 220-240 V](https://m.media-amazon.com/images/I/51zUjm25qXL.jpg)**Grundfos Alpha1 25-60 180 Umwälzpumpe Heizungspumpe 93074163 Hocheffizient 2.28 m/h 220-240 V**Grundfos**€148.90**0.0★**▲ 628%**](https://www.amazon.de/dp/B0H1WJR4YL) [![Grundfos Alpha1 25-40 180 Umwälzpumpe Heizungspumpe 93074166 Hocheffizient 220-240 V](https://m.media-amazon.com/images/I/51zUjm25qXL.jpg)**Grundfos Alpha1 25-40 180 Umwälzpumpe Heizungspumpe 93074166 Hocheffizient 220-240 V**Grundfos**€126.14**5.0★**▲ 623%**](https://www.amazon.de/dp/B0H1WZ18PH) [![Grundfos Hocheffizienz-Umwälzpumpe Alpha2 32-40 180 mm](https://m.media-amazon.com/images/I/41ZFEDmLOAL.jpg)**Grundfos Hocheffizienz-Umwälzpumpe Alpha2 32-40 180 mm**Grundfos**€230.20**4.8★**▲ 66%**](https://www.amazon.de/dp/B077J2YVG3) [![HST | Heizungspumpe | Umwälzpumpe | HST 25-40/180 mm | 4 Meter Förderhöhe](https://m.media-amazon.com/images/I/41cqYQdQ9dL.jpg)**HST | Heizungspumpe | Umwälzpumpe | HST 25-40/180 mm | 4 Meter Förderhöhe**HST - Austria**€71.48**4.6★**▲ 34%**](https://www.amazon.de/dp/B01EB6EIA6) [![Grundfos Alpha1 L 25-40/180 Umwälzpumpe (Heizungspumpe) - 2.800 L/Std. - 25W - Förderhöhe 4 4 m - Einbaugröße 180 mm - Sehr energieeffizient](https://m.media-amazon.com/images/I/31VBnzzXMJL.jpg)**Grundfos Alpha1 L 25-40/180 Umwälzpumpe (Heizungspumpe) - 2.800 L/Std. - 25W - Förderhöhe 4 4 m - Einbaugröße 180 mm - Sehr energieeffizient**Grundfos**€133.41**4.6★**▲ 23%**](https://www.amazon.de/dp/B077HRQRPT)

**~~View all trending →~~**

## **What buyers say about grundfos alpha 2 25-40 180**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Qualität insgesamt**21%

*“gutes produkt”*

**Gesamtgröße**16%

*“hat gepasst”*

**Preis-Leistungs-Verhältnis**14%

*“Preis super”*

**Druck**14%

*“gute Heizungspumpe”*

**Effizienz**11%

*“Läuft gut”*

**Geräuschpegel**9%

*“Läuft sehr leise und gut”*

**beworben Vs Tatsächliches Produkt**5%

*“Macht was es soll”*

**Montage/Installation**5%

*“Schnelle Montage”*

### **What buyers complain about **

**Defekt Material/Teile**22%

*“Leider defekt”*

**Geräuschpegel**17%

*“Sehr Geräuscharm”*

**Materialqualität**17%

*“Günstige bauweise”*

**Auslaufsicher**11%

*“Tagesfost oben undicht”*

**Montage/Installation**11%

*“muss erst eingebaut weden”*

**Anleitung/Benutzerhandbuch/Fehlerbehebung**6%

*“Leider war auch keine Anleitung dabei”*

**Stärke**6%

*“Sehr dünnes Plastik”*

### **Top return reasons **

**Gesamtgröße**49%

**Defekt Material/Teile**14%

**Funktionalität insgesamt**11%

**beworben Vs Tatsächliches Produkt**6%

**Geräuschpegel**4%

**Kompatibilität – insgesamt**4%

**Montage/Installation**3%

**Gesamt anzeigen**3%

**Anleitung/Benutzerhandbuch/Fehlerbehebung**1%

**Preis-Leistungs-Verhältnis**1%

## **Common questions**

<dl>

<dt>**Is grundfos alpha 2 25-40 180 profitable to sell on Amazon Germany?**</dt><dd>The niche generates €124K/yr across 20 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -56.5%. Flapen's verdict: Skip it (38/100).</dd>

<dt>**How competitive is the grundfos alpha 2 25-40 180 niche?**</dt><dd>6 brands and 56 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 99% of demand.</dd>

<dt>**What do buyers complain about in grundfos alpha 2 25-40 180?**</dt><dd>Top complaints mined from reviews: Defekt Material/Teile, Geräuschpegel, Materialqualität. The return rate is 1.1%.</dd>

<dt>**When does demand for grundfos alpha 2 25-40 180 peak?**</dt><dd>Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 3.3× the quietest.</dd>

<dt>**What does it cost to enter the grundfos alpha 2 25-40 180 niche?**</dt><dd>Listings span €34.08–€251.72; the average listing price is €139.66 (sweet spot $15–$100). The average incumbent carries 240 reviews — the moat a new listing must climb.</dd>

</dl>

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