---
title: "Bohrer Set — €1.3M/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/baumarkt/bohrer-set"
last_updated: "2026-08-10T09:52:09.487Z"
locale: en
meta:
description: "Niche score 54/100 · €1.3M/yr market. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · €1.3M/yr market. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bohrer Set — €1.3M/yr Amazon DE Niche (2026) - Flapen"
---
# **bohrer set**
**Worth a look**
Shows low returns (0.7%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Market size 83Growth 35Conversion 54Competition 35Returns 96Price range 83Avg price 90Brand share 14Review moat 15Quality gap 52
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****€21.19**
avg listing price — sweet spot $15–$100
**Market size**
**Great****€1.3M**
€1.3M/yr · 1.4M searches
**Price range**
**Great****€7.02–€60.25**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+8.4%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Bad****21,553.68**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, bohrer set is a €1.3M/yr Amazon Germany market (1.4M searches/yr). The top 5 brands hold 95% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bohrer set market data**
- **Units sold / yr**
- **60K–80K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **€1.3M–€1.7M**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#27**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▼falling
**Sellers**
**125**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 98%
**Open market**
**4%**
- Bosch84% - Hi-Spec3% - Pinava3% - Einhell Accessories3% - Makita2% - Amazon Basics2% - Open — no brand owns it (3 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +8.4% search growth over the last 90 days.
50K30KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/de/baumarkt/bohrer-set/trend)
## **Top bohrer set search terms**
- **bohrer set**416K/yr-15.0%4.1% conv. - **bohrersets**149K/yr+136.7%0.9% conv. - **metallbohrer set**129K/yr+9.7%8.8% conv. - **bohrer**151K/yr-11.9%1.3% conv. - **metallbohrer**86K/yr+7.3%5.1% conv. - **bohrer set metall**63K/yr-4.6%5.3% conv. - **hss bohrer set**54K/yr+1.4%6.1% conv. - **bosch bohrerset**56K/yr-0.1%4.8% conv. - **hss bohrer**35K/yr-1.9%3.1% conv. - **bosch bohrer**35K/yr+7.4%2.4% conv. [**All search terms **](https://flapen.com/research/de/baumarkt/bohrer-set/search-terms)
## **Top bohrer set products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€130K20%€260K30%€391K40%€521K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bosch Professional 19tlg. HSS Spiralbohrer PointTeQ Set (für Metall ProBox Zubehör Bohrschrauber)**Bosch**€9.02**4.6★7,997 rev](https://www.amazon.de/dp/B078W41ZQG) [2**Bosch Professional 25tlg. HSS Spiralbohrer PointTeQ Set (für Metall ProBox Zubehör Bohrschrauber)**Bosch**€16.52**4.6★11,936 rev](https://www.amazon.de/dp/B0761K1KCY) [3**Bosch Professional 103tlg. Bohrer- und Bit Set Titanium Box (für Holz Stein und Metall Zubehör Bohr- und Schraubwerkzeuge)**Bosch**€21.68**4.6★6,958 rev](https://www.amazon.de/dp/B01NCXCY4L) [4**Bosch Accessories Bosch 34tlg. X-Line Classic Schrauber und Bohrer Set (Holz Stein und Metall Zubehör Bohrmaschine)**Bosch**€7.44**4.6★91,277 rev](https://www.amazon.de/dp/B002UHKARY) [5**Bosch 103tlg. Bohrer- und Bit Set V-Line Titanium Box (für Holz Stein und Metall Zubehör Bohr- und Schraubwerkzeuge)**Bosch**€18.89**4.6★21,343 rev](https://www.amazon.de/dp/B01GULTSSW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PRO by Lienemann Spiralbohrer Metall | HSS Bohrer Set | Metallbohrer Set 170-tlg. | Bohrer Set 1-10 mm | HSS-G Spiralbohrer Magazin DIN 338 | Art. Nr. 232170**PRO by Lienemann**€60.25**4 rev8mo ago](https://www.amazon.de/dp/B0FW5H9NHQ) [![Pinava Metallbohrer Set HSS Cobalt Pro [Extra Scharf & Robust] 25tlg. Profi Bohrer für Edelstahl Stahl Eisen etc. - Präzise Edelstahlbohrer selbstzentrierend 1-13mm 0.5mm Schritte](https://m.media-amazon.com/images/I/41mvQy9WJ3L.jpg)**Pinava Metallbohrer Set HSS Cobalt Pro \[Extra Scharf & Robust\] 25tlg. Profi Bohrer für Edelstahl Stahl Eisen etc. - Präzise Edelstahlbohrer selbstzentrierend 1-13mm 0.5mm Schritte**Pinava**€54.43**198 rev1y ago](https://www.amazon.de/dp/B0D37PRFTF) [![Pinava Metallbohrer Set HSS Cobalt Pro [Extra Scharf & Robust] 19tlg. Profi Bohrer für Edelstahl Stahl Eisen etc. - Präzise Edelstahlbohrer selbstzentrierend 1-10mm 0.5mm Schritte](https://m.media-amazon.com/images/I/41ySI+Q+zmL.jpg)**Pinava Metallbohrer Set HSS Cobalt Pro \[Extra Scharf & Robust\] 19tlg. Profi Bohrer für Edelstahl Stahl Eisen etc. - Präzise Edelstahlbohrer selbstzentrierend 1-10mm 0.5mm Schritte**Pinava**€32.11**198 rev1y ago](https://www.amazon.de/dp/B0D37NQPLK) [**Original Einhell M-CASE 16-tlg. Bohrer-Set (Holzbohrer Steinbohrer und Metallbohrer mit E 6.3 Schaft für Akkuschrauber und Bohrmaschinen inkl. Aufbewahrungsbox)**Einhell Accessories**€9.55**602 rev3y ago](https://www.amazon.de/dp/B0CB16HXM3) [**Original Einhell XL-CASE 95-tlg. schlagfestes Bit- und Bohrer-Set (Bits diverse Bohrer Bithalter Steckschlüssel Senker Bohrstopper Stiftschlüssel inkl. Aufbewahrungsbox)**Einhell Accessories**€31.95**389 rev3y ago](https://www.amazon.de/dp/B0CB15BMH9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PRO by Lienemann Spiralbohrer Metall | HSS Bohrer Set | Metallbohrer Set 170-tlg. | Bohrer Set 1-10 mm | HSS-G Spiralbohrer Magazin DIN 338 | Art. Nr. 232170**PRO by Lienemann**€60.25**4.5★**▲ 172%**](https://www.amazon.de/dp/B0FW5H9NHQ) [**Original Einhell XL-CASE 95-tlg. schlagfestes Bit- und Bohrer-Set (Bits diverse Bohrer Bithalter Steckschlüssel Senker Bohrstopper Stiftschlüssel inkl. Aufbewahrungsbox)**Einhell Accessories**€31.95**4.5★**▲ 131%**](https://www.amazon.de/dp/B0CB15BMH9) [![Pinava Metallbohrer Set HSS Cobalt Pro [Extra Scharf & Robust] 19tlg. Profi Bohrer für Edelstahl Stahl Eisen etc. - Präzise Edelstahlbohrer selbstzentrierend 1-10mm 0.5mm Schritte](https://m.media-amazon.com/images/I/41ySI+Q+zmL.jpg)**Pinava Metallbohrer Set HSS Cobalt Pro \[Extra Scharf & Robust\] 19tlg. Profi Bohrer für Edelstahl Stahl Eisen etc. - Präzise Edelstahlbohrer selbstzentrierend 1-10mm 0.5mm Schritte**Pinava**€32.11**4.6★**▲ 48%**](https://www.amazon.de/dp/B0D37NQPLK) [**Bosch Professional 19tlg. HSS Spiralbohrer PointTeQ Set (für Metall ProBox Zubehör Bohrschrauber)**Bosch**€9.02**4.6★**▲ 40%**](https://www.amazon.de/dp/B078W41ZQG) [![Pinava Metallbohrer Set HSS Cobalt Pro [Extra Scharf & Robust] 25tlg. Profi Bohrer für Edelstahl Stahl Eisen etc. - Präzise Edelstahlbohrer selbstzentrierend 1-13mm 0.5mm Schritte](https://m.media-amazon.com/images/I/41mvQy9WJ3L.jpg)**Pinava Metallbohrer Set HSS Cobalt Pro \[Extra Scharf & Robust\] 25tlg. Profi Bohrer für Edelstahl Stahl Eisen etc. - Präzise Edelstahlbohrer selbstzentrierend 1-13mm 0.5mm Schritte**Pinava**€54.43**4.6★**▲ 37%**](https://www.amazon.de/dp/B0D37PRFTF)
**~~View all trending →~~**
## **What buyers say about bohrer set**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**47%
*“Premium Qualität”*
**Preis-Leistungs-Verhältnis**22%
*“Bosch Pro, TOP Preis/Leistung”*
**beworben Vs Tatsächliches Produkt**8%
*“Produkt wie beschrieben, sieht ordentlich aus”*
**Benutzerfreundlichkeit**3%
*“Alltagstauglich”*
**Haltbarkeit**3%
*“Das Material wirkt extrem robust, sauber verarbeitet und ist definitiv für den langlebigen Einsatz gemacht”*
**Materialqualität**2%
*“Prima Material”*
**Stärke**2%
*“Metallbohrer Set HSS Cobalt Pro [Extra Scharf & Robust.”*
**Portabilität**2%
*“Cooles, kompaktes Set, hat alles was es braucht”*
**Design insgesamt**1%
*“Sieht okay aus”*
**Organisationsfähigkeiten**1%
*“Perfekte Organisation: Das XL-CASE ist sehr übersichtlich gestaltet”*
### **What buyers complain about **
**Qualität insgesamt**39%
*“Also Bosch Professional ein Schatten seiner früheren Qualität”*
**Haltbarkeit**21%
*“Haltbarkeit eher nicht so gut”*
**Preis-Leistungs-Verhältnis**7%
*“Schade ums Geld”*
**Stärke**5%
*“Metallbohrer nicht sehr wiederstandsfähig”*
**Materialqualität**5%
*“Zu weiches Material”*
**Schärfe**4%
*“Die Bohrer sind stumpf”*
**Produktzustand**3%
*“Dreckiger Container”*
**Gesamtgröße**2%
*“Zum Bohren ungeeignet”*
**Benutzerfreundlichkeit**2%
*“Bit's lassen sich etwas schwer rausnehmen”*
**Präzision des Schnitts**1%
*“Bohrer sind nicht zu gebrauchen Butter weich 3 bohrversuche alle 3 Bohrer stumpf einer verbogen die Bohrer sind nicht mal 1 Cent wert”*
### **Top return reasons **
**Gesamtgröße**26%
**Haltbarkeit**15%
**Qualität insgesamt**13%
**Defekt Material/Teile**11%
**Kompatibilität – insgesamt**9%
**Funktionalität insgesamt**8%
**Produktzustand**3%
**Preis-Leistungs-Verhältnis**2%
**Materialqualität**2%
**beworben Vs Tatsächliches Produkt**2%
## **Common questions**
- **Is bohrer set profitable to sell on Amazon Germany?**
- The niche generates €1.3M/yr across 22 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +8.4%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the bohrer set niche?**
- 9 brands and 125 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in bohrer set?**
- Top complaints mined from reviews: Qualität insgesamt, Haltbarkeit, Preis-Leistungs-Verhältnis. The return rate is 0.7%.
- **When does demand for bohrer set peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the bohrer set niche?**
- Listings span €7.02–€60.25; the average listing price is €21.19 (sweet spot $15–$100). The average incumbent carries 21,554 reviews — the moat a new listing must climb.
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