---
title: "Schmetterlinge Deko — €60K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/baby/schmetterlinge-deko"
last_updated: "2026-08-09T21:29:14.730Z"
locale: en
meta:
description: "Niche score 52/100 · €60K/yr market · 359K searches/yr · €8.22 avg price. A small market ($60K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · €60K/yr market · 359K searches/yr · €8.22 avg price. A small market ($60K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Schmetterlinge Deko — €60K/yr Amazon DE Niche (2026) - Flapen"
---
# **schmetterlinge deko**
**Worth a look**
Shows low returns (0.6%), but a small market ($60K/yr) keeps it on the watch list.
Market size 15Growth 23Conversion 26Competition 80Returns 97Price range 59Avg price 23Brand share 95Review moat 73Quality gap 48
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Brand share**
**Incredible****38%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Review moat**
**Good****598.94**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****€1.79–€33.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.0%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-3.8%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****€8.22**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****€60K**
€60K/yr · 359K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=de&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon Germany niche tracking, schmetterlinge deko is a €60K/yr Amazon Germany market (359K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Feb. Verdict: Worth a look — 52/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **schmetterlinge deko market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **€49K–€66K**
- units × avg price
- **Conversion rate**
- **2.0%**
- **Avg BSR**
- **#230**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **85%**
- **Out of stock**
- **10.5%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**43 **▼falling
**Sellers**
**107**
**Top-5 brand share**
**38%**
Top 20: 79%
**Top-5 click share**
**35%**
Top 20: 74%
**Open market**
**57%**
- salbsever13% - ZYEKIU8% - Foonii8% - FENGQQKJ5% - Trinkrittey5% - CATZUM4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -3.8% search growth over the last 90 days.
10K6KBlack Friday '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/de/baby/schmetterlinge-deko/trend)
## **Top schmetterlinge deko search terms**
- **schmetterling**136K/yr-7.8%0.7% conv. - **schmetterlinge deko**64K/yr+41.2%1.8% conv. - **schmetterling deko**70K/yr-34.3%1.3% conv. - **schmetterlinge**44K/yr-4.3%0.9% conv. - **deko schmetterlinge**24K/yr-22.7%1.8% conv. - **deko schmetterling**8K/yr+0.5%1.2% conv. - **schmetterling geschenk**11K/yr-6.4%0.5% conv. - **butterflies**3K/yr-18.8%0.8% conv. [**All search terms **](https://flapen.com/research/de/baby/schmetterlinge-deko/search-terms)
## **Top schmetterlinge deko products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€2K8%€5K12%€7K16%€10K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**3D Schmetterlinge 60 Stücke Organza Stoff Durchscheinender Chiffon Schmetterling Deko Schmetterlinge für DIY Dekoration Scrapbooking Gepäck Wand und Fenster Haarspange Dekoration**salbsever**€6.63**4.4★109 rev](https://www.amazon.de/dp/B0DBVD7N2Q) [2**Foonii 72 PCS 3D Schmetterlinge Wanddeko Aufkleber Abziehbilder schlagfestem Kunststoff Schmetterling Dekorationen Wand-Dekor (12 Blau 12 Farbe 12 Grün 12 Gelb 12 Rosa 12 Rot)**Foonii**€8.30**4.5★3,507 rev](https://www.amazon.de/dp/B06X9RQ72P) [3**FENGQQKJ Schmetterlinge Deko mit Clip Frühling Deko 20 Stück Schmetterlingsclip Künstliche Bunte Schmetterling Garten zur Zweige Außenbereich für Tischdekoration**FENGQQKJ**€6.37**4.1★138 rev](https://www.amazon.de/dp/B0D59MLJCM) [4**20 Stück Organza-Schmetterlinge zum Basteln Schmetterlings-Applikationen Mini Schmetterling Deko Bunte 3D-Stoff-Schmetterlinge 2-lagige Wanddekoration für DIY Dekoration Kleidung Ornament**Trinkrittey**€3.98**4.1★4 rev](https://www.amazon.de/dp/B0G1M1T3ND) [5**ZYEKIU 70 Stücke Schmetterling Deko mit Strasss Doppellagiger Organza Stoff Butterfly 3D Sticker Wanddeko Aufkleber für Wanddekoratio Kleidung Applikationen Haarspangen (Stil B)**ZYEKIU**€6.66**4.9★16 rev](https://www.amazon.de/dp/B0GF1XJ2R1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CATZUM 18x Butterflies for Decoration with Attachment Clips Colorful Butterflies for Table Decoration Clampable Frühling Butterflies (12 cm) (Colorful)**CATZUM**€5.07**18 rev5mo ago](https://www.amazon.de/dp/B0GHN32H54) [**ZYEKIU 70 Stücke Schmetterling Deko mit Strasss Doppellagiger Organza Stoff Butterfly 3D Sticker Wanddeko Aufkleber für Wanddekoratio Kleidung Applikationen Haarspangen (Stil B)**ZYEKIU**€6.66**16 rev6mo ago](https://www.amazon.de/dp/B0GF1XJ2R1) [**ZYEKIU 70 Stücke Schmetterling Deko mit Strasss Doppellagiger Organza Stoff Butterfly 3D Sticker Wanddeko Aufkleber für Wanddekoratio Kleidung Applikationen Haarspangen (Stil A)**ZYEKIU**€6.68**16 rev6mo ago](https://www.amazon.de/dp/B0GF1XMSV2) [**Tixlux Pocket Hug Positive Schmetterling Kreative Strickwolle Schmetterlings Figur und Kleine Umarmung Glücksbringer MutmacherGeschenk Gute Besserung Geschenk Abschluss Geschenk**Tixlux**€9.98**707 rev7mo ago](https://www.amazon.de/dp/B0G3V2VZFZ) [**20 Stück Organza-Schmetterlinge zum Basteln Schmetterlings-Applikationen Mini Schmetterling Deko Bunte 3D-Stoff-Schmetterlinge 2-lagige Wanddekoration für DIY Dekoration Kleidung Ornament**Trinkrittey**€3.98**4 rev7mo ago](https://www.amazon.de/dp/B0G1M1T3ND)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CATZUM 18x Butterflies for Decoration with Attachment Clips Colorful Butterflies for Table Decoration Clampable Frühling Butterflies (12 cm) (Colorful)**CATZUM**€5.07**2.8★**▲ 192%**](https://www.amazon.de/dp/B0GHN32H54) [**20 Stück Organza-Schmetterlinge zum Basteln Schmetterlings-Applikationen Mini Schmetterling Deko Bunte 3D-Stoff-Schmetterlinge 2-lagige Wanddekoration für DIY Dekoration Kleidung Ornament**Trinkrittey**€3.98**4.1★**▲ 182%**](https://www.amazon.de/dp/B0G1M1T3ND) [**ZYEKIU 70 Stücke Schmetterling Deko mit Strasss Doppellagiger Organza Stoff Butterfly 3D Sticker Wanddeko Aufkleber für Wanddekoratio Kleidung Applikationen Haarspangen (Stil B)**ZYEKIU**€6.66**4.9★**▲ 160%**](https://www.amazon.de/dp/B0GF1XJ2R1) [**ZYEKIU 70 Stücke Schmetterling Deko mit Strasss Doppellagiger Organza Stoff Butterfly 3D Sticker Wanddeko Aufkleber für Wanddekoratio Kleidung Applikationen Haarspangen (Stil A)**ZYEKIU**€6.68**4.9★**▲ 150%**](https://www.amazon.de/dp/B0GF1XMSV2) [**Sliverdew 36 Stück 3D Schmetterling Wandaufkleber Schmetterlinge Deko Abnehmbare Schmetterling Aufkleber Hohle Wandtattoo Schmetterlinge DIY Wandkunst für Babyzimmer Hochzeit Badezimmer Party**Sliverdew**€4.93**4.5★**▲ 110%**](https://www.amazon.de/dp/B0BLC4YVSY)
**~~View all trending →~~**
## **What buyers say about schmetterlinge deko**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Farbe**20%
*“Schöne Farben, funktioniert gut”*
**Qualität insgesamt**14%
*“Super Produkt”*
**beworben Vs Tatsächliches Produkt**8%
*“Hat den Zweck erfüllt”*
**Preis-Leistungs-Verhältnis**8%
*“Preis stimmt”*
**Geschmack insgesamt**6%
*“Schmeckt super”*
**Helligkeit/Glanz/Glühen**6%
*“Tolle Solarleuchte”*
**Geschenk Zweck**5%
*“Für Kinder Geburtstags schöne Überraschung”*
**Benutzerfreundlichkeit**3%
*“Einfache Handhabung”*
**Verzierungs/Stickereiqualität**3%
*“Schöne Dekoration”*
**Design insgesamt**3%
*“Farbe und Design super”*
### **What buyers complain about **
**Qualität insgesamt**18%
*“Mini Schmetterlinge, enttäuschend verarbeitet”*
**Gesamtgröße**13%
*“Grösse”*
**Materialqualität**9%
*“Das Material ist aber aus Papier und für meine Zwecke nicht geeignet”*
**Haltbarkeit**8%
*“Lichter halten nicht lange”*
**Funktionalität insgesamt**6%
*“Funktioniert überhaupt nicht”*
**Preis-Leistungs-Verhältnis**6%
*“Teuer”*
**Farbe**5%
*“Weder filigran noch farblich schön”*
**beworben Vs Tatsächliches Produkt**5%
*“Schein trügt und teuer”*
**Sauer**3%
*“ZUCKER”*
**Defekt Material/Teile**3%
*“Leider waren einige Schmetterlinge kaputt”*
### **Top return reasons **
**Gesamtgröße**28%
**beworben Vs Tatsächliches Produkt**12%
**Farbe**10%
**Qualität insgesamt**10%
**Materialqualität**8%
**Funktionalität insgesamt**7%
**Defekt Material/Teile**5%
**Add-Ons/Anhänge**2%
**Haltbarkeit**2%
**Haftung/Klebrigkeit**2%
## **Common questions**
- **Is schmetterlinge deko profitable to sell on Amazon Germany?**
- The niche generates €60K/yr across 47 tracked products. 0 of 12 products launched in the last 360 days are still selling. 90-day search growth is -3.8%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the schmetterlinge deko niche?**
- 43 brands and 107 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 38% of demand.
- **What do buyers complain about in schmetterlinge deko?**
- Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Materialqualität. The return rate is 0.6%.
- **When does demand for schmetterlinge deko peak?**
- Demand peaks in Feb; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the schmetterlinge deko niche?**
- Listings span €1.79–€33.79; the average listing price is €8.22 (sweet spot $15–$100). The average incumbent carries 599 reviews — the moat a new listing must climb.
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