---
title: "Österreich — €52K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/baby/oesterreich"
last_updated: "2026-08-09T22:38:24.871Z"
locale: en
meta:
description: "Niche score 30/100 · €52K/yr market · 1.3M searches/yr · €35.19 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 30/100 · €52K/yr market · 1.3M searches/yr · €35.19 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Österreich — €52K/yr Amazon DE Niche (2026) - Flapen"
---
# **österreich**
**Skip it**
Weak search conversion (0.1%) — this niche doesn't clear our bar today.
Market size 13Growth 21Conversion 1Competition 2Returns 95Price range 84Avg price 95Brand share 5Review moat 86Quality gap 14
**Returns**
**Incredible****1.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€35.19**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****284.67**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****€5.08–€78.98**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-8.8%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****€52K**
€52K/yr · 1.3M searches
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****98%**
top-5 click share — a locked-up shelf
**Conversion**
**Bad****0.1%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=de&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=de&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Germany niche tracking, österreich is a €52K/yr Amazon Germany market (1.3M searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 30/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **österreich market data**
- **Units sold / yr**
- **2K–3K**
- avg 250–500/product
- **Revenue / yr**
- **€70K–€88K**
- units × avg price
- **Conversion rate**
- **0.1%**
- **Avg BSR**
- **#681**
- **Page quality**
- **0%**
- **Prime**
- **67%**
- **Sponsored**
- **50%**
- **Out of stock**
- **12.1%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **194 days**
## **Competition & brand share**
The top 5 products capture 98% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**19**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**98%**
Top 20: 100%
**Open market**
**0%**
- PUMA34% - Hoamatkult31% - Olgs22% - Eisbär9% - Piatnik3% - Schöneberger Trachten Couture2%
## **Demand**
Weekly Amazon search volume, last 26 weeks — -8.8% search growth over the last 90 days.
25K15KJan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/de/baby/oesterreich/trend)
## **Top österreich search terms**
- **österreich**1.3M/yr-8.7%0.0% conv. - **austria**33K/yr+79.7%0.0% conv. - **dkt**21K/yr-52.5%1.8% conv. - **dkt spiel österreich**12K/yr-61.0%4.4% conv. - **dkt spiel**5K/yr-64.7%1.9% conv. [**All search terms **](https://flapen.com/research/de/baby/oesterreich/search-terms)
## **Top österreich products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€5K20%€10K30%€15K40%€21K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PUMA Herren Öfb Away Jersey Replica Trikots Puma White-Mint Melt XL EU**PUMA**€78.98**4.9★32 rev](https://www.amazon.de/dp/B0FFNGPV5V) [2**Hoamatkult T-Shirt Österreich Adler Fan WM-Kollektion rot-schwarz großer Adler Print & Immer Wieder Österreich Rückenprint Herren Shirt für Public Viewing - XL**Hoamatkult**€43.41**5.0★2 rev](https://www.amazon.de/dp/B0GZ7K97FY) [3**Olgs Mutter-Kind-Pass Hülle | Transparente MKP Schutzhülle aus Österreich | Mit Extrafach für Ultraschallbilder | Mutterkindpass Organizer | Blanko Etui - 1 Stück**Olgs**€5.08**4.6★413 rev](https://www.amazon.de/dp/B072BZXJP1) [4**Eisbär Mütze Herren & Damen Cortina Rot - Merino Strickmütze für Männer mit Fleece schützt vor Kälte und Wind - Wintermütze atmungsaktiv thermoregulierend Beanie Haube aus Österreich**Eisbär**€41.49**4.7★27 rev](https://www.amazon.de/dp/B0FXX3P5WK) [5**Piatnik 6372 - DKT - Das Kaufmännische Talent**Piatnik**€20.45**4.7★1,174 rev](https://www.amazon.de/dp/B0016KGUT8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hoamatkult T-Shirt Österreich Adler Fan WM-Kollektion rot-schwarz großer Adler Print & Immer Wieder Österreich Rückenprint Herren Shirt für Public Viewing - XL**Hoamatkult**€43.41**2 rev2mo ago](https://www.amazon.de/dp/B0GZ7K97FY) [**PUMA Herren Öfb Away Jersey Replica Trikots Puma White-Mint Melt XL EU**PUMA**€78.98**32 rev3mo ago](https://www.amazon.de/dp/B0FFNGPV5V) [**Eisbär Mütze Herren & Damen Cortina Rot - Merino Strickmütze für Männer mit Fleece schützt vor Kälte und Wind - Wintermütze atmungsaktiv thermoregulierend Beanie Haube aus Österreich**Eisbär**€41.49**27 rev8mo ago](https://www.amazon.de/dp/B0FXX3P5WK) [**Schöneberger Trachten Couture Herren Trachtengürtel Österreich Ledergürtel mit Austria Adler Schnalle Lederhosen Gürtel aus Wildbock-Leder Franco (Torf BW110(54-56)**Schöneberger Trachten Couture**€21.76**60 rev2y ago](https://www.amazon.de/dp/B0D6Z6D54P) [**Olgs Mutter-Kind-Pass Hülle | Transparente MKP Schutzhülle aus Österreich | Mit Extrafach für Ultraschallbilder | Mutterkindpass Organizer | Blanko Etui - 1 Stück**Olgs**€5.08**413 rev9y ago](https://www.amazon.de/dp/B072BZXJP1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PUMA Herren Öfb Away Jersey Replica Trikots Puma White-Mint Melt XL EU**PUMA**€78.98**4.9★**▲ 74%**](https://www.amazon.de/dp/B0FFNGPV5V) [**Hoamatkult T-Shirt Österreich Adler Fan WM-Kollektion rot-schwarz großer Adler Print & Immer Wieder Österreich Rückenprint Herren Shirt für Public Viewing - XL**Hoamatkult**€43.41**5.0★**▲ 74%**](https://www.amazon.de/dp/B0GZ7K97FY) [**Schöneberger Trachten Couture Herren Trachtengürtel Österreich Ledergürtel mit Austria Adler Schnalle Lederhosen Gürtel aus Wildbock-Leder Franco (Torf BW110(54-56)**Schöneberger Trachten Couture**€21.76**4.8★**▲ 72%**](https://www.amazon.de/dp/B0D6Z6D54P) [**Olgs Mutter-Kind-Pass Hülle | Transparente MKP Schutzhülle aus Österreich | Mit Extrafach für Ultraschallbilder | Mutterkindpass Organizer | Blanko Etui - 1 Stück**Olgs**€5.08**4.6★**▲ 25%**](https://www.amazon.de/dp/B072BZXJP1) [**Eisbär Mütze Herren & Damen Cortina Rot - Merino Strickmütze für Männer mit Fleece schützt vor Kälte und Wind - Wintermütze atmungsaktiv thermoregulierend Beanie Haube aus Österreich**Eisbär**€41.49**4.7★**▼ 71%**](https://www.amazon.de/dp/B0FXX3P5WK)
**~~View all trending →~~**
## **What buyers say about österreich**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**25%
*“Passt perfekt”*
**Qualität insgesamt**25%
*“Super Qualität”*
**Spaß/Unterhaltungserlebnis**17%
*“Das beste Familienspiel”*
**Wärme**13%
*“Mega warm”*
**Geschenk Zweck**8%
*“Dieser Artikel war ein Geschenk wurde mit viel Begeisterung angenommen LG”*
**Design insgesamt**4%
*“Passform und Design sehr gut”*
**Preis-Leistungs-Verhältnis**4%
*“ist die 50€ wert”*
### **What buyers complain about **
**Gesamtgröße**50%
*“Passt 0”*
**Falten**25%
*“Zerknittert”*
**Preis-Leistungs-Verhältnis**13%
*“der Preis ist auch sehr hoch”*
### **Top return reasons **
**Gesamtgröße**71%
**Farbe**6%
**Qualität insgesamt**6%
**Produktzustand**6%
**Komfort insgesamt**6%
**Preis-Leistungs-Verhältnis**3%
**Lederqualität**3%
## **Common questions**
- **Is österreich profitable to sell on Amazon Germany?**
- The niche generates €52K/yr across 6 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -8.8%. Flapen's verdict: Skip it (30/100).
- **How competitive is the österreich niche?**
- 6 brands and 19 sellers compete. The top 5 products take 98% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in österreich?**
- Top complaints mined from reviews: Gesamtgröße, Falten, Preis-Leistungs-Verhältnis. The return rate is 1.0%.
- **What does it cost to enter the österreich niche?**
- Listings span €5.08–€78.98; the average listing price is €35.19 (sweet spot $15–$100). The average incumbent carries 285 reviews — the moat a new listing must climb.
## **Related niches in Baby**
- 63 [**badeponcho kinder**](https://flapen.com/research/de/baby/badeponcho-kinder)€119K/yr+96.1%**Worth a look**- 63 [**milchpumpe elektrisch tragbar freihändig**](https://flapen.com/research/de/baby/milchpumpe-elektrisch-tragbar-freihaendig)€274K/yr-1.1%**Worth a look**- 63 [**flaschenwärmer baby**](https://flapen.com/research/de/baby/flaschenwaermer-baby)€3.1M/yr-7.4%**Worth a look**- 63 [**milchpumpe handsfree**](https://flapen.com/research/de/baby/milchpumpe-handsfree)€329K/yr-3.2%**Worth a look**- 63 [**ohrendusche**](https://flapen.com/research/de/baby/ohrendusche)€389K/yr+18.6%**Worth a look**- 63 [**baby badewanne**](https://flapen.com/research/de/baby/baby-badewanne)€681K/yr-4.2%**Worth a look**[**All Baby niches **](https://flapen.com/research/de/baby)