---
title: "Porsche Cayenne — €146K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/auto-motorrad/porsche-cayenne"
last_updated: "2026-08-10T05:45:53.152Z"
locale: en
meta:
description: "Niche score 46/100 · €146K/yr market · 395K searches/yr · €55.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · €146K/yr market · 395K searches/yr · €55.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Porsche Cayenne — €146K/yr Amazon DE Niche (2026) - Flapen"
---
# **porsche cayenne**
**Skip it**
Weak search conversion (0.7%) — this niche doesn't clear our bar today.
Market size 32Growth 20Conversion 8Competition 79Returns 75Price range 38Avg price 91Brand share 39Review moat 74Quality gap 43
**Avg price**
**Great****€55.96**
avg listing price — sweet spot $15–$100
**Competition**
**Great****36%**
top-5 click share — an open shelf
**Returns**
**Great****2.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****544.7**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****€3.77–€228.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****€146K**
€146K/yr · 395K searches
**Growth**
**Bad****-9.9%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")
According to Flapen's Amazon Germany niche tracking, porsche cayenne is a €146K/yr Amazon Germany market (395K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Mar–Apr–May–Dec. Verdict: Skip it — 46/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **porsche cayenne market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **€168K–€224K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#764**
- **Page quality**
- **0%**
- **Prime**
- **72%**
- **Sponsored**
- **70%**
- **Out of stock**
- **3.7%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **186 days**
## **Competition & brand share**
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.
**Brands**
**19 **▼falling
**Sellers**
**285**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**36%**
Top 20: 78%
**Open market**
**16%**
- PUMA52% - Porsche18% - Heilemann Confiserie5% - Siku4% - Porsche Design3% - LEGO3% - Open — no brand owns it (13 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -9.9% search growth over the last 90 days.
7K5KHoliday '24Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May, Dec · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/de/auto-motorrad/porsche-cayenne/trend)
## **Top porsche cayenne search terms**
- **porsche**304K/yr-11.6%0.4% conv. - **porsche design**67K/yr-10.7%0.1% conv. - **porsche accessoires**11K/yr+12.3%0.4% conv. - **porsche motorsport**7K/yr+4.2%0.1% conv. - **porsche merchandise**7K/yr+36.4%0.5% conv. [**All search terms **](https://flapen.com/research/de/auto-motorrad/porsche-cayenne/search-terms)
## **Top porsche cayenne products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€4K6%€9K9%€13K12%€17K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PUMA Porsche Motorsport Herren Team T-Shirt - Schwarz - Größe: L**PUMA**€56.23**4.7★113 rev](https://www.amazon.de/dp/B0DVMNBDBL) [2**PUMA Porsche Motorsport Herren Team Poloshirt - Schwarz - Größe: XS**PUMA**€63.86**4.5★142 rev](https://www.amazon.de/dp/B0DVMVTR8J) [3**Porsche Motorsport schwarze Baseballkappe**Porsche**€38.44**4.6★1,373 rev](https://www.amazon.de/dp/B07XJQZ8DG) [4**PUMA Porsche Motorsport Herren Team T-Shirt - Schwarz - Größe: 3XL**PUMA**€54.68**4.7★113 rev](https://www.amazon.de/dp/B0DVMM7Y2F) [5**Heilemann Schokoladen-Auto Edelvollmilch (Porsche 911 Mini Vollmilch 45 g)**Heilemann Confiserie**€7.34**3.8★172 rev](https://www.amazon.de/dp/B0BZWBV6TF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LEGO Speed Champions Porsche 911 GT3 RS Supersportwagen - Spielzeugauto mit 1 Minifigur zum Sammeln und Ausstellen - Kreatives Geschenk für Jungen Mädchen ab 9 Jahren und Sportwagen Fans - 77239**LEGO**€14.88**1,523 rev11mo ago](https://www.amazon.de/dp/B0DWF1S7NT) [**PLAYMOBIL | Collector Cars | Porsche Carrera GT | Modellauto für Erwachsene & Kinder Auto-Fans & Sammler | 71859**PLAYMOBIL**€12.45**1,040 rev1y ago](https://www.amazon.de/dp/B0DYGBL2G8) [**Siku 1500 Porsche 911 GT3 RS Metall/Kunststoff Weiß Renn-Design Spielzeugauto für Kinder Mächtiger Heckspoiler Türen zum Öffnen**Siku**€5.42**102 rev1y ago](https://www.amazon.de/dp/B0FFTQGF8M) [**PUMA Porsche Motorsport Herren Team T-Shirt - Schwarz - Größe: L**PUMA**€56.23**113 rev1y ago](https://www.amazon.de/dp/B0DVMNBDBL) [**PUMA Porsche Motorsport Herren Team Poloshirt - Schwarz - Größe: XS**PUMA**€63.86**142 rev1y ago](https://www.amazon.de/dp/B0DVMVTR8J)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**JUKMO Automatik Gürtel Herren Nylon 3 8cm Ratsche Gürtel (Schwarz M-für Taille 91cm-105cm (Länge 125cm))**JUKMO**€13.34**4.5★**▲ 167%**](https://www.amazon.de/dp/B0D3L95JNM) [**PUMA Porsche Motorsport Herren Team T-Shirt - Schwarz - Größe: 3XL**PUMA**€54.68**4.7★**▲ 164%**](https://www.amazon.de/dp/B0DVMM7Y2F) [**PUMA Porsche Motorsport Herren Team T-Shirt - Schwarz - Größe: XS**PUMA**€53.32**4.7★**▲ 161%**](https://www.amazon.de/dp/B0DVMD2J4L) [**Porsche Design P8935 d palladium black Sunglass frames 62-13-145 Standard**Porsche**€146.22**0.0★**▲ 157%**](https://www.amazon.de/dp/B0BFRTCWJJ) [**PUMA Porsche Motorsport Herren Team Hybridjacke mit gewebtem Oberteil und gepolstertem Unterteil für ultimativen Komfort - Schwarz - Größe: M**PUMA**€210.52**4.6★**▲ 148%**](https://www.amazon.de/dp/B0DVMXRC85)
**~~View all trending →~~**
## **What buyers say about porsche cayenne**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**25%
*“TOP Produkt”*
**Geschenk Zweck**7%
*“Auch eine super Geschenkidee”*
**Design insgesamt**7%
*“Design & Optik:”*
**Gesamtgröße**6%
*“Passt alles, Lego halt”*
**Stärke**6%
*“Kleines, stabiles Wallet”*
**Benutzerfreundlichkeit**6%
*“Easy to use”*
**beworben Vs Tatsächliches Produkt**5%
*“So wie auf dem Foto abgebildet”*
**Sammlungsobjekte**5%
*“Cooles Legoset”*
**Preis-Leistungs-Verhältnis**5%
*“Preis Leistung ist ok”*
**Anleitung/Benutzerhandbuch/Fehlerbehebung**3%
*“umfangreiches Begleitbuch, das zum einen die leicht verständliche Aufbauanleitung als auch die Geschichte des Motors sowie des Porsche 911 darstellt.”*
### **What buyers complain about **
**Haltbarkeit**16%
*“Defekt nach ein paar Monaten Nutzung”*
**Qualität insgesamt**11%
*“Keine gute Qualität”*
**Gesamtgröße**8%
*“Eng dimensionierte Geldbörse”*
**Preis-Leistungs-Verhältnis**6%
*“Überteuerter Müll”*
**Benutzerfreundlichkeit**5%
*“Super Teil ein nicht ganz praktisch”*
**Verschluss Qualität**3%
*“Habe noch selten etwas auch nur annähernd so Bescheuertes wie diesen Verschluss gesehen”*
**Steifheit**3%
*“Steifer Gürtel”*
**Verriegelungsmechanismus**3%
*“Das einzige was mich sehr stark stört ist, dass die Schraube von der oberen Abdeckung sich ständig selber rausdreht”*
**beworben Vs Tatsächliches Produkt**3%
*“Der Schein trügt”*
**Farbe**3%
*“Die Farbe ist schnell weg”*
### **Top return reasons **
**Gesamtgröße**30%
**Länge**12%
**Defekt Material/Teile**8%
**Gewicht schwer**5%
**Qualität insgesamt**4%
**Produktzustand**4%
**Breite**3%
**Dehnbarkeit/Erweiterbarkeit/Elastizität**3%
**Funktionalität insgesamt**3%
**Geschenk Zweck**3%
## **Common questions**
- **Is porsche cayenne profitable to sell on Amazon Germany?**
- The niche generates €146K/yr across 43 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -9.9%. Flapen's verdict: Skip it (46/100).
- **How competitive is the porsche cayenne niche?**
- 19 brands and 285 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in porsche cayenne?**
- Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Gesamtgröße. The return rate is 2.0%.
- **When does demand for porsche cayenne peak?**
- Demand peaks in Mar–Apr–May–Dec; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the porsche cayenne niche?**
- Listings span €3.77–€228.30; the average listing price is €55.96 (sweet spot $15–$100). The average incumbent carries 545 reviews — the moat a new listing must climb.
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