---
title: "Gummimatte — €102K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/auto-motorrad/gummimatte"
last_updated: "2026-08-09T22:26:49.416Z"
locale: en
meta:
description: "Niche score 56/100 · €102K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · €102K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Gummimatte — €102K/yr Amazon DE Niche (2026) - Flapen"
---
# **gummimatte**
**Worth a look**
Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 25Growth 39Conversion 12Competition 78Returns 97Price range 82Avg price 82Brand share 79Review moat 50Quality gap 53
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****€17.67**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€6.67–€59.70**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****56%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,495.4**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+11.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****€102K**
€102K/yr · 596K searches
**Conversion**
**Bad****1.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon Germany niche tracking, gummimatte is a €102K/yr Amazon Germany market (596K searches/yr). The top 5 brands hold 56% of demand. Verdict: Worth a look — 56/100.
Data updated Jul 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **gummimatte market data**
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **€141K–€177K**
- units × avg price
- **Conversion rate**
- **1.0%**
- **Avg BSR**
- **#49**
- **Page quality**
- **0%**
- **Prime**
- **35%**
- **Sponsored**
- **96%**
- **Out of stock**
- **14.2%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **188 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**29 **▼falling
**Sellers**
**35**
**Top-5 brand share**
**56%**
Top 20: 93%
**Top-5 click share**
**37%**
Top 20: 74%
**Open market**
**39%**
- Floordirekt18% - TRIBURG16% - NEOLYMP13% - BeMaxx5% - PIKKI5% - Nova Forma5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +11.4% search growth over the last 90 days.
13K8KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/de/auto-motorrad/gummimatte/trend)
## **Top gummimatte search terms**
- **gummimatte**220K/yr+9.2%1.0% conv. - **gummimatte außenbereich**88K/yr+79.6%0.5% conv. - **gummimatte meterware**63K/yr-6.6%1.0% conv. - **gummimatten**46K/yr-3.2%0.7% conv. - **gummimatten außenbereich**15K/yr+65.6%0.3% conv. - **gummimatten boden**29K/yr-35.6%0.6% conv. - **gummi matte**19K/yr-1.6%1.1% conv. - **gummi matte boden**16K/yr-0.9%0.3% conv. - **gummimatten meterware**15K/yr-0.6%1.0% conv. - **gummi unterlage**13K/yr-4.0%0.4% conv. [**All search terms **](https://flapen.com/research/de/auto-motorrad/gummimatte/search-terms)
## **Top gummimatte products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€3K6%€6K9%€9K12%€12K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TRIBURG Universal Anti Rutsch Schmutzmatte 120x100cm Zuschneidbar und Wasserdicht - Kofferraummatte - Antirutschmatte Auto - Antirutschmatte Schubladen - Kofferraum Schutzmatte**TRIBURG**€12.07**4.4★5,547 rev](https://www.amazon.de/dp/B08CDM6VFN) [2**Floordirekt Gummimatte Feinriefenmatte 3mm Gummiläufer Schutzmatte Anti Rutsch Bodenbelag Feingerippt (Schwarz 100 x 200 cm)**Floordirekt**€14.62**4.4★245 rev](https://www.amazon.de/dp/B0DJRCCK4F) [3**NEOLYMP Bodenschutzmatte Fitnessgerät (120 x 60 cm) - Laufband Matte 8mm Dicke - langlebig rutschfest & stoßdämpfend - Fitness Unterlegmatte für Crosstrainer - Gymnastikmatte Fitnessmatte**NEOLYMP**€16.77**4.7★512 rev](https://www.amazon.de/dp/B0F2TKYMGX) [4**bemaxx Bodenschutzmatte Fitness - Sportmatte Fitnessmatte Gymnastikmatte Puzzlematte Yogamatte Turnmatte Trainingsmatte Spielmatte Fallschutzmatte Laufbandmatte - Gym Workout Pool Garage**BeMaxx**€22.24**4.4★21,656 rev](https://www.amazon.de/dp/B019DZDM3O) [5**Antirutschmatte PIKKI 800 x 1200 mm in verschiedenen Stärken (800 x 1200 mm 6 mm)**PIKKI**€13.51**4.7★56 rev](https://www.amazon.de/dp/B0FRMYYRXD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dichtungsplatte Dichtplatte Gummiplatte 200mm x 300mm x 1mm - 20cm x 30cm Stärke: 1mm - 5mm Dichtung Abdichtgummi Dichtungsmatte Dichtungsmaterial Dichtgummi Dichtungsband (Stärke: 1mm)**sarian**€6.67**25 rev4mo ago](https://www.amazon.de/dp/B0GNZVPHNP) [**Antirutschmatte PIKKI 800 x 1200 mm in verschiedenen Stärken (800 x 1200 mm 6 mm)**PIKKI**€13.51**56 rev9mo ago](https://www.amazon.de/dp/B0FRMYYRXD) [**NEOLYMP Bodenschutzmatte Fitnessgerät (120 x 60 cm) - Laufband Matte 8mm Dicke - langlebig rutschfest & stoßdämpfend - Fitness Unterlegmatte für Crosstrainer - Gymnastikmatte Fitnessmatte**NEOLYMP**€16.77**512 rev1y ago](https://www.amazon.de/dp/B0F2TKYMGX) [**etm SBR Gummimatte 120 x 50 cm. 6 mm - Meterware - Schwarz & Glatt - Bautenschutzmatte Antirutschmatte Gummi Boden Matte - Bodenbelag Gummiplatte Gummistreifen**etm**€12.47**282 rev1y ago](https://www.amazon.de/dp/B0DXVPMKFK) [![Bodenschutzmatte Fitness Set [31x31cm] - 24 Puzzlematte - EVA Sportmatte Fitnessmatte Rutschfest Bodenmatte für Fitnessraum&Fitnessgerät Fallschutzmatten Outdoor&Pool Unterlegmatte Schwarz](https://m.media-amazon.com/images/I/51+BihE+CDL.jpg)**Bodenschutzmatte Fitness Set \[31x31cm\] - 24 Puzzlematte - EVA Sportmatte Fitnessmatte Rutschfest Bodenmatte für Fitnessraum&Fitnessgerät Fallschutzmatten Outdoor&Pool Unterlegmatte Schwarz**BEAUTYOVO**€28.78**2,574 rev1y ago](https://www.amazon.de/dp/B0DK8NKY7D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dichtungsplatte Dichtplatte Gummiplatte 200mm x 300mm x 1mm - 20cm x 30cm Stärke: 1mm - 5mm Dichtung Abdichtgummi Dichtungsmatte Dichtungsmaterial Dichtgummi Dichtungsband (Stärke: 1mm)**sarian**€6.67**4.4★**▲ 154%**](https://www.amazon.de/dp/B0GNZVPHNP) [**ALPIDEX 1 95 m Bodenschutzmatte 21 Stück 30x30x1 cm Schutzmatten Set Sportmatte Gymnastikmatte Sportgeräte Matte Fitnessmatte Turnmatte Unterlegmatte Bodenmatte Trainingsmatte Gummimatte black**ALPIDEX**€11.86**4.2★**▲ 129%**](https://www.amazon.de/dp/B0BKGZFS2P) [**LILENO SPORTS Bodenschutzmatte Fitnessgerät 60x120 cm | 8 mm starke Fitnessgeräte Unterlage | Sportmatte und Fitnessmatte rutschfest | Ideal Schalldämmend für Crosstrainer Laufband oder Home Gym**LILENO SPORTS**€18.81**4.7★**▲ 124%**](https://www.amazon.de/dp/B077GVJ7CK) [**NEOLYMP Bodenschutzmatte Fitness aus Kautschuk Puzzlematte für Home Gym Fitnessgeräte & Sport rutschfeste Gymnastik- & Sportmatte - 8 Stück**NEOLYMP**€26.34**4.5★**▲ 121%**](https://www.amazon.de/dp/B08Z62MPXQ) [**Antirutschmatte PIKKI 800 x 1200 mm in verschiedenen Stärken (800 x 1200 mm 6 mm)**PIKKI**€13.51**4.7★**▲ 106%**](https://www.amazon.de/dp/B0FRMYYRXD)
**~~View all trending →~~**
## **What buyers say about gummimatte**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**22%
*“Super Produkt”*
**Griff**16%
*“Sehr guter Grip”*
**beworben Vs Tatsächliches Produkt**15%
*“Das Produkt ist, wie es sein soll”*
**Gesamtgröße**9%
*“Passt alles”*
**Materialqualität**7%
*“Top Material”*
**Preis-Leistungs-Verhältnis**6%
*“Super Preis-Leistung”*
**Benutzerfreundlichkeit**3%
*“Easy”*
**Stärke**3%
*“Robust”*
**Dicke**2%
*“Dicke, schwere, solide Matte”*
**Einfache Reinigung**2%
*“Stabil und leicht zu reinigen”*
### **What buyers complain about **
**Geruch**19%
*“Stinkt erbärmlich und lange”*
**Dicke**10%
*“Das Material ist dicker”*
**Griff**8%
*“Null Antirutsch”*
**Qualität insgesamt**8%
*“Ungenügede Qualität”*
**Preis-Leistungs-Verhältnis**4%
*“Keine 50 Cent wert”*
**Gesamtgröße**3%
*“Sehr kleine Lappen”*
**beworben Vs Tatsächliches Produkt**3%
*“Auf den Fotos steht absolut anders Verbindungsmuster”*
**Gewicht schwer**3%
*“Extrem schwer, stinkt bestialisch nach Chemie”*
**Dünn**3%
*“Sehr dünnes Material”*
**Übung/Sporteignung**3%
*“Absolut nicht geeignet für ein Gym”*
### **Top return reasons **
**Gesamtgröße**35%
**Geruch**9%
**Dünn**8%
**Qualität insgesamt**6%
**Funktionalität insgesamt**5%
**Griff**5%
**Materialqualität**4%
**beworben Vs Tatsächliches Produkt**3%
**Defekt Material/Teile**3%
**Kompatibilität – insgesamt**3%
## **Common questions**
- **Is gummimatte profitable to sell on Amazon Germany?**
- The niche generates €102K/yr across 48 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +11.4%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the gummimatte niche?**
- 29 brands and 35 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 56% of demand.
- **What do buyers complain about in gummimatte?**
- Top complaints mined from reviews: Geruch, Dicke, Griff. The return rate is 0.6%.
- **When does demand for gummimatte peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the gummimatte niche?**
- Listings span €6.67–€59.70; the average listing price is €17.67 (sweet spot $15–$100). The average incumbent carries 1,495 reviews — the moat a new listing must climb.
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