---
title: "fussmatten auto — €402K/yr Amazon Germany Niche, Score 60/100 - Flapen"
canonical_url: "https://flapen.com/research/de/auto-motorrad/fussmatten-auto"
last_updated: "2026-07-20T20:01:25.537Z"
locale: en
meta:
description: "fussmatten auto shows a sweet-spot price point ($37.36 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "fussmatten auto shows a sweet-spot price point ($37.36 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "fussmatten auto — €402K/yr Amazon Germany Niche, Score 60/100 - Flapen"
---
# **fussmatten auto**
**Worth a look**
Shows a sweet-spot price point ($37.36 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 56Growth 14Conversion 16Competition 83Returns 86Price range 69Avg price 95Brand share 80Review moat 45Quality gap 88
**Avg price**
**Incredible****€37.36**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Returns**
**Great****1.4%**
return rate — above 6% kills the launch gate
**Competition**
**Great****32%**
top-5 click share — an open shelf
**Brand share**
**Great****55%**
top-5 brand share — no brand owns this niche
**Price range**
**Good****€5.72–€129.33**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****€402K**
€402K/yr · 861K searches
**Review moat**
**Okay****2,025.48**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-21.9%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, fussmatten auto is a €402K/yr Amazon Germany market (861K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Nov. Verdict: Worth a look — 60/100.
Data updated Jul 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **10K–13K**
- avg 100–250/product
- **Revenue / yr**
- **€374K–€467K**
- units × avg price
- **Launch success**
- **—**
- 0 of 2 new (360d)
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#425**
- **Page quality**
- **0%**
- **Prime**
- **41%**
- **Sponsored**
- **78%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **189 days**
## **Competition**
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
**Brands**
**22 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**55%**
Top 20: 99%
**Top-5 click share**
**32%**
Top 20: 71%
**Open market**
**38%**
- WOLTU15% - NYMCAR13% - VENTUX GEAR10% - Goodyear10% - Amazon Basics8% - Walser7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.9% search growth over the last 90 days.
25K15KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/de/auto-motorrad/fussmatten-auto/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€12K6%€24K9%€36K12%€48K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 54 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Goodyear GOD9018 Teppiche Set Schwarz**Goodyear**€14.31**4.1★3,255 rev](https://www.amazon.de/dp/B079FV6NVS) [2**Gummimatten Auto - 4er Set Autofußmatten Gummi universal Allwetter rutschfest wasserdicht | Fußmatten Auto universal Gummi für Innenraum | KFZ Gummimatten robust**VENTUX GEAR**€14.67**4.0★113 rev](https://www.amazon.de/dp/B0F8HPD7LY) [3**Cartrend 10598 Cartrend Universal Textilmatte Basic Teppich Matten Stoffmatten Autoteppiche Fussmatten Auto 4-teilig mit schwarzem Hochglanzgarn**cartrend**€12.41**4.0★904 rev](https://www.amazon.de/dp/B07T9M1VNK) [4**Amazon Basics 4 Stück Ganzjahres-Bodenmatten aus Gummi für Pkw SUV und Lkw Schwarz**Amazon Basics**€16.92**4.4★11,399 rev](https://www.amazon.de/dp/B07TXB59YF) [5**Personalisierung Anpassen Autofussmatten - 3D Luxus PU-Leder Auto Fussmatten Massanfertigung Nach Maß Fußmatten Kompatibel mit 99% AutoMarke Modell (Schwarz Rot)**Steemjoey**€89.62**4.1★375 rev](https://www.amazon.de/dp/B0C7CZM42T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Gama Universal Fussmatten Autoteppich Für Dein Auto Allwetter Gummimatten Aus Recycelten Materialien | Individuell Anpassbar | rutschfeste Oberfläche | Einfache Reinigung | Schwarz | 4er-Set**Gama**€17.98**0 rev3mo ago](https://www.amazon.de/dp/B0GTLM3F34) [**BedEuu Bohemian Auto Fußmatte 4er-Set Rutschfeste Allwetter-Universal-Passform für Autos SUVs LKWs Türkisches Persisches Design Polyesterfaser (Persische Automatte 1)**BedEuu**€18.45**11 rev12mo ago](https://www.amazon.de/dp/B0FH2DKZCC) [**NYMCAR Nach Maß Auto Fußmatten Auto Matte Anpassbare 99% Auto Modell PU Leder voller bedeckter Schutz Advanced Performance Liners (1 Schwarz)**NYMCAR**€88.46**45 rev1y ago](https://www.amazon.de/dp/B0FBVTRQL5) [**NYMCAR Nach Maß Auto Fußmatten Auto Matte Anpassbare 99% Auto Modell PU Leder voller bedeckter Schutz Advanced Performance Liners (2 Schwarz Rot)**NYMCAR**€88.77**45 rev1y ago](https://www.amazon.de/dp/B0FBWB6RPV) [**NYMCAR Nach Maß Auto Fußmatten Auto Matte Anpassbare 99% Auto Modell PU Leder voller bedeckter Schutz Advanced Performance Liners (39 Blau und Schwarz Beige)**NYMCAR**€105.32**45 rev1y ago](https://www.amazon.de/dp/B0FBWDZJYW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Gama Universal Fussmatten Autoteppich Für Dein Auto Allwetter Gummimatten Aus Recycelten Materialien | Individuell Anpassbar | rutschfeste Oberfläche | Einfache Reinigung | Schwarz | 4er-Set**Gama**€17.98**0.0★**▲ 317%**](https://www.amazon.de/dp/B0GTLM3F34) [**Gummimatten Auto - 4er Set Autofußmatten Gummi universal Allwetter rutschfest wasserdicht | Fußmatten Auto universal Gummi für Innenraum | KFZ Gummimatten robust**VENTUX GEAR**€14.67**4.0★**▲ 226%**](https://www.amazon.de/dp/B0F8HPD7LY) [**CARTREND 10599 Universal Fußmatten für vorne und hinten Textilmatte Basic blau**cartrend**€12.19**4.0★**▲ 154%**](https://www.amazon.de/dp/B07TCP339Z) [**Cartrend 10598 Cartrend Universal Textilmatte Basic Teppich Matten Stoffmatten Autoteppiche Fussmatten Auto 4-teilig mit schwarzem Hochglanzgarn**cartrend**€12.41**4.0★**▲ 153%**](https://www.amazon.de/dp/B07T9M1VNK) [**Personalisierung Anpassen Autofussmatten - 3D Luxus PU-Leder Auto Fussmatten Massanfertigung Nach Maß Fußmatten Kompatibel mit 99% AutoMarke Modell (Schwarz Blau)**Steemjoey**€91.16**4.1★**▲ 131%**](https://www.amazon.de/dp/B0C7D1XGDR)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**27%
*“passt perfekt”*
**Qualität insgesamt**18%
*“super Produkt”*
**Griff**12%
*“Rutschfest”*
**beworben Vs Tatsächliches Produkt**11%
*“Wie bestellt”*
**Preis-Leistungs-Verhältnis**7%
*“Hat sich gelohnt”*
**Stärke**3%
*“Robust”*
**Benutzerfreundlichkeit**3%
*“Ist leicht zu bearbeiten”*
**Materialqualität**2%
*“Rasch geliefert, angenehmes Material”*
**Geruch**1%
*“Passend und geruchsneutral”*
**Design insgesamt**1%
*“Optisch sehr schön”*
### **What buyers complain about **
**Gesamtgröße**21%
*“Sind sehr schmal”*
**Geruch**15%
*“extremer gummi geruch”*
**Qualität insgesamt**9%
*“Ganz schlechte Qualität”*
**Dicke**5%
*“Das Material fühlt sich relativ dünn an”*
**Materialqualität**5%
*“Dünnes Material”*
**Einfache Reinigung**3%
*“Sind gar nicht gut zu reinigen”*
**beworben Vs Tatsächliches Produkt**3%
*“entspricht nicht der Produktbeschreibung”*
**Griff**3%
*“Kein guter Halt”*
**Haltbarkeit**2%
*“Material,wird nicht lange halten”*
**Kompatibilität – insgesamt**2%
*“Passt nicht in meinen SUV”*
### **Top return reasons **
**Gesamtgröße**55%
**Kompatibilität – insgesamt**9%
**Geruch**8%
**Dünn**6%
**Griff**4%
**Qualität insgesamt**4%
**beworben Vs Tatsächliches Produkt**2%
**Materialqualität**2%
**Funktionalität insgesamt**1%
**Dicke**1%
## **Common questions**
- **Is fussmatten auto profitable to sell on Amazon Germany?**
- The niche generates €402K/yr across 54 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -21.9%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the fussmatten auto niche?**
- 22 brands and 41 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 55% of demand.
- **What do buyers complain about in fussmatten auto?**
- Top complaints mined from reviews: Gesamtgröße, Geruch, Qualität insgesamt. The return rate is 1.4%.
- **When does demand for fussmatten auto peak?**
- Demand peaks in Nov; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the fussmatten auto niche?**
- Listings span €5.72–€129.33; the average listing price is €37.36 (sweet spot $15–$100). The average incumbent carries 2,025 reviews — the moat a new listing must climb.
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