---
title: "Trend — eco worthy - Flapen"
canonical_url: "https://flapen.com/research/de/auto-motorrad/eco-worthy/trend"
last_updated: "2026-08-09T23:53:11.433Z"
locale: en
meta:
  description: "Niche score 58/100 · €367K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · €367K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — eco worthy - Flapen"
---

# **eco worthy**

**Worth a look**

Shows a thin review moat (144 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 54Growth 64Conversion 16Competition 91Returns 82Price range 3Avg price 44Brand share 31Review moat 93Quality gap 70

**Review moat**

**Great****144.33**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****24%**

top-5 click share — an open shelf

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+41.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****€367K**

€367K/yr · 135K searches

**Avg price**

**Okay****€212.49**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****1.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****€11.85–€2703.91**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")

## Trend