---
title: "Antirutschmatte Auto — €78K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/auto-motorrad/antirutschmatte-auto"
last_updated: "2026-08-10T03:43:07.389Z"
locale: en
meta:
description: "Niche score 39/100 · €78K/yr market · 143K searches/yr · €10.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · €78K/yr market · 143K searches/yr · €10.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Antirutschmatte Auto — €78K/yr Amazon DE Niche (2026) - Flapen"
---
# **antirutschmatte auto**
**Skip it**
A small market ($78K/yr) — this niche doesn't clear our bar today.
Market size 19Growth 30Conversion 61Competition 23Returns 92Price range 25Avg price 36Brand share 30Review moat 50Quality gap 42
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****5.3%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****1,503.79**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****€10.35**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+4.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****€3.86–€18.64**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****€78K**
€78K/yr · 143K searches
According to Flapen's Amazon Germany niche tracking, antirutschmatte auto is a €78K/yr Amazon Germany market (143K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jul. Verdict: Skip it — 39/100.
Data updated Jul 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **antirutschmatte auto market data**
- **Units sold / yr**
- **6K–8K**
- avg 500–750/product
- **Revenue / yr**
- **€62K–€83K**
- units × avg price
- **Conversion rate**
- **5.3%**
- **Avg BSR**
- **#11**
- **Page quality**
- **0%**
- **Prime**
- **79%**
- **Sponsored**
- **86%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **191 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **▼falling
**Sellers**
**17**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**10%**
- TRIBURG54% - Hinrichs14% - HAYATEC10% - Mattenheld5% - GINKGO4% - Dreamil3% - Open — no brand owns it (5 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +4.1% search growth over the last 90 days.
5K4KSpike '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/de/auto-motorrad/antirutschmatte-auto/trend)
## **Top antirutschmatte auto search terms**
- **antirutschmatte auto**79K/yr+6.3%4.3% conv. - **kofferraummatte zuschneidbar**11K/yr+15.7%2.7% conv. - **antirutschmatte kofferraum**11K/yr-1.3%5.3% conv. - **anti rutsch matte auto**8K/yr-7.2%3.8% conv. - **antirutschmatte auto kofferraum**7K/yr-3.6%4.6% conv. - **kofferraum antirutschmatte**6K/yr-13.1%5.5% conv. - **antirutschmatte hund**5K/yr+8.8%0.9% conv. - **antirutschmatte hundebox**4K/yr+63.3%1.9% conv. - **auto antirutschmatte**4K/yr-16.2%3.5% conv. - **antirutschmatte kofferraum auto**4K/yr-9.0%6.0% conv. [**All search terms **](https://flapen.com/research/de/auto-motorrad/antirutschmatte-auto/search-terms)
## **Top antirutschmatte auto products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€8K20%€16K30%€23K40%€31K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TRIBURG Universal Anti Rutsch Schmutzmatte 120x100cm Zuschneidbar und Wasserdicht - Kofferraummatte - Antirutschmatte Auto - Antirutschmatte Schubladen - Kofferraum Schutzmatte**TRIBURG**€12.07**4.4★5,547 rev](https://www.amazon.de/dp/B08CDM6VFN) [2**Hinrichs Antirutschmatte Auto 120 x 100 cm - Kofferraummatte zuschneidbar & wasserdicht - Anti Rutsch Matte Schmutzfangmatte & Schubladenmatte - Gummimatte Kofferraum - Unterlage für Hundebox**Hinrichs**€11.74**4.5★1,811 rev](https://www.amazon.de/dp/B097N9DJD7) [3**Universal Antirutschmatte 120x180 cm - rutschfeste Gummimatte zuschneidbar und abwaschbar - Ideal als Auto Kofferraummatte Teppich Unterlage Schubladen Matte Kofferraum Schutzmatte**TRIBURG**€14.24**4.6★1,820 rev](https://www.amazon.de/dp/B09ZLKYNNT) [4**HAYATEC Universal Antirutschmatte Auto Kofferraum Schutzmatte 120x100cm Gummimatte Kofferraummatte rutschfeste Unterlage Schwarz Wasserdicht zuschneidbar für maximalen Schutz & Sauberkeit**HAYATEC**€9.60**4.4★652 rev](https://www.amazon.de/dp/B0BZQ1SQKL) [5**Universal Antirutschmatte 120x100 cm - rutschfeste Gummimatte zuschneidbar und abwaschbar - Ideal als Auto Kofferraummatte Teppich Unterlage Schubladen Matte Kofferraum Schutzmatte**TRIBURG**€10.30**4.6★1,820 rev](https://www.amazon.de/dp/B08BCRN7BS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Antirutschmatte PIKKI 800 x 1200 mm in verschiedenen Stärken (800 x 1200 mm 6 mm)**PIKKI**€13.51**56 rev9mo ago](https://www.amazon.de/dp/B0FRMYYRXD) [**Dreamil 2 Stück Anti Rutsch Auto Armaturenbrett Matte 27 x 15 cm Feste klebrige Antirutsch Pad Antirutschmatte für Autodekorationen Handy Sonnenbrille Schlüssel TV-Fernbedienungen(Schwarz)**Dreamil**€6.53**59 rev10mo ago](https://www.amazon.de/dp/B0FN7F45BP) [**GINKGO Antirutschmatte 120x100cm-Kofferraum Schutzmatte für Außenbereich Schubladen Waschmaschine und Werkstatt Zuschneidbar rutschfeste Unterlage.**GINKGO**€8.29**64 rev1y ago](https://www.amazon.de/dp/B0F6V98BF9) [**VABNEER Antirutschmatte 120x160cm PVC Antirutschunterlage Mehrzweck Teppichstopper für Schubladen Auto Kofferraum Küche Wohnmobil Regal Palette**VABNEER**€9.02**1,690 rev1y ago](https://www.amazon.de/dp/B0DY78QLTH) [**Black-CAT Original Uni-Car-Mate Antirutschmatte 600×450mm rutschfest & hochreißfest ideal zur Ladungssicherung im Kofferraum für Pkw & Kleintransporter langlebig & ohne Kleber fixierbar**lasiprofi**€10.13**3 rev1y ago](https://www.amazon.de/dp/B0DXL7VWTR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Antirutschmatte PIKKI 800 x 1200 mm in verschiedenen Stärken (800 x 1200 mm 6 mm)**PIKKI**€13.51**4.7★**▲ 108%**](https://www.amazon.de/dp/B0FRMYYRXD) [**Dreamil 2 Stück Anti Rutsch Auto Armaturenbrett Matte 27 x 15 cm Feste klebrige Antirutsch Pad Antirutschmatte für Autodekorationen Handy Sonnenbrille Schlüssel TV-Fernbedienungen(Schwarz)**Dreamil**€6.53**4.7★**▲ 69%**](https://www.amazon.de/dp/B0FN7F45BP) [**TRIBURG Universal Antirutsch Schmutzmatte 120x180 cm Wasserdicht und Zuschneidbar - Kofferraummatte - Antirutschmatte Auto - Antirutschmatte Schubladen - Kofferraum Schutzmatte**TRIBURG**€18.64**4.4★**▲ 55%**](https://www.amazon.de/dp/B09ZLKXHZX) [**VABNEER Antirutschmatte 120x160cm PVC Antirutschunterlage Mehrzweck Teppichstopper für Schubladen Auto Kofferraum Küche Wohnmobil Regal Palette**VABNEER**€9.02**4.4★**▲ 46%**](https://www.amazon.de/dp/B0DY78QLTH) [**Universal Antirutschmatte 120x100 cm - rutschfeste Gummimatte zuschneidbar und abwaschbar - Ideal als Auto Kofferraummatte Teppich Unterlage Schubladen Matte Kofferraum Schutzmatte**TRIBURG**€10.30**4.6★**▲ 43%**](https://www.amazon.de/dp/B08BCRN7BS)
**~~View all trending →~~**
## **What buyers say about antirutschmatte auto**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Griff**26%
*“Sehr guter Grip”*
**beworben Vs Tatsächliches Produkt**17%
*“Erfüllt alle Erwartungen”*
**Qualität insgesamt**16%
*“Super Produkt”*
**Gesamtgröße**8%
*“Passt perfekt”*
**Preis-Leistungs-Verhältnis**5%
*“Super Preis-Leistung”*
**Materialqualität**4%
*“Top Material”*
**Benutzerfreundlichkeit**4%
*“Ist leicht zu bearbeiten”*
**Haftung/Klebrigkeit**3%
*“Sehr starke Haftkraft”*
**Stärke**2%
*“robust”*
**Effizienz**2%
*“Funktioniert perfekt”*
### **What buyers complain about **
**Dicke**12%
*“Das Material ist dicker”*
**Haftung/Klebrigkeit**11%
*“Klebrige Sache”*
**Qualität insgesamt**9%
*“Ungenügede Qualität”*
**Griff**9%
*“Null Antirutsch”*
**Geruch**6%
*“Anfänglich starker Geruch”*
**Materialqualität**5%
*“Material könnte weicher sein für eine bessere Rutschhemmung”*
**Haltbarkeit**4%
*“Hält nicht lange”*
**beworben Vs Tatsächliches Produkt**4%
*“entspricht nicht der Produktbeschreibung”*
**Gewicht schwer**3%
*“Super schwer”*
**Ebenheit**3%
*“liegt nicht hundertprozentig flach auf”*
### **Top return reasons **
**Gesamtgröße**27%
**Dünn**13%
**Griff**9%
**Geruch**8%
**Haftung/Klebrigkeit**5%
**beworben Vs Tatsächliches Produkt**5%
**Funktionalität insgesamt**5%
**Wasserbeständigkeit**5%
**Materialqualität**5%
**Qualität insgesamt**4%
## **Common questions**
- **Is antirutschmatte auto profitable to sell on Amazon Germany?**
- The niche generates €78K/yr across 14 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +4.1%. Flapen's verdict: Skip it (39/100).
- **How competitive is the antirutschmatte auto niche?**
- 11 brands and 17 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in antirutschmatte auto?**
- Top complaints mined from reviews: Dicke, Haftung/Klebrigkeit, Qualität insgesamt. The return rate is 1.1%.
- **When does demand for antirutschmatte auto peak?**
- Demand peaks in Jul; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the antirutschmatte auto niche?**
- Listings span €3.86–€18.64; the average listing price is €10.35 (sweet spot $15–$100). The average incumbent carries 1,504 reviews — the moat a new listing must climb.
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