---
title: "225 40 18 Winterreifen — €0/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/auto-motorrad/225-40-18-winterreifen"
last_updated: "2026-08-05T18:25:56.209Z"
locale: en
meta:
description: "Niche score 38/100 · €0/yr market · 30K searches/yr · €70.47 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · €0/yr market · 30K searches/yr · €70.47 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "225 40 18 Winterreifen — €0/yr Amazon DE Niche (2026) - Flapen"
---
# **225 40 18 winterreifen**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 3Conversion 0Competition 38Returns 95Price range 80Avg price 86Brand share 51Review moat 83Quality gap 50
**Returns**
**Incredible****1.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****€70.47**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****335.89**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****€48.61–€111.38**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-44.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****€0**
€0/yr · 30K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")
According to Flapen's Amazon Germany niche tracking, 225 40 18 winterreifen is a €0/yr Amazon Germany market (30K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 38/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **225 40 18 winterreifen market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **€53K–€70K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#1,029**
- **Page quality**
- **0%**
- **Prime**
- **63%**
- **Sponsored**
- **11%**
- **Out of stock**
- **3.8%**
- **Avg brand age**
- **73 months**
- **Avg seller age**
- **220 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**28**
**Top-5 brand share**
**74%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 100%
**Open market**
**22%**
- BERLIN TIRES27% - Bridgestone21% - Pirelli14% - Continental6% - Firestone6% - Fortuna4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -44.1% search growth over the last 90 days.
2K2KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 6.3×
[**Open Trend **](https://flapen.com/research/de/auto-motorrad/225-40-18-winterreifen/trend)
## **Top 225 40 18 winterreifen search terms**
- **225 40 r18 ganzjahresreifen**13K/yr-44.6%0.7% conv. - **allwetterreifen 225 40 r18**8K/yr-28.8%0.7% conv. - **225 40 r18 winterreifen**10K/yr-60.2%0.4% conv. [**All search terms **](https://flapen.com/research/de/auto-motorrad/225-40-18-winterreifen/search-terms)
## **Top 225 40 18 winterreifen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€020%€030%€040%€01101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Berlin Tires All Season 2 225/40 ZR18 92Y XL - C/B/71dB Ganzjahresreifen (PKW)**BERLIN TIRES**€48.61**4.6★852 rev](https://www.amazon.de/dp/B0D8T5L2WJ) [2**Bridgestone TURANZA ALL SEASON 6 ENLITEN - 225/40 R18 92Y XL - B/C/70 - Ganzjahresreifen (PKW & SUV)**Bridgestone**€74.31**4.9★42 rev](https://www.amazon.de/dp/B0CL5YGX4G) [3**Pirelli 225/40 R18 92Y XL Ganzjahresreifen Allwetter M+S 3PMSF Reifen**Pirelli**€76.53**4.9★17 rev](https://www.amazon.de/dp/B0CSJHWHTL) [4**Firestone 225/40 R18 92Y XL Ganzjahresreifen Allwetter M+S 3PMSF Reifen Kompatibel mit VW Golf VII Schrägheck 5G1 BQ1 BE1 BE2 Golf IV Schrägheck 1J1 GOLF VI 5K1 Golf V Schrägheck 1K1**Firestone**€67.01**4.6★991 rev](https://www.amazon.de/dp/B07ZBGT881) [5**Pirelli 225/40 R18 92Y XL Ganzjahresreifen Allwetter M+S 3PMSF Reifen**Pirelli**€73.17**3.7★5 rev](https://www.amazon.de/dp/B0DP6B9T46)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Reifen Allwetter Michelin CROSSCLIMATE 3 SPORT 225/40R18 92Y XL**MICHELIN**€111.38**6 rev1y ago](https://www.amazon.de/dp/B0FDBJ5344) [**225/40R18 92W XL FR AllSeas.Cont.2 EVc**Continental**€84.03**2 rev1y ago](https://www.amazon.de/dp/B0DM6VNCCW) [**Pirelli 225/40 R18 92Y XL Ganzjahresreifen Allwetter M+S 3PMSF Reifen**Pirelli**€73.17**5 rev1y ago](https://www.amazon.de/dp/B0DP6B9T46) [**Bridgestone TURANZA ALL SEASON 6 ENLITEN - 225/40 R18 92Y XL - B/B/70 - Ganzjahresreifen (PKW & SUV)**Bridgestone**€83.46**75 rev1y ago](https://www.amazon.de/dp/B0D98CFRKM) [**Berlin Tires All Season 2 225/40 ZR18 92Y XL - C/B/71dB Ganzjahresreifen (PKW)**BERLIN TIRES**€48.61**852 rev2y ago](https://www.amazon.de/dp/B0D8T5L2WJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Nexen NFERA Primus 225/40R18 92Y XL Sommerreifen schwarz**Nexen**€55.93**4.6★**▲ 232%**](https://www.amazon.de/dp/B07SFXLSKF) [**FORTUNA - 225/40 R18 TL 92W ECOPLUS2 4S XL BSW M+S 3PMSF - Ganzjahresreifen**Fortuna**€51.73**3.5★**▲ 165%**](https://www.amazon.de/dp/B0D5FBNCFS) [**CONTINENTAL - AllSeasonContact 2-225/40 R 18-92Y/C/B/71dB - Ganzjahresreifen**Continental**€96.07**5.0★**▲ 89%**](https://www.amazon.de/dp/B0BR5HWR1N) [**Reifen Allwetter Michelin CROSSCLIMATE 3 SPORT 225/40R18 92Y XL**MICHELIN**€111.38**3.9★**▲ 72%**](https://www.amazon.de/dp/B0FDBJ5344) [**KUMHO - 225/40 ZR18 TL 92W SOLUS 4S HA32+ XL BSW M+S 3PMSF - Ganzjahresreifen**HANKOOK**€70.83**4.6★**▲ 72%**](https://www.amazon.de/dp/B0C9MHXCGB)
**~~View all trending →~~**
## **What buyers say about 225 40 18 winterreifen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**29%
*“Top Qualität”*
**Preis-Leistungs-Verhältnis**18%
*“Guter Reifen, guter Preis”*
**Geräuschpegel**18%
*“Erstaunlich leise”*
**Sicherheitsstandards**8%
*“Sicheres Fahrgefühl und top Performance”*
**Reibung**7%
*“sehr gute Traktion”*
**Griff**5%
*“Auf nasser Fahrbahn, bei Kälte und leichtem Schnee bieten sie guten Grip und ein sicheres Fahrgefühl”*
**Komfort insgesamt**5%
*“Komfortabel, leise und insgesamt sehr ausgewogen”*
**Stärke**4%
*“sehr stabiles Fahrverhalten”*
**Treibstoffeffizienz**4%
*“Der Spritverbrauch ist auch top”*
### **What buyers complain about **
**Geräuschpegel**25%
*“Dieses ist im Auto fast nicht zu hören / wahrnehmbar”*
### **Top return reasons **
**Gesamtgröße**79%
**Wartung und Reparatur**7%
**Preis-Leistungs-Verhältnis**7%
**Funktionalität insgesamt**7%
## **Common questions**
- **Is 225 40 18 winterreifen profitable to sell on Amazon Germany?**
- The niche generates €0/yr across 19 tracked products. 90-day search growth is -44.1%. Flapen's verdict: Skip it (38/100).
- **How competitive is the 225 40 18 winterreifen niche?**
- 14 brands and 28 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in 225 40 18 winterreifen?**
- Top complaints mined from reviews: Geräuschpegel. The return rate is 1.0%.
- **When does demand for 225 40 18 winterreifen peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 6.3× the quietest.
- **What does it cost to enter the 225 40 18 winterreifen niche?**
- Listings span €48.61–€111.38; the average listing price is €70.47 (sweet spot $15–$100). The average incumbent carries 336 reviews — the moat a new listing must climb.
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