---
title: "Slime — $552K/yr Amazon AE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/ae/toys/slime"
last_updated: "2026-07-31T15:44:43.775Z"
locale: en
meta:
description: "Niche score 69/100 · $552K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 69/100 · $552K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Slime — $552K/yr Amazon AE Niche (2026) - Flapen"
---
# **slime**
**Worth a look**
Shows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 62Growth 21Conversion 37Competition 90Returns 92Price range 76Avg price 93Brand share 79Review moat 92Quality gap 94
**Quality gap**
**Great****4.0★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****$50.41**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****159.67**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Competition**
**Great****25%**
top-5 click share — an open shelf
**Brand share**
**Great****56%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$6.21–$117.52**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$552K**
$552K/yr · 374K searches
**Conversion**
**Okay****2.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-8.0%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=ae&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=ae&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=ae&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Arab Emirates niche tracking, slime is a $552K/yr Amazon United Arab Emirates market (374K searches/yr). The top 5 brands hold 56% of demand. Verdict: Worth a look — 69/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **slime market data**
- **Units sold / yr**
- **13K–15K**
- avg 100–250/product
- **Revenue / yr**
- **$630K–$756K**
- units × avg price
- **Conversion rate**
- **2.9%**
- **Avg BSR**
- **#34**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **85%**
- **Out of stock**
- **35.2%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **78 days**
## **Competition & brand share**
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.
**Brands**
**28 **▲rising
**Sellers**
**48**
**Top-5 brand share**
**56%**
Top 20: 95%
**Top-5 click share**
**25%**
Top 20: 66%
**Open market**
**38%**
- Purfex20% - SHAHNARO14% - Slimy8% - GLAMOURPIE8% - 4USTORE7% - DeMooster SAY SOMETHING6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -8.0% search growth over the last 90 days.
10K6KSpike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/ae/toys/slime/trend)
## **Top slime search terms**
- **slime**191K/yr-6.9%2.3% conv. - **slime kit**72K/yr-11.7%2.8% conv. - **سلايم**33K/yr+2.1%1.1% conv. - **slime making kit**16K/yr+32.4%2.7% conv. - **slime for kids**22K/yr-53.7%3.0% conv. - **سلايم للاطفال صحي**8K/yr+10.0%2.5% conv. - **butter slime**8K/yr+2.7%3.1% conv. - **cloud slime**7K/yr-16.8%2.0% conv. - **fluffy slime**7K/yr-15.2%2.8% conv. - **water slime**4K/yr-9.3%0.6% conv. [**All search terms **](https://flapen.com/research/ae/toys/slime/search-terms)
## **Top slime products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$11K4%$22K6%$33K8%$44K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Slimy Super Value Buttery Slime 4oz 78g non-toxic non-irritating swiss-made slime toy for kids and adults alike**Slimy**$6.76**4.4★4 rev](https://www.amazon.ae/dp/B0F5HHHMGS) [2**DeMooster Slime Kit for Kids Fluffy Butter Slime for Girls and Boys Non Sticky Soft Cloud Slime- Perfect for Party Favors & Giveaways & Birthday Return Gift for Kids pack 4 (4x100ml with charms)**DeMooster SAY SOMETHING**$23.98**3.8★583 rev](https://www.amazon.ae/dp/B09BP4G3QX) [3**GlamourPie 400ML Butter Slime Kit for Kids Scented & Non-Sticky Cloud Slime with Charms Soft Glossy and Stretchy DIY Toy for Girls & Boys Fun Birthday Gift & Party Favor 4 Pack 100ML Each**GLAMOURPIE**$24.04**4.6★125 rev](https://www.amazon.ae/dp/B0CXTYTGWN) [4**SHAHNARO Galaxy Slime Kit for Kids 31 Pcs Glow in The Dark DIY Slime Making Kit with Fluffy Clay Cloud Foam & Glitter Arts & Crafts Toy for Girls & Boys Birthday Gift Creative Slime Kit Age 6+**SHAHNARO**$75.31**4.1★43 rev](https://www.amazon.ae/dp/B0DLB3DFMM) [5**4USTORE Slime Kit for Kids DIY Slime Making Set with Butter & Cloud Slimes Ice-Cream Themed Sensory Slime Kit for Boys & Girls Birthday Gift Idea & Party Favor for Ages 6-12**4USTORE**$58.36**3.9★92 rev](https://www.amazon.ae/dp/B08FZRBDY4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Slime Squad Stitch 4oz Crystal Clear Slime | Soft Glossy & Stretchy | Non-Sticky Slime For Kids | Ideal For Gifting | Green | Age 3+**Red Ridge Brands**$12.59**2 rev5mo ago](https://www.amazon.ae/dp/B0GLH8TPL9) [**Slime Kit for Girls 6 Pack Cloud Slimes for Kids Ages 612 Party Favors & birthday Giveaways Gift for kids**Mumfactory**$49.53**0 rev6mo ago](https://www.amazon.ae/dp/B0GHZBWP5Y) [**Galaxy Slime combo Kit 31 Pcs Glow in The Dark DIY Slime Making Kit with Fluffy Clay Cloud Foam & Glitter Arts & Crafts Toy for Girls & Boys Birthday Gift Creative Slime Kit Age 6+**SHAHNARO**$77.14**43 rev8mo ago](https://www.amazon.ae/dp/B0G32TV6G1) [**24 Pack Mini Slime Clear Slime Party Favors Non-Sticky Soft & Stretchy Slime Kit for Classroom Rewards Christmas Stocking Stuffers Goodie Bag Stuffers Easter Basket Stuffers for Kids Boys Girls**Petyuioyu**$51.96**3 rev9mo ago](https://www.amazon.ae/dp/B0FKT2BZ6L) [**6 Pack Axolotl Slime Kit Cloud Butter & Clear Slime Party Favors for Kids with Axolotl Charms Soft and Stretchy Slime for Girls & Boys Classroom Rewards Birthday Gifts**Petyuioyu**$52.31**4 rev9mo ago](https://www.amazon.ae/dp/B0FKT6NSBY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Slime Kit for Girls 6 Pack Cloud Slimes for Kids Ages 612 Party Favors & birthday Giveaways Gift for kids**Mumfactory**$49.53**0.0★**▲ 226%**](https://www.amazon.ae/dp/B0GHZBWP5Y) [**Galaxy Slime combo Kit 31 Pcs Glow in The Dark DIY Slime Making Kit with Fluffy Clay Cloud Foam & Glitter Arts & Crafts Toy for Girls & Boys Birthday Gift Creative Slime Kit Age 6+**SHAHNARO**$77.14**4.1★**▲ 186%**](https://www.amazon.ae/dp/B0G32TV6G1) [**Slime Squad Stitch 4oz Crystal Clear Slime | Soft Glossy & Stretchy | Non-Sticky Slime For Kids | Ideal For Gifting | Green | Age 3+**Red Ridge Brands**$12.59**1.5★**▲ 169%**](https://www.amazon.ae/dp/B0GLH8TPL9) [**Slimy Super Value Buttery Slime 4oz 78g non-toxic non-irritating swiss-made slime toy for kids and adults alike**Slimy**$6.76**4.4★**▲ 158%**](https://www.amazon.ae/dp/B0F5HHHMGS) [**24 Pack Mini Slime Clear Slime Party Favors Non-Sticky Soft & Stretchy Slime Kit for Classroom Rewards Christmas Stocking Stuffers Goodie Bag Stuffers Easter Basket Stuffers for Kids Boys Girls**Petyuioyu**$51.96**3.0★**▲ 141%**](https://www.amazon.ae/dp/B0FKT2BZ6L)
**~~View all trending →~~**
## **What buyers say about slime**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**القيمة مقابل المال**11%
*“Good price”*
**تجربة ترفيهية/ممتعة**11%
*“We enjoyed playing with them”*
**يشم**11%
*“smells so good”*
**سهولة التنظيف**7%
*“easy to clean”*
**الالتصاق**7%
*“its quite good & non sticky, my daughter loves it”*
**الجودة الشاملة**6%
*“Very good quality”*
**ملمس ناعم**5%
*“Soft n fluffy”*
**المحتويات الصحيحة**5%
*“The quantity seems enough to play with”*
**لون**5%
*“Lots of colors, scents, and cute charms to make different styles like butter and cloud slime”*
**الوظيفة - بشكل عام**5%
*“Make slime easily”*
### **What buyers complain about **
**الحجم الكلي**15%
*“So small”*
**الالتصاق**14%
*“so sticky”*
**المنتج المعلن عنه مقابل المنتج الفعلي**13%
*“Not the same as described very bad”*
**يشم**10%
*“Strong odor”*
**التعليمات/دليل المستخدم/استكشاف الأخطاء وإصلاحها**6%
*“No instructions inside the box”*
**الجودة الشاملة**6%
*“Very bad quality”*
**رطب/جاف**5%
*“They felt a little wet and moist”*
**جودة المواد**4%
*“Its not slime”*
**لون**4%
*“colours nothing like the pictures”*
**زغب**4%
*“Not fluffy slime”*
### **Top return reasons **
**الحجم الكلي**16%
**الالتصاق**13%
**المنتج المعلن عنه مقابل المنتج الفعلي**9%
**الوظيفة - بشكل عام**9%
**الجودة الشاملة**7%
**غرض الهدية**6%
**المواد/الأجزاء المعيبة**6%
**يشم**6%
**مانع للتسرب**5%
**حالة المنتج**4%
## **Common questions**
- **Is slime profitable to sell on Amazon United Arab Emirates?**
- The niche generates $552K/yr across 60 tracked products. 4 of 16 products launched in the last 360 days are still selling. 90-day search growth is -8.0%. Flapen's verdict: Worth a look (69/100).
- **How competitive is the slime niche?**
- 28 brands and 48 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 56% of demand.
- **What do buyers complain about in slime?**
- Top complaints mined from reviews: الحجم الكلي, الالتصاق, المنتج المعلن عنه مقابل المنتج الفعلي. The return rate is 1.1%.
- **When does demand for slime peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the slime niche?**
- Listings span $6.21–$117.52; the average listing price is $50.41 (sweet spot $15–$100). The average incumbent carries 160 reviews — the moat a new listing must climb.
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