---
title: "Mahjong Set — $79K/yr Amazon AE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/ae/toys/mahjong-set"
last_updated: "2026-08-02T03:36:04.125Z"
locale: en
meta:
description: "Niche score 38/100 · $79K/yr market · 54K searches/yr · $311.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $79K/yr market · 54K searches/yr · $311.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mahjong Set — $79K/yr Amazon AE Niche (2026) - Flapen"
---
# **mahjong set**
**Skip it**
Weak search conversion (0.5%) — this niche doesn't clear our bar today.
Market size 20Growth 71Conversion 6Competition 40Returns 23Price range 8Avg price 29Brand share 38Review moat 76Quality gap 58
**Review moat**
**Great****483.8**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+54.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****$311.49**
avg listing price — sweet spot $15–$100
**Returns**
**Bad****5.5%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$79K**
$79K/yr · 54K searches
**Price range**
**Bad****$49.62–$703.07**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=ae&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=ae&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=ae&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Arab Emirates niche tracking, mahjong set is a $79K/yr Amazon United Arab Emirates market (54K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 38/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mahjong set market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$78K–$156K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#224**
- **Page quality**
- **0%**
- **Prime**
- **80%**
- **Sponsored**
- **33%**
- **Out of stock**
- **16.4%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **89 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▼falling
**Sellers**
**28**
**Top-5 brand share**
**82%**
Top 20: 95%
**Top-5 click share**
**61%**
Top 20: 100%
**Open market**
**11%**
- Yellow Mountain Imports23% - Mose Cafolo23% - Spin Master Games17% - LANYOTA10% - Fawoonu9% - Morelian7% - Open — no brand owns it (3 brands, 11%)
## **Demand**
Weekly Amazon search volume, last 24 weeks — +54.1% search growth over the last 90 days.
2K2KSpike '26Feb '26Mar '26Apr '26May '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/ae/toys/mahjong-set/trend)
## **Top mahjong set products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$4K10%$8K15%$12K20%$16K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Spin Master Games Legacy Deluxe Mah Jong Classic with Two-Toned Tiles and Lined Wood Storage Case Family for 4 Players Ages 8 and up**Spin Master Games**$294.16**4.3★377 rev](https://www.amazon.ae/dp/B08FCS5CM2) [2**Yellow Mountain Imports Chinese Mahjong Set Champagne Gold - With Wood Veneer Case - Medium Size Tiles: 1.3 x 1 x 0.7 inches (34mm x 25mm x 19mm) - For Chinese Style Gameplay Only**Yellow Mountain Imports**$666.45**4.6★1,493 rev](https://www.amazon.ae/dp/B002Q8UR3Y) [3**American Mahjong Game Set 166 White Engraved Tiles for Western Mah Jong Mah jongg Play with Traveler Size Carrying Case Dices Chips Manual Wind indicator - Racks and Pushers not included**Mose Cafolo**$294.18**4.5★27 rev](https://www.amazon.ae/dp/B0F6L282F1) [4**LANYOTA Mahjong Set Chinese Mahjong Game with Carrying Case 144+2 Tiles 2 Dice Wind Indicator Ages 13+**LANYOTA**$217.53**4.2★240 rev](https://www.amazon.ae/dp/B09JNJWYD7) [5**Fawoonu Mahjong Mini Mahjong Set with Wooden Storage Case Portable Mah Jong Game Set For Travel Family Leisure Time**Fawoonu**$100.40**3.1★5 rev](https://www.amazon.ae/dp/B0C1GVZ7PT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**American Mahjong Game Set 166 White Engraved Tiles for Western Mah Jong Mah jongg Play with Traveler Size Carrying Case Dices Chips Manual Wind indicator - Racks and Pushers not included**Mose Cafolo**$294.18**27 rev1y ago](https://www.amazon.ae/dp/B0F6L282F1) [**TIASUSAN American Mahjong Tile Set with 166 Quality Acrylic Tiles (1.2 Pink Tiles Only) Mah jongg Game Set**TIASUSAN**$500.36**23 rev1y ago](https://www.amazon.ae/dp/B0DKFGLY3R) [**Mose Cafolo American Mahjong Game Set - Red (Burgundy) Quilted Soft Bag - 166 White Engraved Tiles 4 All-in-One Rack/Pushers Complete Western Mah-Jongg Maj Jongg Ma Jong Set**Mose Cafolo**$429.55**72 rev1y ago](https://www.amazon.ae/dp/B0CMPJ4T8L) [**IULAEF Chinese Mahjong Game Set Traditional Mahjong with Antique Case and English Manual for Party Toys Favor 1 Set**--**$207.74**0 rev3y ago](https://www.amazon.ae/dp/B0C5R7MDM4) [**Morelian Chinese Numbered Mahjong Set 144 Tiles Mah-Jong Set Portable Chinese Toy with Box**Morelian**$101.07**0 rev3y ago](https://www.amazon.ae/dp/B0C9LLMXN6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**IULAEF Chinese Mahjong Game Set Traditional Mahjong with Antique Case and English Manual for Party Toys Favor 1 Set**--**$207.74**0.0★**▲ 78%**](https://www.amazon.ae/dp/B0C5R7MDM4) [**American Mahjong Game Set 166 White Engraved Tiles for Western Mah Jong Mah jongg Play with Traveler Size Carrying Case Dices Chips Manual Wind indicator - Racks and Pushers not included**Mose Cafolo**$294.18**4.5★**▲ 50%**](https://www.amazon.ae/dp/B0F6L282F1) [**Mose Cafolo Professional Chinese Mahjong Game Set 146 Numbered Large Size Tiles with Carrying Travel Case Complete Mahjong Tiles Set (Majiang Mah-Jongg Ma Jong)**Mose Cafolo**$317.71**4.7★**▲ 32%**](https://www.amazon.ae/dp/B0B7QBLGN6) [**Yellow Mountain Imports Professional Chinese Mahjong Set with Aluminum Case - Large Tiles Size: 1.6 x 1.1 x 0.8 inches (40mm x 29mm x 20mm) - for Chinese Style Gameplay Only**Yellow Mountain Imports**$499.22**4.6★**▲ 24%**](https://www.amazon.ae/dp/B008RJQX34) [**Yellow Mountain Imports Chinese Mahjong Set Champagne Gold - With Wood Veneer Case - Medium Size Tiles: 1.3 x 1 x 0.7 inches (34mm x 25mm x 19mm) - For Chinese Style Gameplay Only**Yellow Mountain Imports**$666.45**4.6★**▲ 23%**](https://www.amazon.ae/dp/B002Q8UR3Y)
**~~View all trending →~~**
## **What buyers say about mahjong set**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**الحجم الكلي**50%
*“size are perfect for us”*
### **What buyers complain about **
**الحجم الكلي**50%
*“Too small”*
**متانة**25%
*“falling apart and we have only use it twice”*
### **Top return reasons **
**الحجم الكلي**54%
**الجودة الشاملة**11%
**جودة الطباعة**9%
**الوزن ثقيل**6%
**قوة**4%
**المنتج المعلن عنه مقابل المنتج الفعلي**4%
**القيمة مقابل المال**3%
**جودة المواد**3%
**حالة المنتج**3%
**سماكة**1%
## **Common questions**
- **Is mahjong set profitable to sell on Amazon United Arab Emirates?**
- The niche generates $79K/yr across 15 tracked products. 90-day search growth is +54.1%. Flapen's verdict: Skip it (38/100).
- **How competitive is the mahjong set niche?**
- 9 brands and 28 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in mahjong set?**
- Top complaints mined from reviews: الحجم الكلي, متانة. The return rate is 5.5% — above our launch gate.
- **What does it cost to enter the mahjong set niche?**
- Listings span $49.62–$703.07; the average listing price is $311.49 (sweet spot $15–$100). The average incumbent carries 484 reviews — the moat a new listing must climb.
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