---
title: "Fire Pit — $386K/yr Amazon AE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/ae/patio-lawn-garden/fire-pit"
last_updated: "2026-08-02T05:49:28.864Z"
locale: en
meta:
description: "Niche score 30/100 · $386K/yr market · 64K searches/yr · $337.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 30/100 · $386K/yr market · 64K searches/yr · $337.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fire Pit — $386K/yr Amazon AE Niche (2026) - Flapen"
---
# **fire pit**
**Skip it**
Soft demand (-83.5% this quarter) — this niche doesn't clear our bar today.
Market size 55Growth 0Conversion 22Competition 12Returns 46Price range 5Avg price 25Brand share 33Review moat 97Quality gap 32
**Review moat**
**Incredible****52.56**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$386K**
$386K/yr · 64K searches
**Returns**
**Okay****3.3%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$337.83**
avg listing price — sweet spot $15–$100
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****85%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****$67.81–$701.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-83.5%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=ae&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=ae&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Arab Emirates niche tracking, fire pit is a $386K/yr Amazon United Arab Emirates market (64K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 30/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fire pit market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$169K–$253K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#0**
- **Page quality**
- **0%**
- **Prime**
- **78%**
- **Sponsored**
- **56%**
- **Out of stock**
- **24.4%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▲rising
**Sellers**
**28**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**85%**
Top 20: 100%
**Open market**
**15%**
- Doeunner36% - woodandgas outdoors17% - JUNARIS10% - Inchoco9% - NAFAS6% - JP PLANTERS6% - Open — no brand owns it (3 brands, 15%)
## **Demand**
Weekly Amazon search volume, last 33 weeks — -83.5% search growth over the last 90 days.
7K5KHoliday '25Spike '26Prime Day '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jul '26
[**Open Trend **](https://flapen.com/research/ae/patio-lawn-garden/fire-pit/trend)
## **Top fire pit search terms**
- **fire pit**33K/yr-83.6%0.7% conv. - **fire**5K/yr-35.9%0.0% conv. - **fire pit outdoor**20K/yr-93.8%0.8% conv. - **firepit**6K/yr-78.6%1.3% conv. [**All search terms **](https://flapen.com/research/ae/patio-lawn-garden/fire-pit/search-terms)
## **Top fire pit products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$39K20%$77K30%$116K40%$155K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Portable Outdoor Fire Pit-Wood Burning Fire Pit Collapsible Pits with Alloy Mesh Lid Fire Picker for Campervan Trips Backyard BBQ Porch Deck & Camping**Doeunner**$171.85**4.2★8 rev](https://www.amazon.ae/dp/B0FNBXKZWK) [2**MGO Square Dark Grey - Fire Pit Outdoor Wood and Charcoal Grill - Barbecue Grill Outdoor Cooking Movable Lightweight Decorative Backyard Patio Firepit (Light Grey)**woodandgas outdoors**$389.72**4.8★11 rev](https://www.amazon.ae/dp/B0DHL9VHVD) [3**Junaris Portable Outdoor Fire Pit Upgraded Collapsible Stainless Steel Fire Mesh Place For Camping Backyard Patio And Garden - Includes Carrying Bag 22 Inch Extra Large**JUNARIS**$67.81**4.4★39 rev](https://www.amazon.ae/dp/B0DK9YBVCD) [4**Portable outdoor fire pit 22 inch upgrade foldable stainless steel mesh fire pit wood burning collapsible fireplace space saving perfect for camping backyard patio garden (carrying bag included)**Inchoco**$70.47**4.3★247 rev](https://www.amazon.ae/dp/B08JYY48BJ) [5**NAFAS 30Inch Round Outdoor Bonfire Firepit Outdoor Fire Pit with Stars used for burning firewood charcoal BBQ with mesh cover and fire poker Stainless Steel for Patio Yard Garden Camping**NAFAS**$437.83**4.5★2 rev](https://www.amazon.ae/dp/B0FR4Y4BF4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NAFAS 30Inch Round Outdoor Bonfire Firepit Outdoor Fire Pit with Stars used for burning firewood charcoal BBQ with mesh cover and fire poker Stainless Steel for Patio Yard Garden Camping**NAFAS**$437.83**2 rev10mo ago](https://www.amazon.ae/dp/B0FR4Y4BF4) [**Portable Outdoor Fire Pit-Wood Burning Fire Pit Collapsible Pits with Alloy Mesh Lid Fire Picker for Campervan Trips Backyard BBQ Porch Deck & Camping**Doeunner**$171.85**8 rev11mo ago](https://www.amazon.ae/dp/B0FNBXKZWK) [**Junaris Portable Outdoor Fire Pit Upgraded Collapsible Stainless Steel Fire Mesh Place For Camping Backyard Patio And Garden - Includes Carrying Bag 22 Inch Extra Large**JUNARIS**$67.81**39 rev1y ago](https://www.amazon.ae/dp/B0DK9YBVCD) [**Grace Fire Pits Outdoor Wood Burning Outdoor Fire Pit - 81cm/32 Inch Large Bonfire Wood Burning Patio & Backyard Firepit for Outside with Spark Screen with Cover BBQ Outdoor Table**G GRACE**$594.34**1 rev1y ago](https://www.amazon.ae/dp/B0DHSJ4JYD) [**MGO Square Dark Grey - Fire Pit Outdoor Wood and Charcoal Grill - Barbecue Grill Outdoor Cooking Movable Lightweight Decorative Backyard Patio Firepit (Light Grey)**woodandgas outdoors**$389.72**11 rev1y ago](https://www.amazon.ae/dp/B0DHL9VHVD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**NAFAS 30Inch Round Outdoor Bonfire Firepit Outdoor Fire Pit with Stars used for burning firewood charcoal BBQ with mesh cover and fire poker Stainless Steel for Patio Yard Garden Camping**NAFAS**$437.83**4.5★**▲ 148%**](https://www.amazon.ae/dp/B0FR4Y4BF4) [**Portable Outdoor Fire Pit-Wood Burning Fire Pit Collapsible Pits with Alloy Mesh Lid Fire Picker for Campervan Trips Backyard BBQ Porch Deck & Camping**Doeunner**$171.85**4.2★**▲ 140%**](https://www.amazon.ae/dp/B0FNBXKZWK) [**MGO Square Dark Grey - Fire Pit Outdoor Wood and Charcoal Grill - Barbecue Grill Outdoor Cooking Movable Lightweight Decorative Backyard Patio Firepit (Light Grey)**woodandgas outdoors**$389.72**4.8★**▲ 125%**](https://www.amazon.ae/dp/B0DHL9VHVD) [**Grace Fire Pits Outdoor Wood Burning Outdoor Fire Pit - 81cm/32 Inch Large Bonfire Wood Burning Patio & Backyard Firepit for Outside with Spark Screen with Cover BBQ Outdoor Table**G GRACE**$594.34**5.0★**▲ 21%**](https://www.amazon.ae/dp/B0DHSJ4JYD) [**Bad Axe The Log Cabin Firepit - Wood and Charcoal Grill - Barbecue Cooking - Garden BBQ - Movable Lightweight Decorative**Bad Axe**$701.72**5.0★**▲ 13%**](https://www.amazon.ae/dp/B0BG1P69V3)
**~~View all trending →~~**
## **What buyers say about fire pit**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**التجميع/التركيب**23%
*“Easy to set up”*
**قوة**10%
*“Sturdy and easy to assemble”*
**الجودة الشاملة**9%
*“Pretty good quality”*
**سهولة الاستخدام**9%
*“Its so easy to use”*
**القيمة مقابل المال**8%
*“Budget friendly choice”*
**متانة**6%
*“The material feels durable”*
**قابلية النقل**6%
*“very portable”*
**الاكتناز**5%
*“Compact, easy to set up / take down / store”*
**الشواء**5%
*“The grill net is strong”*
**المنتج المعلن عنه مقابل المنتج الفعلي**5%
*“it does what it says”*
### **What buyers complain about **
**الصدأ/التآكل**28%
*“Full of rust out of the box”*
**الجودة الشاملة**17%
*“Very poor quality”*
**التجميع/التركيب**11%
*“can easily injure you when assembling it”*
**متانة**11%
*“It doesn't look durable enough”*
**الوزن خفيف**8%
*“somewhat lighter than expected”*
### **Top return reasons **
**الحجم الكلي**18%
**المواد/الأجزاء المعيبة**14%
**الجودة الشاملة**9%
**التجميع/التركيب**9%
**الوزن ثقيل**9%
**قضايا الآلية**9%
**جودة المواد**9%
**لون**9%
**المنتج المعلن عنه مقابل المنتج الفعلي**9%
**التركيب**5%
## **Common questions**
- **Is fire pit profitable to sell on Amazon United Arab Emirates?**
- The niche generates $386K/yr across 9 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -83.5%. Flapen's verdict: Skip it (30/100).
- **How competitive is the fire pit niche?**
- 9 brands and 28 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in fire pit?**
- Top complaints mined from reviews: الصدأ/التآكل, الجودة الشاملة, التجميع/التركيب. The return rate is 3.3%.
- **What does it cost to enter the fire pit niche?**
- Listings span $67.81–$701.72; the average listing price is $337.83 (sweet spot $15–$100). The average incumbent carries 53 reviews — the moat a new listing must climb.
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