---
title: "Search terms — light bulb - Flapen"
canonical_url: "https://flapen.com/research/ae/lighting/light-bulb/search-terms"
last_updated: "2026-08-02T05:51:10.848Z"
locale: en
meta:
  description: "Niche score 45/100 · $172K/yr market · 186K searches/yr · $25.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $172K/yr market · 186K searches/yr · $25.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — light bulb - Flapen"
---

# **light bulb**

**Skip it**

Soft demand (-15.7% this quarter) — this niche doesn't clear our bar today.

Market size 35Growth 17Conversion 45Competition 56Returns 44Price range 85Avg price 95Brand share 30Review moat 38Quality gap 62

**Avg price**

**Incredible****$25.75**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$4.60–$85.45**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****3.6%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Okay****3.5%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****2,653.46**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$172K**

$172K/yr · 186K searches

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-15.7%**

90-day search growth — must beat 0% to launch