---
title: "Search terms — cutlery holder - Flapen"
canonical_url: "https://flapen.com/research/ae/kitchen/cutlery-holder/search-terms"
last_updated: "2026-08-02T08:05:30.619Z"
locale: en
meta:
  description: "Niche score 50/100 · $89K/yr market · 108K searches/yr · $50.84 avg price. Soft demand (-16.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $89K/yr market · 108K searches/yr · $50.84 avg price. Soft demand (-16.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — cutlery holder - Flapen"
---

# **cutlery holder**

**Worth a look**

Shows a sweet-spot price point ($50.84 avg), but soft demand (-16.1% this quarter) keeps it on the watch list.

Market size 22Growth 17Conversion 20Competition 82Returns 46Price range 72Avg price 93Brand share 92Review moat 77Quality gap 40

**Avg price**

**Great****$50.84**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****43%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Review moat**

**Great****469.91**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$11.47–$129.97**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****3.3%**

return rate — above 5% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$89K**

$89K/yr · 108K searches

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-16.1%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=ae&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=ae&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=ae&signal=out_of_stock "OOS rate > 10%")