---
title: "Trend — table runner - Flapen"
canonical_url: "https://flapen.com/research/ae/home/table-runner/trend"
last_updated: "2026-08-02T07:53:53.088Z"
locale: en
meta:
  description: "Niche score 40/100 · $63K/yr market · 119K searches/yr · $28.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 40/100 · $63K/yr market · 119K searches/yr · $28.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — table runner - Flapen"
---

# **table runner**

**Skip it**

Soft demand (-32.1% this quarter) — this niche doesn't clear our bar today.

Market size 16Growth 9Conversion 23Competition 65Returns 24Price range 75Avg price 95Brand share 69Review moat 55Quality gap 40

**Avg price**

**Incredible****$28.82**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$4.78–$46.50**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****63%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****1,305.92**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****5.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$63K**

$63K/yr · 119K searches

**Growth**

**Bad****-32.1%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=ae&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=ae&signal=high_returns "Return rate > 5%")