---
title: "Trend — vitamin k2 - Flapen"
canonical_url: "https://flapen.com/research/ae/health/vitamin-k2/trend"
last_updated: "2026-08-02T07:58:42.953Z"
locale: en
meta:
  description: "Niche score 51/100 · $403K/yr market · 52K searches/yr · $90.15 avg price. Strong incumbent ratings (4.6★) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $403K/yr market · 52K searches/yr · $90.15 avg price. Strong incumbent ratings (4.6★) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — vitamin k2 - Flapen"
---

# **vitamin k2**

**Worth a look**

Shows low returns (0.2%), but strong incumbent ratings (4.6★) keeps it on the watch list.

Market size 56Growth 26Conversion 81Competition 49Returns 99Price range 26Avg price 79Brand share 41Review moat 25Quality gap 25

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.6%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$90.15**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$403K**

$403K/yr · 52K searches

**Competition**

**Okay****56%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****81%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+0.8%**

90-day search growth — must beat 0% to launch

**Price range**

**Okay****$23.56–$322.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****4,683.79**

avg incumbent reviews — the moat a new listing must climb

**Signals**[** High Price**](https://flapen.com/research/niches?market=ae&signal=high_price "Avg price > $50")