---
title: "Trend — tissue roll - Flapen"
canonical_url: "https://flapen.com/research/ae/health/tissue-roll/trend"
last_updated: "2026-08-02T08:04:26.049Z"
locale: en
meta:
  description: "Niche score 59/100 · $5.0M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $5.0M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — tissue roll - Flapen"
---

# **tissue roll**

**Worth a look**

Shows searches that convert (19.1% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 98Growth 22Conversion 99Competition 33Returns 99Price range 87Avg price 95Brand share 0Review moat 45Quality gap 45

**Conversion**

**Incredible****19.1%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Market size**

**Incredible****$5.0M**

$5.0M/yr · 1.0M searches

**Avg price**

**Incredible****$25.24**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.26–$75.42**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,033.63**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-5.7%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand