---
title: "Search terms — patches - Flapen"
canonical_url: "https://flapen.com/research/ae/health/patches/search-terms"
last_updated: "2026-08-02T09:12:25.708Z"
locale: en
meta:
  description: "Niche score 57/100 · $132K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $132K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — patches - Flapen"
---

# **patches**

**Worth a look**

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 30Growth 62Conversion 75Competition 35Returns 99Price range 60Avg price 94Brand share 19Review moat 56Quality gap 80

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$47.59**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Great****7.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Good****+39.5%**

90-day search growth — must beat 0% to launch

**Price range**

**Good****$7.03–$149.60**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,275.73**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$132K**

$132K/yr · 40K searches

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand